Leland+ for MBA

INSEAD Managing High-Stakes Complexity Essay

A reflection on navigating a high-pressure, unprecedented project, balancing strategic vision with expert risk management.

Duke Fuqua Post-MBA Career Goals Essay

Plans to pursue senior leadership in tech or consulting, with a long-term vision of transforming Korean companies.

What MBA Interviewers Are Really Evaluating

MBA interviews are less about having the “right” answers and more about how you show up. In this panel, former MBA interviewers will share firsthand insight into what admissions committees are actually assessing during interviews, from leadership presence and self-awareness to clarity of goals and authenticity. You’ll learn how interviewers interpret your stories, what common signals raise red flags, and how to prepare in a way that feels confident rather than rehearsed. Whether you’re interviewing soon or planning ahead, this session will help you understand how to perform at your best when it matters most.

INSEAD Career Summary and Progression Essay

A reflection on key career decisions, leadership experiences, and global business impact.

Acing the Harvard Business School Interview

The HBS interview is a high-stakes conversation that tests clarity of thought, self-awareness, leadership potential, and impact under pressure. In this series, you’ll learn how Harvard evaluates candidates, how to prepare for the case-style discussion and follow-up questions, and how to communicate your story with confidence and precision. Whether you’re awaiting an invite or preparing for interview day, this workshop will give you a clear playbook to perform at your best.

Building Your Path to Graduate School Success: 2-5 Years Out

Are you considering applying to graduate school in the next 2-5 years and want to ensure you're on the right path to success? Join me, Bri, for an insightful session on building a strategic approach to your graduate school applications, whether you're eyeing an MBA, MPP, or any highly competitive graduate degree. With firsthand experience as an admit to MIT Sloan, Booth, and Tuck, and a dual MPP/MBA strategy, I bring a wealth of knowledge on what top programs are looking for. My background in government consulting and cross-sector innovation allows me to help you craft compelling stories that connect your diverse experiences into a cohesive narrative. I've successfully coached applicants to M7 and top public policy programs, refining their personal narratives, clarifying post-graduate goals, and strengthening their essays, résumés, and interviews. During this session, we'll cover everything from application strategy and networking to financial aid and testing. Space is limited, so RSVP now to secure your spot and start building your path to graduate school success!

From Service to Grad School: Getting into an MBA Program

Transitioning from service—military, nonprofit, public sector, or community leadership—into an MBA program requires translating impact into a language admissions committees understand. In this session, you’ll learn how to position your service experience as leadership, quantify outcomes, and craft a compelling narrative that highlights readiness for business school. We’ll cover program fit, essays, recommendations, testing strategy, and common pitfalls unique to service backgrounds, so you can present a clear, confident case for admission.

Great First MBA Interview Answer. Ready for Follow-Ups? Learn to be!

▶ Your first answer went well. Then the follow-ups started. And they didn’t stop. In many MBA interviews, interviewers drill far beyond your initial response. If you are prepared, this is where you shine. If you are not, this is often where an otherwise strong application quietly slips away. I have helped applicants succeed in even the most demanding interview formats. In this 30-minute live session, I will introduce and demonstrate one of the core techniques I use with clients, the Dual Lens Interview Prep method, a practical approach designed to help you prepare not just answers, but real interview conversations. 🚩Do not miss this event - you will not learn this technique anywhere else!🚩 ▶You will learn how to: ◆ Prepare for follow-up questions that dig beneath your initial response ◆ Step into the interviewer’s mindset to anticipate deeper probing ◆ Build a flexible story bank that adapts across questions and schools ◆ Practice effectively on your own using recorded responses and structured reflection ◆ Go multiple layers deep on a single story without sounding rehearsed or scripted ▶ What we’ll do live I will walk through an example of the Dual Lens method in action, showing how one core story can generate multiple rounds of natural, high-quality follow-ups. I will also show how to organize this practice using simple tools, how to evaluate your own responses, and how this method fits into the broader interview prep system I use with MBA admits each year. ✔ What you’ll leave with A clear, repeatable framework you can start using immediately, whether you are preparing solo, with friends, or alongside a coach. ▶ Register now to learn how to handle MBA interview follow-ups with confidence.

Top 5 MBA Application Tips From a Former HBS AdCom

MBA admissions are highly competitive—and small strategic choices can make a big difference. This session shares insider insights from a former Harvard Business School admissions committee member on what truly matters in MBA applications. In this event, you’ll learn the top five factors that strengthen your candidacy, from positioning your story and selecting recommenders to crafting standout essays and avoiding common application mistakes. We’ll also cover how admissions committees evaluate applicants and what sets successful candidates apart. Whether you’re early in the process or polishing final submissions, you’ll leave with clear, actionable guidance.

From College to Stanford GSB: The Deferred MBA Strategy Session (Feb 5)

Getting into Stanford GSB’s Deferred MBA program is not about checking boxes: it’s about building a strategy years before most candidates even think about business school. In this exclusive session, Dr. Loubna Bouamane, former MBA Admissions Director and founder of Admission Concierge, will walk you through exactly how top students position themselves for Stanford straight from college. You’ll learn how to craft a compelling early-career narrative, select the right internships and leadership experiences, stand out academically, and avoid the most common mistakes that derail otherwise strong candidates. Whether you’re a freshman, sophomore, junior, or recent graduate, this session will give you a clear roadmap to Stanford’s deferred MBA pathway with real-world insights from inside the admissions process.

How to Create a Standout Deferred MBA Application

Deferred MBA programs look for future leaders with clarity of purpose, strong trajectory, and long-term potential, not just impressive internships or grades. This session breaks down what top programs actually evaluate in deferred candidates and how to position yourself early in your career. You’ll learn how to craft a compelling narrative, articulate credible goals, choose recommenders strategically, and avoid common mistakes that hold applicants back. Whether you’re just starting to explore deferred programs or actively preparing to apply, this workshop will help you build a focused, competitive application strategy.

Start Now: Creating a Strong MBA Application Early

Starting your MBA application early gives you a major advantage. In this session, we’ll break down what strong applicants do months ahead of deadlines, from shaping a clear career narrative and school strategy to building relationships, test plans, and experience gaps. You’ll leave with a practical roadmap for how to use the early months intentionally, avoid last-minute stress, and position yourself as a compelling, well-prepared candidate when applications open.

Columbia Business School Interview Series

Columbia Business School interviews are a critical step in the admissions process—and strong preparation can set you apart. This interview series is designed to help you approach CBS interviews with confidence, clarity, and a compelling story. In these sessions, you’ll learn how to structure your responses, communicate your career goals effectively, and handle common behavioral and fit questions. We’ll also cover what CBS interviewers look for and how to highlight your strengths in a competitive applicant pool. Whether you’re preparing for your first interview or refining your approach, you’ll leave with practical strategies and greater confidence.

From College to Stanford GSB: The Deferred MBA Strategy Session (Dec 11)

Getting into Stanford GSB’s Deferred MBA program is not about checking boxes: it’s about building a strategy years before most candidates even think about business school. In this exclusive session, Dr. Loubna Bouamane, former MBA Admissions Director and founder of Admission Concierge, will walk you through exactly how top students position themselves for Stanford straight from college. You’ll learn how to craft a compelling early-career narrative, select the right internships and leadership experiences, stand out academically, and avoid the most common mistakes that derail otherwise strong candidates. Whether you’re a freshman, sophomore, junior, or recent graduate, this session will give you a clear roadmap to Stanford’s deferred MBA pathway with real-world insights from inside the admissions process.

Chicago Booth Interview Series

Chicago Booth interviews are your chance to bring your application to life—and strong preparation can make all the difference. This interview series is designed to help you approach Booth interviews with confidence, clarity, and a compelling personal narrative. Whether you’re preparing for your first interview or refining your approach, you’ll leave with practical strategies and greater confidence.

Mastering the "Why MBA" essay in the AI Era

As AI reshapes how admissions committees evaluate applications, the “Why MBA” essay has become even more critical for demonstrating clarity, intentionality, and long-term vision. In this session, you’ll learn how to articulate a compelling MBA rationale that goes beyond generic goals, integrates AI’s impact on your industry or career path, and clearly connects your past experience to your future ambitions. Whether you’re early in the process or refining a draft, you’ll leave with a sharper framework for writing a “Why MBA” essay that feels authentic, differentiated, and future-ready.

MBA Reapplicant Guide

While it is disappointing to have put so much effort into applications and not get into the school you wanted, there is still hope! Admissions committees tend to look favorably upon reapplicants, provided you can show that you’ve improved your candidacy. During this session, we will discuss how to navigate the MBA admissions process as a reapplicant. We will discuss common reasons people are rejected, how to show growth and MBA readiness, and other ways to improve your chances this time around. We will have tips for those who have applied recently, as well as those who are reapplying again after a break.

Writing a Holistic Set of Kellogg Essays (with Top Leland Coaches)

Many applicants find a way to write at least one strong essay. But those that really maximize the essay-writing process find a way to make clear how their experiences inform their goals, and develop clear narrative through-lines that make their contributions to the school and program tangible. They have a “brand”. You know what they’re all about. This event will draw from example essays written by successful Northwestern Kellogg admits. These essays were particularly strong in how they spoke to one another—how they created a three-dimensional applicant who top Kellogg AdComs could envision contributing to their community. Their professional and judiciously placed personal experience offer evidence for why they’re the kind of person who will make their specific kind of difference in the world. During this session, we'll analyze these essays alongside you so you have a clear view into how you can apply what you've learned to your own writing, and put your best application forward for Kellogg's top-flight MBA program.

Navigating the MBA Waitlist Process (4/6)

We will discuss how to navigate the waitlist process for MBA programs. This will include: - General process and timelines - Common reasons people are waitlisted - How to plan structure your updates - What else you can do to improve your chances - Q&A

Example Resume for Amazon Program Manager Application

This is the resume for an individual with an MBA and Product Management background who secured a Amazon Program Manager role.