Leland+ for College

Common App Submission Example– Leadership, Research, and Social Impact Profile

A comprehensive Common App submission featuring high academic achievement, extensive leadership, entrepreneurial initiatives, and a personal essay on resilience and teamwork through organizing India’s largest student-led fest.

Common Mistakes to Avoid in Recommendations

Don’t let weak recs sink your app—avoid these common pitfalls and set your recommenders up for success.

Why UChicago Essay – Economics, Research, and Community Engagement

A focused and well-researched supplemental essay outlining the applicant’s academic goals in development economics, interest in data analytics, and enthusiasm for UChicago’s research culture and civic-minded community.

Tips for Making the Most of Career Fairs

Make strong impressions, ask smart questions, and turn quick chats into real opportunities.

Making the Most of Alumni Networks

Tap into alumni communities for mentorship, referrals, and real-world insights that boost your career.

MBA Self-Discovery Workbook: Unlock Your Narrative & Write Freely

This is a reflection-focused, 13-section workbook for MBA applicants to uncover and build your story before embarking on the complex, layered process of writing your essays. This resource is informed from my time in Stanford GSB's Interpersonal Dynamics (Touchy Feely), my time helping dozens of other GSB classmates find their voice as the Managing Editor for Stanford GSB's Paper (Nondisclosure), and in helping over 500 MBA applicants self-reflect in a way that feels genuine, personal and clarifying. I wrote this resource with just enough structure (but not too much), and with a practical eye towards covering the ground you'll need for your MBA apps. You'll go deep, but every question has a purpose. I also use this with everyone I work with, and it's something we'll cover at the very beginning of our process. My hope is that this resource, in addition to being a big help, feels like we're in conversation. The goal is just to get to know you a little better, one step at a time, in a way that feels natural, even enjoyable. Even if you're the only one who ever sees it, I've tried to write this in a way that I'd speak about this kind of thing with you. Because I think humans are the best way to help other humans see themselves a little deeper. And trust me, plenty of "coaches" could use more of that too ;) This workbook will cover your background, motivations, short and long-term goals, values, behavioral stories, and more. A PDF is attached here, but there's also a downloadable Word file I recommend using to make things much easier for you to fill out as you go. This took me about 20-30 hours of time to put together, and I suggest putting at least 5-10 into filling this out. Some go at it all at once, but most do it in a few sittings. Long walks are good to interperse between writing sessions, and I actually recommend you reflect and go back to this to update your answers several times throughout your MBA process. Save new versions as you go and you'll be able to see your application pixellate over this monthslong process. If you're reapplying, I'd push you to compare what you end up with here with what you submitted last time. The differences may be revealing. I hope ends up a real tool for you, and that it helps you find answers you might not have found otherwise. It also will give you a glimpse into what coaching together feels like. Don't hesitate to reach out if you feel like sharing this. Working on your writing and applications together is a natural byproduct of the kind of reflection you'll be doing here, and it's my favorite thing to help someone with. Happy writing :) -Ben

Applying to College in 2026? Here’s What You Should Be Doing Each Month [5/27/2026] (Recording)

In this session, former admissions director, Loubna Bouamane, will walk students and parents through the real college admissions timeline from May through December — including what actually matters each month if you're aiming for competitive U.S. universities. We’ll cover: How to build a balanced college list strategically When students should start essays (and why waiting until September is risky) How extracurriculars and summer activities should be positioned What admissions officers notice early in the review process Common mistakes students make over the summer Testing timelines, recommendation strategy, and application planning How to avoid creating an application that feels overly polished or AI-generated This session is especially helpful for: Rising seniors applying in Fall 2026 International students navigating the U.S. admissions process Families targeting selective colleges and universities Students feeling overwhelmed or behind

What makes a Great BYU Admissions Essay [6/2/2026] (Recording)

Standing out in the BYU admissions process often comes down to how clearly and authentically you communicate your story in your application essay. This session is designed for prospective applicants who want to understand what makes a strong BYU admissions essay and how to avoid common mistakes that weaken otherwise solid applications. You’ll learn how to structure your essay, highlight meaningful experiences without overcomplicating your narrative, and communicate your values in a way that aligns with what admissions readers are looking for. Attending live gives you the chance to ask questions about general essay ideas and get real-time feedback on your approach. The speaker works closely with applicants and will share the patterns they see across successful essays, along with what they look for when evaluating writing quality and authenticity. If you want more clarity on how to approach your BYU admissions essay, it’s worth joining live.

What BYU Admission Officers Actually Want to See From You [5/26/2026] (Recording)

After this session, you'll know exactly how BYU admission officers evaluate applications and where most candidates unknowingly lose ground. We'll cover how to frame your personal statement around BYU's specific values, what the activity and leadership sections actually signal to reviewers, and how to approach the honor code essay in a way that feels authentic rather than performative. Attending live means you can ask how these principles apply to your specific background, grades, or extracurricular history, and hear how the coach thinks through cases that don't fit a clean template. The coach works with BYU applicants regularly and will share the patterns that separate the candidates who get in from those who look similar on paper but don't.

MBA Scorecard: Rank Every Program to Find Your Fit

A personalized Excel scorecard for ranking every top MBA program that autopopulates based on key criteria you should evaluate in narrowing down your list to your top-choice programs. Weight only the factors that matter to you (e.g., specific career funnels, geography, cost, culture, academics), and score each program out of 100, and see your rankings update live. This includes a filled-out example as well so you can see what a final product looks like. Delete anything that isn't useful, and keep the rest so this search is custom-tailored to you.

Get Into BYU: 3 Tips to Get You Started Before the Application Opens [6/3/2026] (Recording)

Most people don't realize that success in applying to BYU starts before you ever open the application. Essays, recommendations, and endorsements are only part of the game plan. BYU applications are getting more competitive every year, and the applicants who stand out aren't just the ones who write well. They're the ones who showed up before the application even opened. Join me for a free event where I'll share my top 3 tips for what to do before you start your application. We'll talk about how to strengthen your resume, sharpen your narrative, and walk into essay season ready to write something that gets you in.

Writing Compelling College Essays

College essays are your chance to go beyond grades and test scores and show who you really are. In this session, top Leland coach and former Stanford interviewer Alex L. will break down what makes an essay stand out, how admissions officers read them, and why many otherwise strong essays fall flat. You’ll learn how to choose the right story, write with clarity and authenticity, and craft an essay that leaves a lasting impression.

Frequently Asked Questions About Resume Writing

Many people have asked me a set of questions frequently. These questions will answer some of your questions quickly!

The Long Game in College Admissions: What to Do Now

College admissions success isn’t just about acing the next test or writing the next essay—it’s about strategically planning your path over time. In this session, you’ll learn how to identify priorities, build a compelling profile, and make choices now that will set you up for stronger applications later. We’ll cover actionable steps for academics, extracurriculars, and personal development, helping you focus on what truly matters and avoid common missteps. By the end, you’ll have a clear roadmap for playing the long game in college admissions with confidence and purpose.

International Students & US Master's Admissions

Learn what Admissions Committees in the US look for in your graduate application.

Accepted Stanford Common Application Essay

This was my personal statement that got be accepted to Stanford

Application Timeline Walkthrough & Example

In this video I will be walking you through a customizable college application timeline tracker template that I created for you. Check it out and good luck on your applications! Link: https://www.joinleland.com/content/item/urn:contentEntry:694612235b381540d85002f6?fromName=College

From Freshman to Senior: Extracurricular Roadmap

A clear, year-by-year guide to help students build a stand out extracurricular profile. Learn what to focus on at each stage of high school -- from exploration to meaningful impact -- so you can make confident decisions and build an extracurricular profile that demonstrates what makes you unique.