Management Consulting Coaches, Events, and Resources

I have been with BCG since 2022 and was promoted to Consultant in 2024. Prior to joining BCG, I gained significant experience preparing for and applying to interviews with top consulting firms, including McKinsey, Bain, BCG, LEK, Deloitte, and others. This journey has equipped me with a deep understanding of what it takes to succeed in the highly competitive consulting recruitment process. Over the years, I have successfully coached several candidates to excel in case interviews, build strong networks, and adopt a strategic approach to breaking into management consulting. I believe the keys to success are the following: (1) Practice – Casing is a skill that requires consistent practice, repetition, and the ability to recognize patterns. Building this muscle is essential. (2) Readiness to Learn – Coachability, diligence, and enthusiasm are traits that help candidates stand out and demonstrate their potential. (3) Grit – The candidates who secure offers are those who maintain focus and resilience, navigating both setbacks and wins with determination and mental toughness.

If you want senior-level, no-fluff coaching for MBB recruiting, you’re in the right place. I spent 4.5 years at Bain and two of those years as a case team manager leading teams and training consultants. I have interviewed candidates across undergrad, MBA, advanced degree, and experienced hire pipelines, and I have been in the hiring committee rooms where final offer decisions get made. That perspective matters because I can tell you what interviewers are actually listening for, how to avoid common traps, and what it takes to earn a confident yes in a competitive slate. I also care deeply about coaching and development. At Bain, I mentored case team members on the skills that separate great consultants from good ones so you are not only prepared to land the offer, but to thrive once you start. I have worked across Bain’s Seattle, San Francisco, and Brussels offices, and I earned offers from Bain, BCG, and McKinsey during MBA recruiting. If you are aiming for MBB and want candid, senior feedback with a clear plan to improve fast, I would love to work together.

With over a decade of experience at McKinsey & Company in the US and Europe, I understand the challenges and rewards of a career in consulting. As a coach, I focus on supporting consultants to succeed in crafting meaningful and satisfying careers, as well as with aspiring consultants looking to break into the industry. My expertise areas include: overcoming imposter syndrome, developing confidence as a new team leader, creating a strategy for promotion, building a sustainable careers in consulting, and preparing for consulting interviews. I hold an MBA from London Business School, a BA from Brown University, and an ACC coaching credential from the International Coaching Federation. I look forward to working with you to unlock your goals in the consulting space!

I know the consulting recruiting process inside and out, having been both a successful candidate and an interviewer. Over the last few years, I’ve coached more than 35 candidates for MBB interviews — many of whom have landed offers at McKinsey, BCG, Bain, and other top firms. I’ve worked with a range of profiles: undergrads, MBAs, international students, and lateral hires. I know what each firm looks for and how to help you bring your story, casing, and communication up to that bar. What I Offer Case Interview Coaching – Whether you're just starting or targeting final rounds, I can help you build strong fundamentals and sharpen advanced techniques. Behavioral / Fit Prep – We'll craft compelling, structured stories that feel authentic but still land with interviewers. Resume & Cover Letter Reviews – I’ll help tailor your materials to stand out in a competitive pool. End-to-End Strategy – School vs. off-cycle recruiting, networking tactics, firm-specific insights, and more. My coaching style is practical, honest, and highly tailored — focused on what moves the needle at each stage. If you’re aiming for MBB or other top consulting firms, I’d love to help you get there. Let’s connect and get started!

I was once in your shoes, eager to land a consulting offer at MBB. Later, I sat on the other side of the table. Through both, I’ve learned that acing the interview isn’t about memorizing frameworks, but about thinking and communicating clearly under pressure. I spent three years at BCG before leading strategy and operations at lululemon and Netflix. After earning my MBA at Stanford GSB, I became Chief of Staff at a mission-driven startup tackling maternal mental health. Along the way, I’ve coached dozens of candidates into MBB by helping them think clearly, communicate simply, and stay grounded when it matters most. My approach to case prep is calm, practical, and personal - you’ll get sharp feedback, real talk, and the confidence to sound like yourself in any room.

Welcome to my profile! As a former McKinsey consultant with over a decade of experience, I bring a wealth of knowledge and insights to help you navigate the competitive world of management consulting. I am the founder of Being Consultant, where I have successfully coached over 1,000 professionals across 75+ countries, from consulting aspirants to partners in top firms. My background includes an MBA from HEC Paris and extensive experience in strategy and technology consulting at leading firms like McKinsey & Company and Infosys Consulting. Whether you need help with case interviews, career strategy, or navigating your consulting journey, I'm here to guide you every step of the way. Reach out to start your path to a thriving consulting career!

Hi, I’m Annika Friesen, an ICF-certified coach, entrepreneur, and former Bain consultant. I bring a unique perspective as both a post-MBA and industry hire. I began my career at KPMG in audit, gained industry experience, and later joined Bain in an MBA hiring batch after working in education one year post MBA. This means I understand the challenges of both entry paths and can help you navigate whichever journey you’re on. Throughout my career, whether advising clients at Bain or coaching candidates and executives, I’ve been passionate about helping people make bold moves and transform their lives. My mission is to combine insider consulting insights with professional coaching to help you land offers and step confidently into your next chapter. My coaching is holistic and tailored, covering case, fit, and the small nuances that most coaches miss. Together we’ll build on your strengths, close gaps, and prepare you to stand out with confidence and clarity.

Currently an MBA student at Harvard Business School, I previously spent 5 years at Deloitte Consulting developing strategies for Fortune 500 companies and emerging market governments. I also led target school recruiting at the Analyst and Consultant level and have joined Leland with the hopes of helping others break into management consulting.

Having broken into strategy consulting from a non-traditional (engineering) background, I understand the nuances of the undergraduate consulting recruiting process and bring a fresh perspective on what it takes to succeed in today's competitive landscape. I've mentored dozens of college students to land offers from top firms and have given over 100 case interviews along the way. My experience leading two of the largest consulting organizations at my university and hosting recruiting events at Accenture has equipped me with invaluable insights and strategies. I offer personalized case and interview preparation plans tailored to enhancing your strengths and addressing any improvement areas. Let’s work together to unlock your full potential and crush the recruiting process!

I joined Bain as an Associate Consultant and stayed until I became a Manager. In the meantime, I managed to get transferred twicce (from Dubai to Los Angeles to Washington DC) and get sponsored to study my MBA. My global and long-term experience at Bain has helped me understand the ins and outs of consulting. I have used this experience to help applicants (including my MBA peers) get offers at Bain & Company.