28,096Leland Reviews

I came to Betsy as a re-applicant who was highly skeptical of the value of consultants. Thinking I could do it on my own, I applied to 4 M7 schools for the Class of 2024, received 1 interview, and was waitlisted. I was determined to re-apply for the Class of 2025 with a consultant and after some research chose Betsy. One of my initial reasons for being skeptical of consultants was a fear of a “cookie-cutter” approach that wouldn’t do justice to my application. Right from the jump it was clear that Betsy was invested in me and understood my own unique story. One of the things that I think is underrated about working with Betsy is how much TIME you spend working with her! She’s involved in every aspect of the application and remembers every detail about your conversations – no matter how many people she works with within a given cycle. I came from a company with high name recognition, but I found my work very difficult to succinctly explain. Betsy made sure to spend an incredible amount of time understanding my work in order to help create a compelling narrative for my essays. As she put it “If I can’t understand what you do and I’m spending all this time with you, how will admissions??” and she was 1000% right! Throughout the process, Betsy not only was my consultant but also became a friend and sounding board about life, work, and everything in between (something that has continued even post-admit!). She made sure to treat the relationship as one of the peers, and not one of business. Betsy is tough, but fair, and truly wants what is best for you. At the end of the day, the goal is to get into one of your preferred programs and she never shies away from telling you the truth even if it’s not what you might want to hear after spending hours writing an essay draft! In the end, I was admitted to Kellogg – and even got an HBS interview as a reapplicant (which was completely down to Betsy’s re-examination of my profile). As someone who originally applied on their own, I can truthfully say I would not be going to BSchool without Betsy’s help. Working with Betsy is the BEST decision I ever made on my MBA journey and my only regret is not working with her sooner!

Betsy’s greatest skill is showing you what makes you different. As an MBA candidate with a stereotypical background (Consultant, Male, etc.), Betsy provided an invaluable perspective in allowing me to shape my narrative in a way that was both unique and genuine. The application is a fairly stressful process, and Betsy’s guidance helped me focus on what makes me different. Betsy feels more like a friend than an MBA coach, and this brought a level of candidness to our conversations that I would not normally be willing to share. Through this camaraderie, we engaged in candid conversations about work, life, and everything in between. As a result, Betsy helped me frame the overlap between the technical skills and the soft skills I’ve developed from my experiences, and how they’ve contributed to my career goals. Agnostic of the MBA acceptances I received, I walk away with extreme gratitude for my experiences with Betsy. The work we did will continue to influence how I am able to drive impact in different roles throughout my career.

I would have been lost without Betsy. She helped me hone my story, emphasize my strengths, and get into Wharton. Oh, and all that in so short a timespan that she wasn’t even sure it would be possible! I came to the application process late. It was already November 2022 and I hadn’t even written my GRE. I wanted to apply for January 2023 deadline, just two months away. A friend referred me to Betsy, and when we first spoke, she was brutally honest (her hallmark) that if I hadn’t even written my test yet, there was no way I’d get an application out for the Class of 2025. Fast forward to November 17. I had just smashed my target score on the GRE, so I reached back out to Betsy. She looked over my profile again and selflessly agreed that we would push hard, on a short timeline, to get a couple of applications out by year-end. Her commitment from then on was steadfast. She kept me calm in stressful moments, nudged me when necessary, and shone the light of understanding over the whole process. Conversation with Betsy is always fun and wide-ranging. It can even be therapeutic when you’re talking about life goals, but make no mistake: when it comes to applications, she is demanding, meticulous, and very frank. Of course, these are exactly the traits you want in your consultant, at least based on my limited sample size. Coming out on the other side, acceptance letter in hand, and headed to Wharton in May for the start of the Lauder joint degree, I feel I’ve made a great friend and someone I could count on through thick and thin. I can’t recommend Betsy highly enough.

Betsy is the wisest and coolest consultant out there and you need her next to you fighting your corner! I still vividly remember speaking with Betsy for the first time back in April 2022 – I was feeling pretty overwhelmed by the whole application process, but Betsy’s infectious energy and positivity were enough to convince me that the next few months were going to be a fun ride, and a fun ride it was, all thanks to her! What truly differentiates Betsy is how incredibly generous she is with her time. She put in genuine effort and energy to really get to know me so she could better understand my story and help me articulate it in the application. She is one of the few people who truly cares and invests in you every step of the way. Despite our 8-hour time difference, I knew that I could always get in touch with Betsy on email or on WhatsApp – knowing that Betsy was only a call away brought me an unparalleled sense of comfort and confidence. To put things into context, the night before one of my submissions, Betsy stayed up with me for hours whilst we went back and forth on WhatsApp / email to perfect the answer to one of the short questions that she felt wasn’t sitting right – she demanded nothing short of the absolute best that I had to offer, for which I cannot thank her enough! Akin to this, there were many instances during the summer where I clearly thought that there wasn’t more that I could add to my essays but believe me when I say that Betsy has the magic sauce to bring your story to life. We would spend hours brainstorming different angles to pitch my story. I would start with one idea in mind, and over time with input from her years of wisdom and experience, would end at something far more robust and developed. In fact, our conversations were instrumental in helping me identify my long-term goal. I must also say that when Betsy chooses to work with you, she gives you her undivided attention – it is truly remarkable how she effortlessly juggles working with all her applicants because there wasn’t once in the whole process when I felt like I was competing for Betsy’s time. She calmed me when I was getting too ahead of myself and nudged me when she felt that I might be falling behind. Betsy is truly passionate about helping people discover their potential and I am so grateful that I chose to work with her. Putting my faith in Betsy was the best decision I made last year. Not only have I left with an offer from the Wharton Lauder program with some scholarship, but also a friend and mentor for life!

I had previously applied to the GSB (without success) and decided to try once more. I reached out to Betsy a month before the R2 deadline with a mostly finished app, hoping to just apply the final polishing touches. After she read my essays, Betsy gave me some tough feedback and asked about my appetite to go back to the drawing board – what I had was decent, but decent wasn’t going to get me into GSB (especially as a reapplicant). So began an intense month of writing, editing, laughing, arguing, and a whole lot of fun. The GSB application is complex, but with Betsy’s help, I managed to write essays and stories that were personal, authentic, and compelling. She helped me connect the dots in a way I hadn’t really explored before and then helped me translate my story into a strong application for AdCom (and later the interview). When I hit submit on my application, I genuinely felt like I had put my best foot forward – ultimately the application is a crapshoot, but I gained comfort in knowing I had done my best (thanks to Betsy). Working with Betsy was such a breeze – she really wants to get to know you, is timely about feedback/iterations (especially important since I had such little time before the deadline), and is just a fun time (we would often talk about so many things non-application related). One thing I’ll note is that Betsy isn’t afraid to give tough feedback (I would honestly sometimes get annoyed) but ultimately her tough love did wonders for me – in hindsight, I needed someone like Betsy to push me, and then push me more. Simply put, you want this woman in your corner. When I got accepted, Betsy was overjoyed (we definitely fangirled for a while). Immediately after, she made so many intros for me, provided her sage advice on a number of issues, and helped me visualize what going to the GSB would look like. Once you work with Betsy, you have a friend/mentor for life. She is so invested in me and my story, aspirations, and success and I love that she is a text away. I’m so lucky I got the chance to work with her and learn from her, and now get to be her friend. If you’re serious about the very top schools, you need to work with Betsy.

I initially reached out to Betsy for support with MBA applications, but she was already at capacity. However, when she saw my list of schools, she correctly and astutely guessed I would also be applying to Harvard Kennedy School, and offered her support for that application. The HKS application is complicated, with several CVs and many essays. Betsy has supported many applicants with this process and I felt confident I was in good hands from the start. We started from scratch to craft a narrative uniting my life and work experiences, and then strategized on how to communicate that across each component of the application. The end result was an application package that conveyed my authentic self, and which I assume resonated with the admissions committee: I was admitted to HKS with a significant merit scholarship. Throughout the whole process, Betsy was incredibly affirming: her curiosity and optimism – coupled with her wealth of experience and clear-headedness – made me look forward to hopping on the phone with her, and I left each conversation energized to tackle the next draft of materials. I was also working outside of the United States for the majority of the application process, and Betsy was always available – with turns of materials within hours being the norm, rather than the exception. I would without hesitation recommend Betsy for any HKS applicant (and although I didn’t work with her on the MBA side, I am sure she is just as adept with those applications). She really “gets it” and helps you come out of the process feeling built up and excited for what’s next.

Despite applying to business school as a consultant, I was very much a non-traditional applicant, having had a prior career in a non-business field. I went in with little understanding of the application process, but Betsy provided guidance throughout, particularly on which of my prior experiences were most powerful in setting me apart from other applicants. Betsy was very flexible in accommodating our interactions around my busy (and ever-changing) schedule, and our different time zones never posed any issues. Throughout the application process, Betsy became a friend and someone I deeply trust. Given her extensive experience in advising applicants, she has a network of top business school admits, students and graduates that she has introduced me to. These connections helped me make the extremely tough decision between HBS and GSB, and have already opened doors to potential MBA summer internships. More than anything, Betsy has given me greater confidence in articulating my story in a way that highlights my unique experiences and strengths without sounding boastful – something that will continue to benefit me throughout business school and beyond. Overall, I could not recommend Betsy highly enough!

HBS bound speaks for itself. I came into the process fairly scattered about my goals, and through a ton of back and forth, Betsy helped me hone in on a focused narrative for my business school “why.” She’s thoughtful and thorough in getting to know your background and interests. And she’s candid about what aspects of your experience and motivations are impactful to include, and what may not be as impactful as you think. This candid guidance was incredibly helpful for me and saved me time from overthinking. Betsy’s strengths (as I experienced them) are in her essay guidance more so than project management of your application process. My week leading up to deadlines was stressful, so just set expectations for timelines up front if you need that project management support. Above all, I felt that my time with Betsy will be valuable to me beyond this application process since it often felt more like career coaching than application support; she truly cares about her students beyond just the applications. I’m more focused now in how to articulate my goals for the next few years and thrilled to be pursuing them at HBS. I have recommended Betsy to close friends and would recommend to anyone reading this too!

I cannot recommend Betsy highly enough. I am so pleased with my results and can’t wait to head to Tuck as a member of the Class of 2027 with a substantial financial award package. As someone from a “non-traditional” background, it was really important to me to find an admissions consultant who understood my career path and saw it as an asset. I spoke with 5–10 consultants before landing on Betsy—we clicked quickly, and I trusted her to have my best interests in mind. She always made me feel like my story was interesting and would be exciting to admissions committees, which in turn gave me confidence in my applications. I felt that we captured my personality in a genuine way. The schools definitely saw the real me, and I’m so happy that I was admitted based on that story. I ended up learning a ton about myself in the process and felt like my ability to interview and network improved—an unexpected bonus. I really understood what I was trying to convey about myself, inside and out, and I think it made me a more compelling, sincere candidate. I rarely felt stressed, and Betsy was always able to calm me down when I did worry about whether I would be admitted anywhere or would see the results I wanted. She didn’t make false promises but assured me that it was worth throwing myself into the process and taking a chance. I didn’t feel that way when I spoke to other consultants—I felt like just another client to them. With Betsy, I feel we formed a genuine friendship and connection, based on things beyond MBA admissions, such as lifestyle interests and values. I think that helped us capture my true essence in the application process. All that to say: I HIGHLY recommend Betsy. I know we will stay in touch throughout my MBA journey and beyond.

I came in with an unconventional, zigzagging story and no clear idea of how to stitch it together. From the first conversation, I felt Betsy was on my side and understood me. She worked with intensity and honesty to shape something cohesive, authentic, and powerful– you WILL write many, many drafts and she won’t BS you. In return for putting in the effort together, you will receive Incredible offers—including generous financial packages. These essays also helped me win fellowships and scholarships. What stood out most was how deeply personal and human the process was. We didn’t craft some glossy, impersonal version of me—she found and refined the real me. That meant late-night brainstorms across time zones (I was around the world and she was always flexible to make our editing turnarounds work), bursts of inspiration mid-travel, and the kind of candid, big-picture conversations that made the work meaningful. Betsy wasn’t just my own consultant— she helped me manage my mom (who was stressed thru it all but trusted Betsy’s expert opinion), became part of my support system, and made the whole journey way less stressful (and even fun!). I’m so grateful for her guidance, humor, and heart through it all. Def can say we are good friends through it all. She often makes connections for you with incoming classmates, too, which is a bonus! Strongly recommend. TLDR: 1) She seriously knows her stuff 2) Time with her is productive AND fun 3) She produces major results