Leland+ Content Library

Universal Design

Learn the seven principles of universal design to create products that are usable by everyone, regardless of age, ability, or background.

User Journey Maps

Master the art of creating user journey maps to visualize the user experience, identify pain points, and design a better product.

Prototyping

Learn the fundamentals of prototyping. This guide covers the different types and tools to help you test and iterate on your designs.

Measuring Success in UX

Learn how to define and measure success in UX. This guide covers key metrics and analytics to prove the value and impact of your design decisions.

Pivoting to UX & From Adjacent Field

Make the switch to UX design. Learn how to leverage your existing skills from adjacent fields to build a portfolio and land a new role.

Example Standardized Test Addendum

A test score addendum example for law school applications. Learn how to explain a low LSAT/ACT score by highlighting a strong academic record.

Med School Personal Statement: Drexel University College of Medicine

An accepted medical school personal statement that explores how volunteering in Ecuador and a flu vaccine drive shaped the writer's view of healthcare.

How to Research Potential Companies

Go beyond the website. Learn how to research companies effectively to ace your interviews and find a role that's the perfect fit.

Sample Harvard MPH Global Health: Statement of Purpose

Learn from a successful statement of purpose for the Harvard MPH in Global Health program and discover how to write a compelling personal essay.

Product Management vs. Product Marketing Management: What's the Difference?

Confused by the different roles? This video breaks down the core responsibilities, day-to-day work, and career paths for PMs and PMMs.

Product Roadmap Prioritization: Case Interview

Master product roadmap prioritization with this case interview. Learn to make tough decisions and justify your product strategy!

SAT Reading/Writing: Vocab in Context

Learn how to determine word meanings from context and boost your SAT Reading & Writing score.

2025 Knight-Hennessy Scholars Resume Guide

A comprehensive guide to revamping your resume for the Knight Hennessy Scholars program.

How to Prioritize Your Extracurriculars

Learn several methods to order and prioritize the extracurriculars list on your college applications. Grab the attention of admissions committees and learn to tell your unique story.

Resume Example: New Grad to McKinsey BA

Learn how to craft a winning resume for a full-time Business Analyst role at McKinsey. Highlight your projects, leadership, and accomplishments to stand out from the crowd!

Tailor Your Resume In a Snap with LLMs

Your go-to resource for quickly customizing your resume to any job or academic program – boosting your chances with both recruiters, readers & ATS systems in under 20 minutes.

Market Sizing – Answer Delivery

This video helps candidates see the proper technique for delivering a market sizing answer to an interview. It shows them how to confirm the goal, map out an approach, solve the problem, and deliver the final solution.

McKinsey BA Cover Letter

Detailed example cover letter for a McKinsey BA

Standout Consulting Cover Letter Example

Learn how to write a compelling consulting cover letter! This example from a successful BCG Internship applicant will show you how to structure your experience and land the interview.

Standout Strengths: Crafting Your MBA Story

Crafting a standout MBA application starts with understanding where you truly shine. In this session, you’ll learn how to identify the strengths that drive your contributions and unique leadership style—and how to communicate them with clarity and authenticity.