Darla T.
5.0
(10)
Studied at Brigham Young University
Works at freelance
Available tomorrow at 8:00 PM UTC
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About Darla
I started my education at a community college because I wasn't sure I was smart enough to go to a four-year university like BYU. After I received my associates degree, I got a full-time job and thought my college career was over. Fortunately, mentors were placed in my path who encouraged me and helped me see myself in a new light. With their guidance, I applied to BYU as a transfer student. My mentors not only cheered me on but also helped me navigate the application process including giving me ideas for and feedback on my essays. I was admitted to BYU and graduated. I never would have achieved the dream of being a BYU alum without the help of my mentors and now I am passionate about doing the same thing for other applicants. I spent 10 years working as a professional editor for a consulting firm and helped my first child navigate the BYU application process. For the past eight years I have combined my editing experience with my knowledge of the BYU application and helped 15+ applicants with their BYU application with a focus on editing and offering feedback on the BYU essays. I have a unique ability to help an applicant go beyond the surface writing the same things everyone else writes to sharing a clear story that highlights the experiences that are uniquely theirs.
Why do I coach?
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Work Experience
College Essay Coach
freelance
October 2017 - Present
Each year since 2017, I have helped 5-7 applicants with their essays for the BYU application. My coaching included editing essays for grammar as well as coaching on how to incorporate the AIMs of a BYU education and how to highlight the applicant's unique experiences and story. Of the applicants I have helped, 85% have been admitted to BYU.
Co-Owner
Red Mountain Motors
2014 - Present
Co-owner of Red Mountain Motors, an independent used car dealership, where I oversee daily operations, inventory, sales performance, CRM processes, and financial reporting. I lead marketing initiatives including website management, brand development, and customer retention strategies. - Optimized title and registration workflows, reducing processing time by 60% while ensuring regulatory compliance. - Implemented CRM software to improve lead tracking, resulting in a 75% increase in follow-up. - Focused on delivering exceptional customer service, contributing to a 4.8-star rating across 175+ Google reviews. Client Services, Brand Development and +18 skills
Podcast Host & Producer
Spiritually Minded Women
2018 - 2023
Conceptualized, developed, and launched a personal development podcast with 250K+ downloads in 5 years and 10K downloads per month in the last year. Handled all aspects of administrative and production duties including ideation, guest selection, calendar management, written communication, social media content, email correspondence, interviewing, recording, editing, and post-production. Assessed target audience’s needs and collaborated with guests and influencers to deliver inclusive, instructive content. • Recruited by a major local brand to build an online course on empowering mothers of teenagers. • Invited to speak at 6 conferences (online and in-person, U.S./Canada) focused on women’s issues. • Earned a rating of 4.9 (174 reviews) on Apple Podcasts by consistently delivering quality content. Presentation Skills, Brand Development and +23 skills
Freelance Editor
Contractor
2013 - 2023
Contracted with a consulting firm (ghSmart) to edit hundreds of C-suite executive talent assessments to assist clients in making critical talent management decisions. Collaborated with a cross-functional team to deliver assessments on tight deadlines, often editing in real-time and working across time zones. Exposed to a variety of high-profile executives’ work histories. Created accurate reports utilizing Microsoft Word and PowerPoint. • Frequently requested as editor due to reputation for meeting deadlines and providing quality work aligned with industry best practices. • Improved quality and accuracy of assessments through strong editing capabilities to revise content for conciseness and clarity. Editing, Client Services and +15 skills
Client Service Coordinator
Franklin Covey
1996 - 1999
Assisted vice president in administrative functions in a fast-paced sales region. Duties included maintaining calendars, drafting communication, tracking expenses, planning region events, and creating new processes and systems. Promoted to provide logistical support for client programs, interface with clients nationwide, organize custom company programs in communities, handle order entry and processing tasks, and maintain databases. • Improved employee efficiency by delivering internal training on company policies and processes. • Collaborated with Vice President to develop a personal employee-employer agreement based on company philosophy; invited to co-present with vice president on agreement at a major symposium. Client Services, Presentation Skills and +14 skills
Education
Utah Valley University
Associate's Degree, General Education
Writing
Brigham Young University
Bachelor's degree, Sociology
1999
Administrative Assistance, Writing and +4 skills
10 Reviews
Overall Rating
5.0
Darla has helped clients get into these schools: