
Chencheng W.
5.0
Director of Engineering at Instacart | Build High-Performance Teams
Studied at Purdue University
Works at Instacart
Available Friday at 10:00 PM UTC
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Chencheng's Coaching Offerings
Pay as you go
Chencheng also coaches for Executive and Leadership Development. View all.
Chencheng’s Career Development Qualifications
Experience level: Director
Hello and welcome to my profile! With over a decade of experience in the tech industry, I've held leadership roles at top companies like Instacart and LinkedIn, where I led engineering teams to drive growth and innovation. At LinkedIn, I rebuilt and scaled teams, contributing significantly to a billion-dollar business. My journey from Software Engineer to Director of Engineering has equipped me with the skills to build high-performance teams and develop customer-focused strategies. I'm passionate about helping others navigate their career paths in tech, whether you're looking to break into the industry or advance to leadership roles. Let's connect and create a tailored plan to achieve your career goals!
Chencheng also coaches for Executive and Leadership Development. View all.
Work Experience
Director of Engineering
Instacart
May 2022 - Present
I led a few engineering teams in Growth. We drive new user acquisition and retention through partnership and membership. We build platform and toolings to drive Instacart’s growth across user’s lifecycle through marketing channels (CRM, paid marketing)

Senior Engineering Manager
August 2018 - May 2022
I led the CRM platform team of LinkedIn Sales Navigator, attributing to half of the revenue of a billion dollar business. Rebuilt the team from 4 engineers and scaled to two teams. I learned how to build high performance teams, foster great team culture, and aligning with cross functions to make customer focused strategy and deliver strong business results from this experience.

Staff Software Engineer
September 2014 - August 2018
Promoted twice from SWE to Sr SWE, to Staff SWE in 3.5 years, being apprentice manager in the last 0.5 years. I learned how to build solid and good products features used by millions of users, I also learned how to lead large and complex engineering executions from this experience.
Software Engineer
Qualcomm
March 2012 - August 2014
Enabling Windows And Android phones through Qualcomm’s system on chip drivers.
Education
Purdue University
Master's Degree, Electrical And Computer Engineering
2009 - 2011
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