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Description
What's included in this package? - Top of Funnel Strategy (1 hr): Guide you through creating compelling reports, whitepapers, and case studies to engage potential customers early in their buying journey. - Middle of Funnel Strategy (1 hr): Develop targeted messaging strategies to keep prospects engaged as they move closer to conversion. - Bottom of Funnel Strategy (1 hr): Help you create impactful sales enablement content, including personalized product demos, success stories, client testimonials, pricing guides, and customized landing pages—designed to accelerate conversions and maximize deal closures.
What you'll get from this package
Actionable strategies for attracting leads and driving them down the funnel.
Clear, structured content creation strategies aligned with each stage of the buyer’s journey.
Templates and frameworks for creating sales enablement content to increase conversion rates.
Additional details
Coaching delivered via live sessions.
Services included:
Digital Marketing
Marketing Strategy
Branding
Content Creation
Market Research
Talk to a team member
Schedule a call with a Leland team member who can help you explore your options.
Schedule a call
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Gordon also coaches for Sales Operations, MBA, Career Coaching, and Sales. View all.
Offered by Gordon B.
Joined March 2023
5.0
Accelerate Content Strategy for Your B2B Startup
I help B2B startups accelerate their content strategy by optimizing the entire funnel—from top to bottom—ensuring you drive more qualified leads, nurture relationships, and close sales faster. - Top of Funnel: I can help you produce in-depth reports, whitepapers, and case studies that attract and engage potential customers early in their decision-making process. - Middle of Funnel: I can help you with targeted email campaigns leveraging ABM MarTech tools like Demandbase keep prospects engaged and informed as they move closer down then funnel. - Bottom of Funnel: I can help you produce compelling sales enablement content, such as product demos, testimonials, and pricing guides, that help seal the deal. Need help your sales strategy? See my Sales Strategy and Operations listing called: Accelerate Your B2B Startup Sales Engine.
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