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Every searcher needs a flexible, rigorous model to evaluate opportunities with speed and precision. This package helps you construct a robust financial model tailored to your target criteria. With expert guidance, you’ll understand key assumptions, customize frameworks, and practice applying the model to real opportunities so you can confidently assess acquisition targets. Key components of this package can include, but aren’t limited to: • Build a dynamic, Excel/Google Sheets-based search model. • Customize assumptions for your industries and acquisition criteria. • Learn how to quickly evaluate and compare target companies. • Stress-test financial scenarios to build confidence in decision-making.
Acquisition Search Model (customizable spreadsheet)
Step-by-Step Instruction Guide for Adaptation
Example Evaluations Using Your Criteria
Coaching delivered via live sessions.
Services included:
Investment Analysis
Schedule a call with a Leland team member who can help you explore your options.
Schedule a call
Build a compelling roadmap that attracts investors and guides your search
$712.505h of coaching
Equip yourself with the tools to raise capital effectively
$712.505h of coaching
Create a repeatable sourcing system that delivers qualified leads
$712.505h of coaching
Get help with Due Diligence, Investment Analysis, and .

Joined October 2025
Helping ETA Searchers Buy Great Companies & Become Stronger Operators
Chase Murdock is a long-time entrepreneur and operator who’s lived every stage of the ETA journey — from raising capital, sourcing deals, and closing acquisitions to running multiple companies under a diversified holding company model. As CEO of Decada Group, he leads a permanent holding company that acquires, grows, and stewards small businesses for the long haul. Chase and his team have diligenced more than 100 businesses, acquired five companies, and started three. Today, Decada operates a diverse collection of six businesses spanning fractional CFO and accounting, the electrical trades, luxury retail, an art school, and a membership-based business community. At Decada Group, Chase’s role centers on evaluating acquisitions, leading diligence, and advising the CEOs who run Decada’s portfolio companies. His focus is on being the slowest heartbeat in the room — helping leaders navigate the post-acquisition J-curve, identify leverage points, and build durable, successful companies. Through Durable, Chase acts as a CEO coach and advisor, working with dozens of searchers and operators building real businesses — helping them think like owners, navigate deals, and grow into capable, long-term leaders. He also sits on the boards of multiple searcher-led companies, grounding his coaching in lived experience, not theory. If you’re serious about acquiring a great company, becoming a capable operator, and using ETA to build a purposeful life — Chase can help you get there.
5h of coaching