
McKenzie B.
Elevate Your Brand with a Forbes 30 Under 30 Marketing Expert
Studied at Brigham Young University Hawaii
Works at Thread
Available Thursday at 4:00 PM UTC
Questions? Start chatting with this coach before you get started.
McKenzie's Coaching Offerings
Custom hourly · $275/hr
Get help with Skill Building, LinkedIn Review, and .
McKenzie also coaches for Startups, Small Business, Product Marketing, E-Commerce & DTC , and Retail & Merchandising. View all.
McKenzie’s Marketing Qualifications
Experience level: Executive
As the Co-Founder of Thread, I've honed my skills in problem-solving and strategic thinking, which are crucial for effective marketing. As a Forbes 30 Under 30 alum, I've built a brand that stands out by leading with heart, story, and authenticity. Over the years, I believe I've mastered the art of turning simple products into statements of individuality. My approach to marketing is rooted in connection over conversion — blending strategy with storytelling to create a lifestyle brand that resonates on an emotional level. I love crafting campaigns that feel personal, purpose-driven, and real. My eye for design, instinct for connection, and belief in authenticity has helped Thread grow from a bedroom startup into a nationally recognized brand. At my core, I LOVE prioritizing community over the competition and I want to help you brainstorm how to build yours. Whether you're looking to refine your brand's message or develop a comprehensive marketing plan, I'm here to guide you every step of the way. Let's connect and elevate your marketing efforts together!
McKenzie can help with:
Skill Building
LinkedIn Review
Promotion Strategy
Networking Strategy
Marketing Strategy
Branding
Content Creation
McKenzie also coaches for Startups, Small Business, Product Marketing, E-Commerce & DTC , and Retail & Merchandising. View all.
About McKenzie
McKenzie Bauer is the co-founder of Thread Wallets, a lifestyle brand built on the idea that what you carry should reflect who you are. Alongside her husband, Colby, McKenzie started Thread in 2014 from her childhood bedroom in Provo, Utah — sewing the first wallets by hand and dreaming of a company that blended function, style, and self-expression. What began as a small side hustle has grown into a nationally and internationally recognized brand, landing them on the Inc. 500 list in both 2020 and 2021. They have been selected multiple times as one of Utah’s fastest-growing companies. In 2021, McKenzie was named as one of Forbes 30 Under 30 for her leadership and creativity in building a brand that stands for individuality and purpose in the Retail and E-commerce space. A graduate of BYU–Hawaii, McKenzie studied International Cultural Studies with an emphasis in Peacebuilding — a foundation that continues to shape how she leads and connects. She’s passionate about supporting women in business, sharing her entrepreneurial story, and helping others find the confidence to chase their ideas. McKenzie lives in Provo, Utah, with her husband and their three daughters, where she continues to grow Thread and champion creativity, community, and meaningful work.
Why do I coach?
I coach because I LOVE helping others find success on their entrepreneurial journey.
Work Experience

Co-Founder
Thread
January 2015 - Present
Problem Solving, Strategic Thinking and +21 skills
Education
Brigham Young University Hawaii
Bachelor of Arts (BA), International Cultural Studies and Peacebuilding
2010 - 2013
Mediation, Critical Thinking and +1 skill