Leland+ Content Library

Tackling the "Why This School" MBA Essay

Most MBA programs will have an essay along the lines of: "Why MBA; Why this school?" This is one of the most impactful parts of your application and is often the difference maker between getting an interview and getting a rejection. During this free session, I'll walk through: - What schools are actually looking for in this essay (explicitly and implicitly) - Common mistakes applicants make in this essay - How to structure this essay - Additional tips on crafting a standout essay

Wanna Work Abroad? Unlocking International Jobs

Curious about building a career beyond your home country? This session dives into what it really takes to pursue international roles and position yourself for global opportunities in today’s market. We’ll break down how to approach overseas job searches strategically, share key principles for navigating cross‑border hiring, and highlight what employers look for when recruiting internationally. Whether you’re exploring the idea of working abroad or actively preparing for a global move, this session will help you move forward with clarity and purpose.

Do’s and Don’ts of AI in Recruiting

AI is rapidly reshaping how companies source, screen, and hire talent—but using it effectively requires knowing where it helps and where it can hurt. In this session, you’ll learn the key do’s and don’ts of using AI in recruiting, including where it adds real efficiency and how recruiters and candidates are expected to use it responsibly. Whether you’re a recruiter, hiring manager, or candidate navigating AI-driven hiring processes, you’ll leave with clear guidelines to use AI thoughtfully, ethically, and credibly.

A Roadmap to Graduate School Applications

Applying to graduate school is a multi-step journey, and success depends on having a clear plan from start to finish. This session walks through the full application roadmap, from early preparation and program selection to essays, recommendations, interviews, and final decisions. You’ll learn how to prioritize each stage, avoid common pitfalls, and stay organized throughout the process so you can submit strong, confident applications.

GRE Quant Strategies for Math 'Fraidy Cats’

If GRE Quant makes you anxious, you’re not alone, and you don’t need to be a math genius to succeed. This session focuses on confidence-building strategies, pattern recognition, and efficient problem-solving approaches designed specifically for test-takers who feel intimidated by quantitative sections. You’ll learn how to simplify complex problems, avoid common traps, and develop a calm, structured approach that improves both accuracy and speed.

AI Monthly News Update - February 2026

Join us for the AI Monthly News Update, where we dive into the latest trends and insights in AI. I'm Solomon Christ, your guide on this AI journey. With a background in AI + Automation, I've dedicated my career to helping individuals and businesses unlock the true potential of AI—not by turning you into a tech wizard, but by enhancing your existing skills to make you unstoppable. I specialize in educating SMBs on implementing AI tools through practical, hands-on approaches. In this session, we'll cover the latest news that was just released in the past month helping you keep up to date in the ever changing AI Landscape! Spaces are limited, so don't miss out on this opportunity to elevate your business with AI.

Law School Admissions: What You Can Do When You Are Waitlisted

Join Indrani, former Associate Director of Admissions at Stanford Law School, as she goes over strategy to help deal with the uncertainty of being put on law school waitlists. She will go over: how the process works, what it means when you are waitlisted, moving the needle, Dos and Don'ts, and the waiting game. At the end, there will be ample time for questions and answers! Almost everyone is waitlisted somewhere, and this session will help you manage the situation.

How to Craft a Resume for MBB

Breaking into McKinsey, Bain, or BCG starts with a resume that signals impact, leadership, and structured thinking within seconds. In this session, you’ll learn how to quantify results, sharpen bullet points, and present your experience in a way that aligns with what MBB recruiters actually look for. Whether you’re coming from consulting, industry, or a non-traditional background, you’ll leave with a clear framework to turn your resume into a powerful interview magnet.

You vs. You | How to Stop Self Sabotaging

You're not lazy. You're not unmotivated. You're not broken. You're just stuck. And there's a reason for that. You vs. You is for the person who has every reason to be moving forward, but somehow keeps getting in their own way. The one who procrastinates on the very things they care about most. Who burns out chasing goals that never seem to fill the gap. Who knows what they want, but can't figure out why they can't make it happen. That feeling isn't a character flaw. It's self sabotage — and it's running quietly in the background of almost everything you do. In this ebook, you'll finally understand why. You'll learn how 95% of your daily decisions are being made for you by a subconscious that was programmed long before you had any say in it. You'll see exactly how your values, your beliefs, and your deepest fears are shaping your choices and keeping you stuck. And most importantly, you'll walk away with real, practical tools to start changing it. Inside, you'll discover: • Why self sabotage has nothing to do with willpower, and everything to do with your subconscious programming. • The hidden values and faulty beliefs driving your burnout, your procrastination, and your patterns in relationships. • A step-by-step process to identify your self sabotaging behaviors and trace them back to their root cause. • Exercises to reprogram your belief system and finally start making decisions that align with who you actually want to be. This isn't another generic self help book about thinking positive. It's an honest, grounded guide to understanding yourself at a level most people never reach, and using that understanding to start building a life you don't need to escape from. At the end of this book, you'll gain a level of self-awareness that most people spend years in therapy trying to find. Ready to go deeper? Every purchase includes access to a special one-time offer of 50% off your first life coaching session — because reading it is just the beginning. Message me directly on Leland to claim.

Writing a Holistic Set of Booth Essays (Deck)

Many applicants find a way to write at least one strong essay. But those that really maximize the essay-writing process find a way to make clear how their experiences inform their goals, and develop clear narrative through-lines that make their contributions to the school and program tangible. They have a “brand”. You know what they’re all about. This event will draw from example essays written by successful U Chicago Booth admits. These essays were particularly strong in how they spoke to one another—how they created a three-dimensional applicant who top Booth AdComs could envision contributing to their community. Their professional and judiciously placed personal experience offer evidence for why they’re the kind of person who will make their specific kind of difference in the world. During this session, we'll analyze these essays alongside you so you have a clear view into how you can apply what you've learned to your own writing, and put your best application forward for Booth's top-flight MBA program.

Interviews for International Candidates

Mock structures + success strategies

How to Land a Business Operations Role

Business operations roles are central to driving company strategy and execution, but breaking in can feel competitive. In this session, you’ll learn what employers look for in candidates, how to position your skills and experiences, and which career paths can lead to operations roles. We’ll cover resume and interview strategies, networking approaches, and common pitfalls to avoid, giving you a clear roadmap to stand out and secure a business operations role that aligns with your long-term goals.

Military Transition - Translating Your Military Experience

This is a guide to help you translate your military experience (stories) into ones that will land in the civilian world.

The Hiring Room: Amazon TA Leader’s Interview Playbook

This is not a list of behavioural questions. It’s a comprehensive, end-to-end interview strategy guide from a former Amazon Talent Acquisition leader and Stanford graduate — designed to help you think, prepare, and perform like a top candidate. We begin before the interview even exists: clarifying who you are, what you want, and how to align your narrative with the roles you’re pursuing. From there, we move through resume positioning, strategic storytelling, behavioural frameworks, executive presence, and what interviewers are actually assessing behind the scenes.

Build Something Colleges Notice: Personal Project Blueprint

Learn how to design a thoughtful, student-driven project built around your genuine interests. This blueprint shows how to develop curiosity ce into a meaningful initiative that reflects depth, leadership, and purpose.

Ask Me Anything: Behind the screening curtain at MBB

Step behind the screening curtain of MBB with Alison L., a seasoned expert in strategic talent acquisition. With 15 years of experience between MBB, Alison has scaled and led global talent teams at McKinsey and Bain and served as a knowledge expert in BCG's global health care practice. These experiences have provided her some unique insights into their cultures and what they seek in candidates. Whether you're exploring a career in management consulting or preparing for interviews, this AMA session is your chance to gain insider knowledge and guidance.

Kellogg MBA Essay #1

This is an Example Kellogg MBA #1 essay from an admitted student.

Acing the Sales & Trading Internship

The Internship Playbook: 5 Principles That Separate Great Interns from Good Ones — A concise, no-fluff guide covering the habits that actually matter during your internship: reliability over brilliance, sharing real insight (not just headlines), thinking like a principal, building genuine relationships with fellow interns, and remembering to evaluate the firm while they evaluate you. Written for anyone heading into a finance internship who wants to stand out for the right reasons.

How PM Candidates Get Noticed by Top Companies

Standing out in product management recruiting takes more than meeting the basics, it requires clear product thinking, strong storytelling, and visible signals of impact. This session breaks down how top companies identify and evaluate PM candidates, what actually differentiates standout applicants, and how to position your background to get noticed. You’ll learn how to sharpen your narrative, showcase product sense, and avoid common mistakes that keep strong candidates overlooked.

How to Ace your MBA Interview

The MBA interview isn’t about perfect answers. It’s about having clear career goals, a compelling “Why MBA / Why this school,” deep self-awareness, and confident leadership presence. If you're preparing for an MBA interview and want to approach it strategically - not just memorize answers - this masterclass gives you a practical framework to stand out.