Leland+ Content Library

Negotiating the Offer: Compensation Research

Learn how to research and negotiate compensation. We'll show you how to find salary data, understand market rates, and use this information to get the offer you deserve.

Case Analysis: Math, Moves, and Shortcuts

Doing the math right is just table stakes; telling me what the math means is how you win the offer. We'll walk through how to clear a slide and develop the quantitative engine to drive the case forward. You will learn how to perform calculations under pressure, break down common charts, and crucially, how to pivot immediately from the answer to the "So What?"—the strategic insight that enables you to crack the case.

Master’s Applications: How to Stand Out Before Deadlines Hit

With application deadlines fast approaching, now’s the time to make your Master’s application shine. In this session, expert Leland coaches Jennifer P. D. (AdCom at University of Wisconsin-Madison), Ash C. (AdCom at Carnegie Mellon University), Amy G. (AdCom Columbia & NYU) will walk you through how to strengthen every part of your application—from your personal statement to your resume and letters of recommendation. ​By the end, you’ll know exactly where to focus your time and how to stand out in a competitive applicant pool—no matter how close deadlines are.

Adapting your Leadership Style

Learn how to tailor your leadership approach to any situation. We cover different leadership styles and provide actionable tips for becoming a more effective leader.

Veterans MBA Admissions Fireside Chat + Panel Discussion

This exclusive event is designed specifically for veterans or those currently in the military interested in pursuing MBA programs. Led by a distinguished panel of veterans who have successfully navigated their own MBA application journeys, this fireside chat offers a unique opportunity to hear firsthand experiences, learn proven strategies, and gain insider knowledge on how to showcase your military background and skills effectively. ​From translating your military service into a compelling story to leveraging your leadership experience, paying for your MBA, and more, the panelists will share actionable advice to help you stand out amongst fellow applicants. ​​Leland is cohosting this event with Sitreps2Steercos, an incredible organization that was founded to help those in the military transition into top graduate programs and competitive career paths. ​Meet our panelists: ​Wyatt F, United States Military Academy, Warton MBA, US Army, helps clients write their "hero's journey" story for admissions committees, craft their resumes to make sure civilians understand their roles and impact, and nail the GMAT. ​Kelsey K, former M7 Admissions Director, partners with applicants to help them clarify who they are, what they want, and why they belong at the world’s best business schools. ​Alex S., Marine Academy, Ross MBA, US Army, alumni interviewer for Ross, expert MBA admissions coach for veterans and non-traditional backgrounds, has coached and prepped over 100+ people on MBA applications with a high rate of success.

How to Pivot Your Career and Get Hired

A step-by-step guide on how to talk about a career change in your resume, interviews, and professional network.

Enhance Your Visibility & Build Relationships

Learn to boost your professional visibility and build meaningful relationships. We share networking strategies that will help you stand out and get ahead in your career.

MBA Application Fundamentals for Non-Traditional Candidates

Are you applying to business school with a non-traditional or non-business background? Are you intimidated by the application process, unsure on where to start, or just a little stuck on ways to communicate your experience? If so, this session is for you! ​During this event, we'll discuss some of the commonly-held assumptions among MBA class profiles, cover the ways non-traditional candidates can manage the expectations of admissions committees, and describe how differentiated experience can help your application shine! ​This course is taught by Laura N., a former MBA admissions committee member, pro admissions coach, and accredited member of AIGAC (Association of International Graduate Admissions Consultants). Laura has been an MBA admissions consultant for 16 years and has guided more than 500 clients towards admission to elite MBA programs, including HBS, Stanford, Wharton, and more.

Example: How This Essay Got Me Into Stanford Med School

An accepted student reveals the powerful personal statement that helped them get into Stanford, and breaks down how you can use a unique hook to tell your own story.

Negotiating the Offer: Negotiate the Offer & Close

Learn how to close a job offer negotiation with confidence. This guide gives you the language, strategies, and mindset you need to navigate the final steps and get the offer you deserve.

Internship Application Strategies

Ready to land your dream internship? Learn proven strategies to craft a standout application that gets noticed by top companies.

How to Approach the GSB 'What Matters Most' Essay

The Stanford GSB “What matters most to you, and why?” essay is one of the most challenging—and important—prompts in MBA admissions. In this session, you’ll learn how to break down the question, uncover the deeper themes in your own story, and craft a response that is authentic, personal, and compelling. ​Led by Andy P., a Leland coach who has guided countless applicants to top MBA programs, this workshop will give you practical strategies, real examples, and common pitfalls to avoid. Whether you’re just starting your first draft or refining your narrative, you’ll leave with a clearer framework to tackle this iconic essay with confidence.

2023-2024 Essay Prompts for the Top 10 MBA Programs

Get into your dream MBA program! We break down the example essay prompts for the top 10 schools.

How to Land a PM offer at Google

​Landing a product management role at Google is one of the toughest challenges in tech—but with the right strategy, preparation, and mindset, it’s absolutely achievable. In this workshop, Rachel T.—a former Senior Product Manager at Google who has conducted 380+ PM interviews and mentored through Google’s G-Mentors Program—will share insider insights on how to stand out throughout the hiring process. ​Drawing on her experience receiving offers from multiple FAANG companies and coaching candidates to land roles at Google, OpenAI, Meta, and Amazon, Rachel will walk you through how to craft your story, master product and behavioral interviews, and demonstrate the leadership and problem-solving skills Google values most. Whether you’re applying for your first PM role or aiming for a senior-level position, this session will give you the frameworks and confidence to succeed.

What Parts of the MBA Application Are the Most Important?

MBA admissions are holistic, but some elements carry more weight than others. Learn what to focus on to stand out and get into your dream school.

Complete MBA Step-by-Step Application Plan, Timeline & Checklist

Applying to business school can feel like juggling too many balls at once: endless information, countless to-dos, and constant second-guessing about what really matters. In this session, MBA admissions coach M will share the structured system she uses to help applicants cut through the noise, stay motivated, and make steady progress toward their goals. Bonus: You’ll also hear directly from Vandit, an Indian applicant currently in the middle of his own journey, who will share an international perspective and what it feels like to apply these tools in real-time. The MBA Identity Mapping process has guided 100+ applicants into every M7 program, all other top 20 U.S. programs, and leading international options like INSEAD, London Business School, IESE, Esade, Oxford, Cambridge, and HEC Paris. Clients consistently say it’s transformative, not only does it uncover the deeper patterns, values, and defining experiences that set you apart, it also organizes your journey into manageable steps that reduce stress and build confidence. By the end of this workshop, you’ll walk away with a clear action plan, a realistic timeline/schedule, and a practical checklist to keep you organized and on track from start to finish.

Product Sense Case Structure

How to structure your product sense case interview

Manage Your MBA Application Stress

As someone who works closely with dozens of MBA applicants every year, one of the biggest differentiators among successful candidates is their ability to manage anxiety from multiple angles. Recommender hasn't gotten back in two weeks? Not sure where to begin on essays? Have to take the GRE or GMAT again after a tough score? Read something on Reddit that made you feel you're destined for rejection? It's a lot. Tons of moving parts, some not entirely within your control. From start to finish, I've seen candidates struggle with everything from sleep to self-worth. But that doesn't have to be you. Taking on the part-time job of MBA applications doesn't mean you have to sacrifice your well-being. This is where functional research and getting a grip on our health can make a world of a difference. Partnering with Rachel—a Certified Health Coach and nutrition expert—to tackle my own health has given me a deeper understanding of how my body works, and how to make good choices. After we speak to the sources of our stress, Rachel will walk us through some key physical and behavioral signs we should be aware of, and targeted strategies to keeping you healthy during (and likely long after) your MBA apps are in. We're hoping to build this event into a long-term series, so this should be the first of many. Look forward to de-stressing with you, and hopefully having some fun too.