Online MBA Admissions Experts

I spent 12 years as a staff member at the Wharton School of the University of Pennsylvania, working closely with MBA students and supporting the admissions team. During my tenure at Wharton, I acted as a trusted adviser to prospective applicants as well as admitted and matriculated students. I conducted admissions chats with applicants early in the admissions process, administered interviews with hopeful students, read and reviewed completed applicant files, and also participated in admissions committee meetings. Additionally, I also represented the school at recruiting and welcome events. Prior to joining Wharton, I spent 5 years as a journalist, writing and editing for a number of mid-sized newspapers on both the East and West coasts. I earned my undergraduate degree in journalism from Penn State University and I also hold a Masters in Liberal Arts from the University of Pennsylvania.

Why I’m Qualified to Be Your Admissions Coach: With over 15 years of experience as a former director of Master's and MBA admissions, I have an insider's understanding of what top-tier business schools look for in applicants. I’ve worked with clients targeting prestigious schools like Harvard, Stanford, Wharton, and INSEAD, helping them navigate the complexities of the application process with personalized strategies. As the founder of The Admission Concierge, a boutique MBA consulting firm, I specialize in crafting compelling narratives, refining resumes, and guiding clients through every aspect of the MBA journey—whether it’s essay writing, interview coaching, or school selection. My approach is data-driven, hands-on, and tailored to each client's unique story, ensuring they stand out in competitive applicant pools. I also bring an academic background with a Ph.D. from the University of Paris, giving me a well-rounded perspective for applicants in both MBA and advanced-degree programs. Whether you’re applying for a top MBA program or considering a dual-degree, my goal is to guide you with clarity, confidence, and a strategic edge to make your application shine.

I’ve been a professional MBA coach for nine years, helping U.S. and international applicants gain admission to every M7 school, all other top 20 U.S. programs, and leading European schools such as LBS, INSEAD, IESE, HEC, Oxford, and Cambridge. I have a deep love for storytelling and a talent for empowering candidates to unlock their authentic voices by exploring their backgrounds, passions, and aspirations. My clients come from a wide range of industries and countries, including many with non-traditional profiles, second-language challenges, or complex stories to tell. What excites me most is aiding you in identifying the driving force that connects your past, present, and future and turning that into a powerful, memorable, and, most importantly, successful application. To see a walk-through of my Identity Mapping MBA application process, watch my Leland+ Event 'Complete MBA Step-by-Step Application Plan, Timeline & Checklist' included in my resource section above, or copy and paste this link: https://www.joinleland.com/content/item/urn:contentEntry:690d79e16bbf58f22f188197. In my experience, the two most essential elements for being accepted to your MBA dream school are knowing yourself and knowing your target programs. Then, you must demonstrate that knowledge throughout your application. We’ll begin by examining who you are and who you want to become, and then use that foundation to build your profile. With my guidance, you will conduct deep, targeted research into your top schools, looking beyond rankings and stereotypes to understand what the institutions truly offer. You will attend events, speak with students and alumni, and reflect on how your goals, values, and experiences align with each school’s distinctive culture. Together, we’ll translate that insight into a powerful narrative that sets you apart. Every piece of your application (resume, essays, short answers, and additional components) will be carefully crafted to present a cohesive and compelling message that showcases your qualifications and the unique value you offer. I’ve developed a coaching style that is both supportive and rigorous, especially for interview preparation, which can be one of the most stressful parts of the MBA journey. You’ll practice with realistic, school-specific mock interviews and receive direct actionable feedback. We will refine your answers, strengthen your delivery, and develop an interview method that resonates with your interviewers. As AI becomes more prevalent in the MBA process, particularly in school research, writing, and even interview preparation, I help clients use it strategically. Whether you're gathering information on program culture, refining your writing to reduce redundancy and sharpen clarity, or generating questions for mock interviews, I treat AI as a tool, not a shortcut. Your voice will always lead the way. My priority is to make certain your submission remains genuine and unmistakably human. Before becoming an MBA consultant, I built a career in writing, communication, and cross-cultural instruction across various sectors, experience that directly informs my coaching today. In government, I created original content and edited colleagues’ work for the United States Information Agency (USIA). In the private sector, I wrote advertising and promotional copy for both boutique firms and Fortune 500 companies. In Thailand, I collaborated with a team to design, implement, and teach corporate training programs for non-native English speakers employed by American and British companies. As an English teacher, I created custom learning courses to facilitate learners’ success in global companies. Academically, I was invited to apply to college at age 15 based on my first-in-class ranking, strong test scores, and academic record. I left high school after 10th grade and began university early, earning a scholarship, and graduating cum laude. My methodology is thoughtful, structured, and highly collaborative. This work is personal for me, I love writing and helping people tell their stories. I believe the strongest candidacies are built on self-awareness and purpose. Clients often tell me that our sessions lead them to see their narrative in a new light and this clarity impacts their lives and how they perceive their role in the world. BONUS: My business and life partner Jesse (https://www.joinleland.com/coach/jesse-l-1/mba) is also a professional MBA admissions coach, and we regularly review each other’s clients’ applications. This means you’ll benefit from a second expert perspective at no extra cost. Ready to build your powerful and authentic MBA application together? Schedule a free intro call! I’d love to learn more about you and how I can help. (If you don't see a good time for you available already, please message me your desired day and time ranges.)

As a former M7 Admissions Director, I help you craft authentic, powerful applications that stand out and get results. Since 2017, I’ve helped hundreds of MBA-hopefuls get accepted to top MBA programs across full-time, executive, and part-time programs and I look forward to helping you do the same. 96% of my clients achieve MBA success and more than half secure scholarships averaging $240K. I served on Columbia Business School’s admission committee, where I reviewed countless applications, interviewed candidates, managed the world-wide interview program, served as a waitlist manager, and managed the dual degree programs for the Law, Medical, and Journalism schools. Thereafter, I transitioned into finance, with stints at a hedge fund, a large bank, and in venture capital. Yet, even as I built my career, I missed the part I loved most - helping candidates craft their stories. I returned to the admissions world as a coach. On the other side of the admissions journey, I saw critical gaps in the application process: limited guidance around testing, the challenge of telling narratives within the confines of a few essays and a resume is challenging, and how admissions committees can seem like a black box. My mission reflects these gaps - offer best-in-class advice, work closely with a small number of candidates, and provide personal partnership to every client.

I've been coaching MBA and EMBA applicants since 2006 — which means I've worked through more admissions cycles, essay prompts, and school pivots than I can count. Poets & Quants has recognized me as a Top Consultant three times. Clients have called the work "transformative" and "the best help I never knew I needed." What I actually do: I help people find their story. Not the version they think they're supposed to tell, but the one that's true and specific and stops an admissions reader cold. That's harder than it sounds, and it's where most applications fall apart. My background is unusual for this field. I'm a Columbia MBA and a Columbia English major — and a former magazine editor. I'm also an ICF-certified leadership coach. That combination means I bring genuine writing craft and genuine coaching depth to every engagement, not just admissions strategy. My clients have come from consulting, banking, medicine, the military, entrepreneurship, filmmaking, and family business. They've gone on to HBS, Stanford, Wharton, Columbia, and programs across Europe and Asia. I work in English and Italian.

I have extensive experience coaching across all aspects of MBA admissions: 1. I have helped 30+ students get into top MBA programs, including HBS, Stanford GSB, Wharton, etc. I also have experience helping several students get into top executive or non-traditional programs (Stanford MSx, Wharton EMBA, etc.). 2. I am a former professional writer, and I have helped almost all of my students brainstorm, recraft, tune, and edit their essays. This is primarily what I help with for MBA applications. 3. I spent years tutoring standardized tests (GRE, GMAT, SAT). While I no longer offer tutoring services, I can help you develop a study plan and tackle weak points. 4. I am a professional resume reviewer for both MBA admissions and consulting applications. 5. Additionally, I was part if the Student Admissions Program for the Wharton MBA program

I'm a London Business School alumnus and interviewer who started A1 MBA Consultants (A1mba.com). I have helped 120+ students, including ex-Formula 1 Race Driver Nicholas Latifi, get into their dream MBA program at schools such as HBS, Stanford GSB, Columbia, Wharton, Kellogg, London Business School, INSEAD, Oxford, Cambridge, and many more. I adopt a comprehensive and much more hands-on approach than your typical consultant, leveraging my insights into what adcoms want that I gained from being an interviewer. Partner with me and I will work to make your business school application journey a successful one.

If you're looking for "nice", look elsewhere. With me, you'll get the hard truth. About your chances, about ways to improve those chances and, above all, the changes we need to make in order to maximize your chances at the top schools. My edits will be ruthless. I will insist you dive deeper and deeper into the narrative until we get it right. And I know "right". With over 15 years of working with Top 20 MBA applicants, I am an expert in identifying the areas where everyone needs help: telling their story in way that makes them stand out. When you're up against other Harvard, Stanford, Wharton, Yale applicants, there is more to personal statements and supplemental essays than merely being outstanding. Your story has to stop the jaded admissions folks in their tracks and make them say, 'Wow! That's who we're looking for!" That's where I come in. I take a deep dive into getting to you know, your story, what makes you tick and what motivates you. With the help of our curated conversations, custom guides and 90-minute brainstorming sessions, I will help you squeeze out every last ounce of your potential and make it sing on the page. Working in this way is painstaking and time consuming, but my results speak for themselves. Each year, I get 90+% of my clients into at least one of their top 3 dream schools. This also means that I cannot take on many clients (usually 25-28 per application cycle). With so much personal attention given to each applicant and their multiple applications, it is impossible for me to maintain my high level of success if I take on more than 25-28 clients per year. This means three things: 1.) My schedule fills up quick 2.) I am by no means the cheapest consultant out there (in fact, I am on the more pricey side) 3.) The experience--and results--you have with me (yes, me, Avi...not some junior consultant) will be second to none. It's also worth noting that roughly half of my clients each year are those that had disappointing experiences working with other consultants. The most common complaint I hear from these disgruntled applicants is that they didn't feel like the consultant took a vested interest in their success, limiting their face to face time while discouraging them them from applying to top-tier schools. This way, the consultant looks like a big hero when you get admitted to schools you would have likely got admitted to without their "help". My specialty is M7 MBA programs and Top 20 Business Schools. In both cases, my job is to get you interviews at, and admitted to, schools that in some cases you have no business'' getting accepted to, and in other cases getting you scholarship money for your No. 1 school. Otherwise, what's the point, right? If I can't raise the stakes for you, what am I getting paid for? Background: Born and raised in New York City, I take a non-nonsense approach to consulting. We are going to work together for months, sometimes a full year, together, so I like to set the tone for an honest, direct style of communication that leads to winning applications, not inflated egos. To do this successfully, I have to part coach, part mentor, part drill sergeant and part therapist. But mostly your fearless leader in navigating the tricky terrain of college apps. I will hound you for draft deadlines, insist on better revisions and deeper reflection even when you feel it's "good enough". And I will keep you on a structured schedule so you don't feel overwhelmed. Lastly, in certain cases I won't be "nice". If I feel you're capable of better, I'll let you know. If something could work better in an application, I will point it out. I will not spare your feelings, we're here to win this admissions game. I have coached this game for going on 20 years. I am a former Admissions reader at Berkeley and writer for the LA Times. I have a receding hairline and a mean left hook (former boxer). I value honesty over flattery and ambition over modesty. Let's make this happen. Together. .

I’m a Wharton MBA, former Wharton Admissions Fellow, and Founder of The Ivy Journey (theivyjourney.com/mba), where I’ve spent 15+ years helping ambitious applicants earn admission to top MBA programs. My clients have earned admits to HBS, Stanford GSB, Wharton, MIT Sloan, Columbia, Kellogg, Booth, Haas, Yale SOM, LBS, INSEAD, and other top US, UK & EU programs. I’m especially strong at helping applicants turn complex, nonlinear, or highly competitive backgrounds into clear, differentiated MBA stories. I’ve worked with candidates from consulting, banking/finance, tech, product, healthcare, entrepreneurship, family business, nonprofit, government, and international backgrounds, including many applicants navigating U.S. MBA admissions from Asian, European, and other global markets. My edge is the combination of admissions judgment and career strategy. As a former Wharton admissions fellow, I understand how admissions readers evaluate leadership, career logic, school fit, recommendations, interviews, and personal differentiation. As a career coach and former consultant/hiring manager, I also help clients build MBA narratives that make sense beyond admission: why this degree, why now, why this school, and why your goals are credible. I work best with applicants who want thoughtful, strategic, high-touch coaching. I’ll help you pressure-test your school list, sharpen your positioning, build a compelling resume, craft authentic essays that tell your unique story, prepare recommenders, and walk into interviews with clarity and confidence.

The choice to pursue an MBA is a significant investment of time and resources, and it deserves a thoughtful approach. I'll partner with you on any and all parts of your process. I'm a Ross MBA (University of Michigan) with admissions committee experience at Ross. I've spent the last 15 years successfully coaching MBA applicants through the admissions process with my own firm (MBA Pathfinders) and with top-rated consulting firms (Stacy Blackman and mbaMission), and have helped clients earn admission to HBS, GSB, Wharton, Booth, Ross, Kellogg, Fuqua, Columbia, Haas, Stern, Darden, Tuck, Johnson, Darden, INSEAD, and many others. I've collaborated with a range of candidates, and have had great success with those from more traditional backgrounds seeking a way to stand out among a sea of qualified peers, as well as those from non-traditional backgrounds who need guidance articulating how their talents and aspirations will fit into an MBA class. If you're looking for a seasoned, professional coach who's seen it all and can help guide you through the whole process, let's work together!