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Popular on Leland+
Creating a Defensible Moat
This resource explains how to identify and build a defensible moat for your product, helping you create sustainable competitive advantages that protect long-term success.
Crack the Behavioral Interview: Tell Stories that Win PM Offers
Join expert coach Elana A. to learn how to transform everyday experiences into compelling narratives that captivate your audience and drive results. Whether you're preparing for an interview, pitching a product feature, or leading a cross-functional discussion, this workshop will equip you with the tools to craft stories that spark excitement, influence decisions, and leave a lasting impression. By the end, you'll have a structured approach to telling stories that not only showcase your skills and vision but also inspire action and engagement from stakeholders. The workshop aims to help people breaking into product have the tools to present their most authentic selves to recruiters and highlight the value they drive.
Business School Recommender Guidance (Oxford MBA)
Guidance for providing inputs from your referrals for a business school program.
Lesson 8: Still no referral? Here’s your final play
Learn when to make your move, how much notice to give, and how to turn a good relationship into an actual referral.
FAQs for Profitability
An overview of FAQs for profitability frameworks for management consulting.
Product Manager Resume
Individual secured a Capital One Product Manager offer
Early Action, Early Decision, or Just Apply "Early"? Navigating the Law School Admissions Process
Applying to law school is one of the most important—and rewarding—investments you’ll make in your future. But the admissions process can be confusing without the right guidance. Applicants are often advised to apply early, but when should applicants consider applying early action, or early decision? Join this session led by expert coach and former T14 administrator Shannon B. to learn whether applying early action or applying early decision is right for you.
How Different Firms Compete in Markets
Deep dive into the strategies, risk profiles, and unique advantages that separate bulge bracket banks from elite boutiques.
AI Marketing: Conversion
Using AI for the conversion stage of the marketing funnel.
Pathways to Successful Consulting Recruiting
Join us for a consulting recruiting workshop led by Leland coach Ian G, an ex-BCG + Stern Alum who aced all 8 of his strategy consulting interviews and has now gone on to help 500+ candidates land their dream consulting job. In this session, Ian will lay out the entire preparation pathway for how you can set yourself up for success when applying to consulting firms. This session will include an introduction into everything you need to keep track of in your recruiting journey, and key tips and tricks for every stage of the process!
The Yale SOM Essays That Got Me Accepted
A deep dive into the essays that earned a spot at Yale School of Management. Learn how to craft a compelling narrative that stands out to admissions committees.
Turning AI Learning into Real Results
Apply course concepts to identify your first pilot and define measurable next steps.
Kellogg Video Essays
Guide to preparing for Kellogg video essays with example questions
Example INSEAD MBA Essay
Essay for INSEAD (waitlisted based on GMAT)
Your Narrative Arc: Current Path vs Dream Career vs Disconnect
Map your current trajectory, envision your dream career, and identify the gap that an MBA can help bridge.
AI Marketing: Full Course Lecture Slides
Lecture slides for the full Leland+ AI in Marketing Course
Your Med School Application Game Plan
Applying to medical school isn’t just about filling out forms—it’s a process that requires months, and often years, of preparation. In this 45-minute workshop, coach Avery W. breaks down exactly when to start and how to stay on track so you’re ready to hit submit with confidence. You’ll learn how to: Plan your MCAT prep timeline to align with your application goals Start and refine your personal statement without rushing at the last minute Strategically ask for recommendation letters and give your writers enough time Craft strong activities descriptions that highlight impact and growth Whether you’re one, two, or even three cycles away from applying, this session will give you a clear roadmap for managing the moving pieces of the primary application and avoiding the common pitfalls of poor planning.
Writing a Holistic Set of Booth Essays
Many applicants find a way to write at least one strong essay. But those that really maximize the essay-writing process find a way to make clear how their experiences inform their goals, and develop clear narrative through-lines that make their contributions to the school and program tangible. They have a “brand”. You know what they’re all about. Reference the slides from a past event that draws from example essays written by successful U Chicago Booth admits. These essays were particularly strong in how they spoke to one another—how they created a three-dimensional applicant who top Booth AdComs could envision contributing to their community. Their professional and judiciously placed personal experience offer evidence for why they’re the kind of person who will make their specific kind of difference in the world.
From Penn Engineering to McKinsey and Amazon
See how this UPenn engineering grad crafted a winning resume for a Business Analyst Digital Practice role at McKinsey and Software Development Engineer offer from Amazon.
Becoming an AI Product Manager without a Technical AI background
Breaking into AI product management doesn’t require you to be a machine learning engineer—but it does require you to understand the unique skill set, mindset, and credibility needed to succeed. In this webinar, I’ll share how PMs and aspiring PMs can enter the AI space without a technical AI background. Drawing from my experience leading AI-powered product initiatives at top tech companies, I’ll break down the core skills you need, how to build trust with cross-functional AI teams, and how to identify high-impact AI use cases that drive real business value. I’ll also share my advice on transitioning into an AI PM role—including the different AI PM archetypes in the market, how to chart a viable path to make the transition, how to decide between opportunities in big tech versus startups, and the trade-offs each path offers. This session will be a mix of practical frameworks, real-world examples, and actionable next steps that you can apply immediately.
