Leland+ for MBA

AI & Your MBA Application: Dos and Don'ts for Written Content

Are you thinking about using AI tools like ChatGPT to improve your MBA application essays, but are unsure how to do it ethically and effectively? Join me, M, for a practical and candid session designed to equip MBA applicants with the necessary knowledge and strategies for using AI to assist them in crafting authentic and compelling written content while remaining policy compliant. This session will help you understand how to responsibly integrate AI support into the written components of your application while maintaining your personal voice and authenticity. Learn how to use AI as a supportive tool without violating school guidelines or compromising the integrity of your narrative. I’ll share examples that show the difference between a compelling story that captures your real voice and an AI-produced generic essay.

Resume Template

An editable template designed to help you showcase impact, leadership, and clarity across every bullet point.

The Truth About Deferred MBA Essays: What Works, What Doesn’t, and Why

In this session, Leland Coach Kristen H., a HBS and GSB deferred admit and expert in early-career MBA strategy, will pull back the curtain on what separates successful essays from forgettable ones. You’ll walk away with a clear understanding of how to approach each essay prompt strategically — and how to make your essays stand out in a competitive Deferred MBA cycle.

Inside Deferred Admissions: AMA with a Founder of the HBS 2+2 Program

Few people understand Deferred MBA admissions better than Kerry P., who helped launch the Harvard Business School 2+2 Program and has since guided countless candidates into top deferred programs. In this exclusive AMA, Kerry will pull back the curtain on how Deferred MBA programs really evaluate applicants — from what schools look for in undergraduates to how they assess potential and fit.

Writing Standout DMBA Essays

Your Deferred MBA essays are your chance to show top programs who you are — but with limited experience, it can be hard to know what stories to tell and how to make them stand out. In this session, Leland Coaches Ben L., Melanie E., and Olivia P. — who have helped dozens of early-career applicants get into programs like HBS, GSB, and Wharton — will break down what makes a winning essay. They’ll share proven strategies for identifying your strongest themes, crafting a clear and authentic narrative, and avoiding the common pitfalls that hold candidates back. You’ll leave with a sharper sense of how to approach each prompt, connect your story to your goals, and position yourself as a must-admit candidate in this year’s Deferred MBA cycle.

Standing Out as an International Applicant

​This session will be focused on helping international applicants develop a high-level understanding of all the components of the MBA application process, learn how to differentiate themselves from the crowd, and start to create a standout profile to get them into a top business school. With more non-US candidates applying every year, it’s more important than ever to show what makes you unique. ​Learn from a panel of experts who will share their expertise and experiences through an interactive discussion, practical tips, and real-life examples. We invite potential applicants from all corners of the globe to join us for this amazing event! ​Meet our panelists: ​Vica G., Stanford GSB MBA, former Silicon Valley tech executive and startup founder, double émigrée and storytelling expert passionate for helping international or underdog clients craft competitive applications. ​Jesse L., has coached 100% of full-service clients to top 30 MBAs, 95% to top 20, expert in international applicants and crafting compelling narratives. ​Cathy M, INSEAD MBA, has successfully coached candidates to gain admissions into top schools, including INSEAD, LBS, Booth, Wharton, HEC Paris, IESE, Cambridge Judge, Oxford Said & NYU Stern.

Deferred (2+2) MBA Application Week Kickoff

Thinking about applying to a Deferred MBA program? Join us for Leland’s Deferred MBA Week Kickoff, featuring top Leland coaches Andy P. (20+ years of MBA coaching), Allie K. (75+ M7 Admits), and Geri T. (Founder of Harvard's DMBA Program), who have helped countless candidates get into the most competitive programs at schools like Harvard, Stanford, and Wharton.

Applying and Succeeding as a Diverse MBA Candidate

Designed specifically for individuals from diverse backgrounds, this event aims to provide valuable insights, strategies, and resources to empower aspiring MBA candidates to thrive in the application process and beyond. Through an interactive presentation, practical tips, and inspiring stories, we will explore the unique strengths and perspectives that diverse applicants bring to the MBA landscape. ​By the end of this session, you will understand how to showcase your background in a way that is compelling to the AdCom and highlights what you, specifically, bring to the table. ​Meet our panelists: ​Amanda I., Stanford GSB, with professional experience at Google and Peloton! She's passionate about helping clients tell their story with clarity and confidence. ​Karla M., Harvard MPP and Booth MBA, and J.P. Morgan professional, with 10 years of coaching experience and a track record of helping clients secure top MBA admits with substantial scholarships. ​Lucas S., Harvard MBA and MPP, consultant at the Bridgespan group & former Transportation and Infrastructure Director for the U.S. House of Representatives.

How to Ace the Wharton TBD (From an Ex-Admissions Fellow)

The Wharton Team-Based Discussion (TBD) is unlike any other MBA interview—a fast-paced, collaborative exercise designed to test how you think, communicate, and lead in a group setting. ​In this session, Brian B., a Wharton MBA graduate (with honors) and former Admissions Fellow who helped run Wharton’s TBDs, will share insider insight into what the admissions team is really looking for. Having coached dozens of MBA candidates, Brian will walk you through how to prepare effectively, contribute with confidence, and stand out as both a strong teammate and leader. ​Whether you’ve received your Wharton invite or are planning ahead, you’ll leave this session with actionable frameworks and strategies to excel in the TBD.

AI and Your MBA Application: Do’s and Don’ts for School Research

Thinking about using AI tools to streamline your MBA school research and networking strategy, and want to do so efficiently and ethically? Join me, M, for a practical and candid session designed to help MBA applicants use AI as a powerful tool for uncovering insights, identifying fit, and guiding meaningful outreach, all while staying focused on authenticity and personal reflection. This session will show you how to integrate AI into your research process, without relying on generic outputs or missing key personal connections. Learn how to craft strategic prompts that help you dig deeper into program offerings, find school culture and values that align with your own, and uncover talking points for essays, interviews, and outreach. I’ll share examples of weak vs. strong AI prompts and how to adapt AI outputs into meaningful, human communication.

How to Ace the Wharton TBD (From an Ex-Admissions Fellow)

​The Wharton Team-Based Discussion (TBD) is unlike any other MBA interview—a fast-paced, collaborative exercise designed to test how you think, communicate, and lead in a group setting. ​In this session, Brian B., a Wharton MBA graduate (with honors) and former Admissions Fellow who helped run Wharton’s TBDs, will share insider insight into what the admissions team is really looking for. Having coached dozens of MBA candidates, Brian will walk you through how to prepare effectively, contribute with confidence, and stand out as both a strong teammate and leader.

Successful Admits Panel

Curious what it really takes to get into a top deferred MBA program? In this panel, you’ll hear directly from successful admits who used Leland to gain acceptance to programs like Stanford GSB, Harvard Business School, Wharton, Booth, and more. They’ll share their candid experiences—what worked, what didn’t, and how they leveraged coaching, strategy, and storytelling to stand out in an ultra-competitive applicant pool. Whether you’re just starting to explore deferred programs or gearing up to apply this cycle, this session will give you actionable insights, real-world advice, and inspiration from students who’ve been exactly where you are now.

Writing a Holistic Set of Booth Essays (with Top Leland Coaches)

Many applicants find a way to write at least one strong essay. But those that really maximize the essay-writing process find a way to make clear how their experiences inform their goals, and develop clear narrative through-lines that make their contributions to the school and program tangible. They have a “brand”. You know what they’re all about. This event will draw from example essays written by successful U Chicago Booth admits. These essays were particularly strong in how they spoke to one another—how they created a three-dimensional applicant who top Booth AdComs could envision contributing to their community. Their professional and judiciously placed personal experience offer evidence for why they’re the kind of person who will make their specific kind of difference in the world. During this session, we'll analyze these essays alongside you so you have a clear view into how you can apply what you've learned to your own writing, and put your best application forward for Booth's top-flight MBA program.

GRE - Speed Demon Word Problem

In this video a coach will break down a complicated word problem involving speed calculation for the GRE.

Wharton TBD Example Pitch 2 - 2024

This is an example of a successful Wharton TBD pitch from 2024

How to Create a Winning MBA Application

​Getting into a top MBA program is more than strong test scores and a polished résumé—it’s about telling your story in a way that resonates. In this session, you’ll learn from Rifat M. (HBS), Ben L. (GSB) and Rob R. (GSB, admitted to all M7 schools) about what schools are really looking for and how to approach each part of the application, from essays to recommendations to interviews. ​Whether you’re early in the process or gearing up to submit, you’ll walk away with practical strategies to showcase your experiences authentically and put together an application that stands out.

Essays (3): Duke Fuqua MBA Admitted Army Veteran

These are the 3 application essays of an Army veteran who secured Early Action admission to Duke Fuqua MBA.

GRE Geometry - Calculating Slope

Watch as a coach breaks down an example of how to calculate slope in a coordinate plane for a GRE geometry question.

Resume: Army Veteran Admitted to Duke Fuqua MBA

This resume showcases an Army veteran from a non-traditional background who earned Early Action admission to Duke Fuqua MBA.