Leland+ Content Library

Tackling the "Why This School" MBA Essay

Most MBA programs will have an essay along the lines of: "Why MBA; Why this school?" This is one of the most impactful parts of your application and is often the difference maker between getting an interview and getting a rejection. During this free session, I'll walk through: - What schools are actually looking for in this essay (explicitly and implicitly) - Common mistakes applicants make in this essay - How to structure this essay - Additional tips on crafting a standout essay

Kellogg MBA Essay #1

This is an Example Kellogg MBA #1 essay from an admitted student.

Job Search Week Kickoff: Hiring Manager Round Table

Job Search Week is here—and this kickoff session sets the tone for a focused, intentional approach to finding your next role. Join us for an opening event designed to help you start your search with clarity and momentum. In this session, we’ll outline how to approach the job search strategically, share key principles for staying organized and motivated, and highlight what to focus on in today’s market. Whether you’re just starting or resetting your search, this kickoff will help you move forward with purpose.

Harvard Essay 2 Example

Harvard Essay 2 example, female from a CPG start-up, accepted into the class of 2028.

How to Ace College Admissions Interviews

This event recording provides tried-and-true advice to ace college admissions interviews. You'll come out with a much better understanding of what the interviews are like and how to leave a strong and lasting impression. I also offer highly realistic mock interviews! Book one here: https://www.joinleland.com/coach/felipe-f-1/p/nail-the-college-admissions-interview

M7 MBA Interview Bank: 150+ Questions by School (2024–25)

A comprehensive reference guide to documented M7 MBA interview questions — organized by school. Covers all seven programs (HBS, Stanford GSB, Wharton, Kellogg, Booth, MIT Sloan, and Columbia) with school-specific format breakdowns, 150+ questions categorized by theme, insider tips on what each school’s interviewers are actually evaluating, and a universal question bank that applies across all programs. Questions compiled from self-reported applicant accounts across the 2024 and 2025 admissions cycles.​​​​​​​​​​​​​​​​

Build Your Medical School Application Plan

Medical school applications are a marathon, not a sprint—and the right plan can change everything. This session helps you step back, see the full picture, and build an application strategy that actually works. You’ll learn how to map out your timeline, focus on the experiences and metrics that matter most, and avoid common missteps that derail strong applicants. If you want to approach the med school process with confidence and control (instead of stress), this session will give you the framework to do it.

The Investment Banking Behavior Interview: Prove Your Value

Investment banking behavioral interviews test more than fit—they assess judgment, resilience, and whether you’ll add value on day one. In this session, you’ll learn how to structure compelling stories, highlight impact under pressure, and answer common questions with clarity and confidence. Whether you’re preparing for first rounds or superdays, you’ll leave with a repeatable framework to stand out in behavioral interviews.

Law School: Apps & Their Bits and Pieces

A law school application is made up of many moving parts, and understanding how they fit together is key. This session is designed to break down each component of the law school application and how they work together to tell a cohesive story. In this event, you’ll learn the role of LSAT scores, transcripts, personal statements, resumes, and recommendations, along with common mistakes to avoid. Whether you’re just starting out or refining your materials, you’ll leave with a clearer picture of how to build a strong application.

Ace Your MBA Interview!

Congratulations on getting selected to interview! Now what? During this session, we’ll discuss everything you need to know to start preparing for your interviews. - Qualities your interviewer will be assessing you on - Common interview questions - How to structure your answers - Preparation techniques - Tips on conquering interview anxiety

Differentiate Your MBA Application: Research & Networking IN ACTION, Part 2 of 2 [3/13/2026] (Recording)

⚡Deep school research and strategic networking are two of the most powerful ways to strengthen an MBA application. This live workshop shows you how to actually do them. ⚠️ Important Note This workshop builds on the core research and networking framework I taught in Differentiate Your MBA Application: School Research & Networking (Part 1 of 2). You are welcome to attend Part 2 on its own. However, watching Part 1 first, live or via recording, is strongly recommended so you can fully apply what is demonstrated in this session. ⚠️watch the recording of Part 1 to make this session the most effective. Message me if you would like a copy of the research template. https://dub.sh/recordingpart1 (Sorry, Leland doesn't make the link clickable.) This execution-focused session takes you inside the real research and networking process used by successful MBA applicants. Rather than focusing on high-level theory, you will watch me work through real examples in real time. During the workshop, you will see how I: 🔷 Use AI and navigate school websites to identify the most relevant courses, professors, centers, experiential programs, and career resources 🔷 Use LinkedIn and alumni networks to identify high-impact outreach targets based on background, goals, and timing 🔷 Decide who to contact now, who later, and who not at all 🔷 Personalize outreach messages to maximize response rates 🔷 Capture insights so they can be used effectively in essays and interviews 🔷 Recognize which findings meaningfully influence application strategy versus those that are simply interesting Throughout the session, I will highlight where specific insights commonly appear in essays, interviews, and networking conversations, and why certain details carry more weight with admissions committees. I may share brief example snippets to illustrate this, but the focus of the workshop is on the process that produces strong application content, not on writing the content itself. Bonus Offer ✅One attendee will receive a free 1-hour coaching session. ✅All attendees may request a free copy of the MBA Research & Networking Template. ⚡Spots are limited. Register now to gain the advantage that can set your MBA application apart.

Navigating the MBA Waitlist Process (4/6)

We will discuss how to navigate the waitlist process for MBA programs. This will include: - General process and timelines - Common reasons people are waitlisted - How to plan structure your updates - What else you can do to improve your chances - Q&A

Differentiate your MBA Application: School Research & Networking Part 1 of 2

⚡School research and networking are the secret weapons that separate good MBA applicants from the ones admissions committees can’t forget. They shape every part of your application, from essays and interviews to your ability to turn a waitlist into an admit. Yet most applicants never learn how to do them at the level that truly changes the game. This is Part 1 of a two-part workshop series. In this session, you will learn the research and networking strategy and methods. You will then have two weeks to complete your own school research and networking as guided homework. In Part 2, I will demonstrate how to put this work into action through a live walkthrough, including discussion of participant progress and real questions that arise during the process. ⚠️Register for Part 2 in the event calendar on March 13th Part 1 has been my most popular event, run multiple times each year, and consistently rated by attendees as one of the most helpful and actionable MBA preparation sessions they’ve experienced. This is the first time I am introducing the Part 2 execution workshop. In this session, you’ll discover how to: 🔷 Conduct deep-dive school research that goes far beyond websites and brochures 🔷 Strategically network with the right people, turning what may be the greatest networking opportunity of your life into a clear advantage for admission and beyond 🔷 Create an MBA Journey document that becomes your central reference for aligning fit, goals, and contributions across the application 🔷 Integrate your findings seamlessly into essays, interviews, networking conversations, and campus interactions You’ll learn how to pinpoint the exact courses, professors, centers, career services, experiential programs, internships, clubs, culture elements, current students, and alumni connections that will help you achieve your goals, and how to clearly show the value you will bring in return. By the end of this session, you will know how to demonstrate, with clarity and credibility, that you and your target MBA program are the right fit for each other. Bonus Offer ✅1 attendee will receive a free 1-hour coaching session. ✅All attendees may request a free copy of the MBA Research & Networking Template. ⚡Spots are limited. Register now to gain the advantage that can set your MBA application apart.

New People Manager: First 90-Day Checklist

A phase-by-phase checklist for your first 90 days as a people manager: diagnose before you prescribe, provide clarity on direction, then raise the bar on performance, Includes the five most common new manager traps and a clear definition of what good looks like at 90 days.

Strategies for Crushing the New HBS Essays

Harvard Business School’s updated essay prompts demand clarity of purpose, strong self-awareness, and a narrative that goes beyond polished accomplishments. This session breaks down what the new HBS essays are really testing, how to approach each prompt strategically, and how to craft responses that feel authentic while signaling leadership, impact, and future potential. Whether you’re brainstorming ideas or refining drafts, you’ll leave with a clearer framework for writing essays that resonate with HBS admissions readers.

Ask Me Anything About Your Med Schools Applications

Applying to medical school can feel overwhelming, from choosing schools and preparing for the MCAT to writing personal statements and navigating interviews. In this open AMA session, bring your specific questions about timelines, secondaries, letters of recommendation, extracurricular positioning, and more. Whether you’re early in the process or finalizing your application, you’ll gain practical, honest guidance to help you move forward with clarity and confidence.

SWE Recruiting Quick Start

A practical companion to “How Engineers Avoid Burnout During Recruiting Cycles,” this quick start guide helps you turn insights into action—structuring your search, preparing impactful examples, and managing your time and energy throughout the recruiting process.

Study in China’s #1 School: Schwarzman Scholars Application Guide

The Schwarzman Scholars program offers a fully funded master’s experience at Tsinghua University, designed to develop future global leaders with deep insight into China’s role in the world. In this session, you’ll learn what makes a competitive Schwarzman application, how to position your leadership story, and how to navigate the program’s unique essays and interview process. Whether you’re early in your research or preparing to apply, you’ll leave with a clear roadmap to strengthen your candidacy for one of the world’s most prestigious scholarship programs.

Breaking into VC from a non-traditional background

There’s no single path into venture capital—and you don’t need the “perfect” pedigree to break in. What you do need is strategy, positioning, and a clear understanding of how funds actually think about talent. In this session, we’ll unpack how to translate non-traditional experiences into investor-ready strengths, build credibility in startup ecosystems, and network in ways that lead to real opportunities. If you’re ready to turn an unconventional background into a competitive advantage, this is where your VC journey begins.

Roadmap to College: A Values-Based Guide to Choosing the Right College

Instead of focusing on traditional ideas of “fit,” this values-based guide invites you to reflect on what truly matters to you. Through self-reflection and journal prompts, you will identify colleges that align with your values, interests, and goals. Designed for students in grades 9-12, it offers practical steps to help you approach the college search with greater clarity and confidence so you can make intentional choices and find a college community that's authentic to you.