Product Marketing Coaches

I have over six years of experience overseeing product marketing and leading go-to-market strategy at Adobe, McKinsey, and Eko Health. I deeply understand what the role entails and how to be successful. I'm happy to partner with you whether you're starting to look for a product marketing opportunity, want to transition into the industry, or simply want to uplevel in your current role.

Welcome to my profile! With over 15 years of experience in product marketing and management, I have honed my expertise at top companies like Adobe, VMware, and Accenture. As Head of Product Partnerships & GTM at Adobe, I led strategic initiatives that drive growth and innovation. My journey from a Senior Management Consultant at Accenture to leading product marketing teams has equipped me with a deep understanding of market dynamics and go-to-market strategies. I am passionate about mentoring aspiring product marketers and helping them navigate their career paths. Whether you're looking to refine your marketing strategies or break into the field, I'm here to guide you every step of the way. Let's connect and chart your path to success!

Sue is a data-driven product marketer with 8+ years of product marketing experience at large organizations, with 5 years covering Data & AI SaaS products. Sue has created numerous go-to-market strategies, product positioning, competitive analyses, and market research in her past career at IBM, HubSpot, and Walmart. She has built sales collateral, messaging, pitch decks and narratives from the ground up, launching from 0-1, and has been in global roles, creating digital campaigns at scale. Her ability to drive $XM ARR and $XXM win revenue demonstrates her ability to understand customer needs and craft the right message for the right audience. Covering products from healthcare and AI to adtech, Sue also knows the nuances of using compelling storytelling to translate technical features into user-centric benefits. Sue often works cross-functionally with product, design, sales, customer success and partnerships and understands the power of continuous iterations and refinement to stay in touch with evolving customer needs and market trends.