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Package Description:
This package is designed for founders who are capable, ambitious, and overwhelmed by options. Drawing on my experience building, scaling, and advising multiple ventures, we will quickly cut through noise and surface what actually matters. I help founders distinguish between ideas that are merely interesting and those that are strategically viable, monetizable, and aligned with their strengths and stage. This is a high-signal strategy reset grounded in real operator experience — not theory, hype, or startup clichés. In these sessions, we work on - * Business and idea viability assessment * Positioning and differentiation clarity * Revenue and monetization pathway review * Partnership and leverage opportunity mapping * Founder decision prioritization and focus reset
What you'll get from this package
Clear strategic focus and direction
Refined positioning and value narrative
A realistic revenue and partnership path
A short, prioritized execution plan
Confidence in decisions and next steps
Additional details
Coaching delivered via live sessions and .
I act as a trusted thought partner and strategic stabilizer. My work centers on clarity, judgment, and long-term thinking, helping founders make fewer, better decisions while building sustainably.
Sessions are scheduled by mutual agreement and subject to availability. This package is designed for strategic advisory and decision support. While outcomes cannot be guaranteed, my commitment is to provide thoughtful, experience-based guidance tailored to your goals and stage. Asynchronous support is time-bound and deducted from session credits. Sessions are scheduled by mutual agreement and subject to availability. Please provide at least 24 hours’ notice if you need to reschedule. Sessions missed or canceled with less than 24 hours’ notice are considered used, except in cases of true emergencies.
Services included:
Skill Building
Business Development Strategy
Promotion Strategy
Networking Strategy
Market Analysis
Talk to a team member
Schedule a call with a Leland team member who can help you explore your options.
Schedule a call
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Offered by Melissa R.
Joined December 2025
5.0
Founder, Operator & Partnerships Advisor | Brand Growth & Strategy
I’m a founder, operator, and business development strategist with nearly 20 years of experience building and scaling consumer brands through thoughtful partnerships, positioning, and long-term execution. I co-founded and co-owned Locali, an innovative, health-forward QSR brand that helped pioneer better-for-you fast casual dining well before it became mainstream. Over nearly a decade and a half, I was deeply involved in shaping the brand, navigating growth, and building the relationships that sustained and expanded the business over time. Building on that foundation, I’ve gone on to lead business development, partnerships, and sponsorship strategy for experiential and wellness ventures, including Global Sound Bath and Resonance. In these roles, I design partnership ecosystems across brands, venues, media, and collaborators, helping founders translate vision into clear, monetize-worthy partnership opportunities without compromising brand integrity. I also co-founded QUALITY, a premium matchmaking and dating strategy company, where I built high-ticket offers and referral partnerships that convert trust-based relationships into predictable revenue. Across all of my work, I focus on clarity, positioning, and deal structures that actually move the business forward. As a coach, I work with founders and operators who want practical, senior-level guidance on partnerships, business development, and growth strategy. Clients come to me for real-world pattern recognition, thoughtful execution, and support that balances ambition with sustainability.
$582
3h of coaching