Manjeet Yadav
5.0
(1)
Studied at Indian Institute of Management Ahmedabad
Hiring Manager at RSXigital
Successful clients at
Not currently taking new clients
Work Experience
Lead Strategist
RSXigital
January 2024 - Present
Hiring Manager
• Drove growth for small and medium-sized businesses (SMBs) in the United States (US), United Arab Emirates (UAE) & India, with a specialized focus on professional services, health and wellness, and retail e-commerce sectors, by leveraging innovative, data-driven marketing strategies tailored to industry-specific needs. • Accelerated customer acquisition by 30% for professional service providers, including legal firms, financial planners, accounting firms, IT support companies, and business consultants, through highly targeted paid media, SEO, and email marketing campaigns. • Optimized growth strategies for health and wellness businesses such as mental health counselors, chiropractic clinics, physical therapy centers, fitness studios, and aesthetic/dermatology clinics by analyzing consumer behavior and delivering campaigns that enhanced engagement and loyalty. • Enhanced market visibility and revenue for retail and e-commerce brands by executing multi-channel marketing initiatives that connected with U.S.-based audiences, driving measurable increases in traffic, sales, and repeat customers. • Developed sector-specific marketing approaches informed by deep market analysis and trends, enabling SMBs to overcome industry challenges and scale effectively in competitive U.S. markets. Lead Generation, Management Consulting and +13 skills
Performance marketing lead
Leeds School of Business
October 2022 - March 2024
Hiring Manager
Helping Businesses to set up and expand in UAE. Team management and assistance inline for the achievement of the business goal through digital mediums • Accelerate Lead acquisition, retention, engagement, and revenue from digital channels • Understanding, defining, and optimizing the customer journey via website • End-to-end campaign management including strategy formulation, traffic funnels, and Landing Page optimization • Conceptualize lead lifecycle & optimization end to end process • Understand analyze & optimize the user journey • Management of Internal & External communication for better involvement and engagement • Define advertising traffic quality parameters and drive optimization to improve ROI • Responsible to ensure product Unit Metrics by achieving quarterly ROI and CPA targets • Locate and scale online lead generation mediums • Strategize digital marketing budgets across Google, Yahoo, FB, and other channels • Suggest website changes, and landing page optimization to improve funnel conversion rates • Conceptualize marketing reports, providing useful insights on performance, market conditions, competitor analysis and suggested plans for management • Budget Planning, Forecasting, and optimization to gain the maximum ROI • Contribute to overall business strategy Performance Based Marketing, Lead Generation and +25 skills
Digital Analytics Lead
Wiley
August 2021 - September 2022
Admissions Committee
Enabling Lifelong learning • Heading Performance & Brand Marketing for WileyNxt • Enabler for Sales and other business units for Marketing requirements • Leading marketing for India & Europe. Lead Generation, Decision-Making and +8 skills
Senior Manager
RenewBuy
May 2018 - July 2021
Hiring Manager
> Transforming & changing the Insurance Advisor is seen; Working to help Insurance Advisor go Contactless as: (i) Lead for Marketing Project Management (all functions) & Digital function (ii) Execution Squad member of Creative & Integrated Media functions Responsibilities: • Team management and assistance inline for the achievement of the business goal by digital mediums • Management of Agencies for smooth execution of strategies • Accelerate partner acquisition, retention, engagement, and revenue from digital channels • Understanding, defining and optimizing the customer journey via app and website • End to end campaign management including strategy formulation, traffic funnels, and Landing Page optimization • Conceptualize lead lifecycle & optimization end to end process • Understand analyze & optimize the user journey • Management of Internal & External communication for better involvement and engagement • Define advertising traffic quality parameters and drive optimization to improve ROI • Responsible to ensure product Unit Metrics by achieving quarterly ROI and CPA targets • Locate and scale online lead generation mediums • Strategize digital marketing budgets across Google, Yahoo, FB, and other channels • Suggest product improvements, website changes, landing page optimization to improve funnel conversion rates • Conceptualize marketing reports, providing useful insights on performance, market conditions, competitor analysis and suggested plans to management • Budget Planning, Forecasting, and optimization to gain the maximum ROI • Contribute to overall business strategy Project Management, Lead Generation and +7 skills
Digital Marketing Manager
Pearl Academy
March 2017 - April 2018
Interviewer
• Manage 360 degree campaign activities across Paid channels, Organic, Social, Mobile Marketing, Affiliates, Portals and Website • Management of Agencies for smooth execution of strategies • Accelerate Student acquisition, retention, engagement and revenue from digital channels • End to end campaign management including strategy formulation, traffic funnels and Landing Page Optimization • Define advertising traffic quality parameters and drive optimization to improve ROI • Conceptualize student Life Cycle end to end process • Responsible to ensure product Unit Metrics by achieving quarterly ROI and CPA targets • Locate and scale online lead generation mediums • Strategize digital marketing budgets across Google, Yahoo, FB, and other channels • Product improvements, website changes, landing page optimization to improve funnel conversion rates • Lead Generation across various courses as per business requirement Lead Generation, Paid Media Advertising and +3 skills
Education
Indian Institute of Management Ahmedabad
Certification, Marketing Management, Marketing
Online Certification course (IIMBx) - Marketing Management Performance Marketing and Demand Generation
1 Review
Overall Rating
5.0
Manjeet has helped Leland clients get into Amazon