Leland+ Content Library

The Difference Between the PS and the SoP

Is your application essay confusing adcoms? Get a clear, concrete breakdown of what each essay requires so you don't accidentally write a personal statement for your SoP.

Columbia Business School: Essay Prompt Walkthrough Guide

Guidance on how to approach Columbia Business School's essay prompts.

AI-Proofing Your Career

Join this session to learn how to manage your career in a world increasingly run by AI. Expert coach Audra Z. will walk through what AI can--and can't--do now and how these trends extrapolate into the future. Then she will dive into what you can do to adapt and stay at the top of your game, including incorporating AI into your workflow, developing/deepening transferable skills, and leaning into the things that we, as humans, do best. ​This workshop draws on Audra's extensive experience with AI and AI safety communities, including work at xAI, the Center for AI Safety, Cornell Tech, Arkose, and Penn Engineering.

How AI Helps: From Drafts to Decisions

Learn how AI supports planning, writing, and problem-solving with clear human guardrails and practical examples.

How to Conduct Useful Customer Discovery Interviews

Learn the three-act interview structure (Context, Deep Dive, Future State), the golden rule of customer discovery (listen, don't pitch), and powerful JTBD questions that uncover real problems. Get specific guidance on what to ask and the five mistakes to avoid, from leading questions to interviewing only friends.

Landing the Interview: Consulting Networking 101

Networking is often the single most important—and most misunderstood—part of landing interviews at top consulting firms. In this session, you’ll learn how to strategically build connections, approach coffee chats with confidence, and leave a lasting impression that translates into interview invites. From emails to LinkedIn outreach to in-person conversations, we’ll break down the practical steps you need to take to stand out. ​The workshop will be led by Tony C., a Leland coach and former BCG consultant who has helped many candidates successfully navigate the consulting recruiting process. You’ll walk away with clear strategies, actionable templates, and the confidence to make networking one of your strongest assets in recruiting.

Interview Synthesis Guide: From Data to Decisions

Step-by-step synthesis guide covering the 5-step process (consolidate, identify patterns, prioritize, validate JTBD, decide what to build), pattern-finding questions to ask across interviews, priority framework matrix, common synthesis mistakes to avoid, signs you've done good synthesis, and an action plan.

What Makes a Good Stock Pitch

These slides include tips and examples for how to communicate your market view, differentiated view, monetization plan, risks, and rewards to investors.

How Might We Framework Summary Guide

Reference covering what HMW is, how to write HMW statements step-by-step, good vs. bad examples with explanations, common mistakes to avoid (prescribing solutions, being too vague, ignoring research), insights for creating your own HMWs, and validation checklist. Use this to turn each key insight into 2-3 different HMW framings and select the most inspiring ones.

Score Your Shot - M7 MBA Candidate Profile Evaluation

Evaluate your M7 MBA competitiveness with this comprehensive scoring rubric. Discover your true standing across 6 dimensions.

BCG Casey Chatbot 1 – PolarTech (Edison)

Practice test 1

HBS MBA Example Successful Essays

HBS MBA Example Successful Essays. Asian Male - Consulting.

US-Style Networking: How To Land a Job in the States

Networking is one of the most powerful tools for landing opportunities in the U.S.—but it often looks very different from what international students and professionals are used to. In this workshop, Leland coaches Fiona T. (expert in finance recruiting), Madhuri M. (former hiring manager at Adobe), and Alyssa T. (Bain consultant) will break down the unique culture of U.S.-style networking and share practical strategies for building authentic connections that open doors to jobs and internships.

BCG Casey Chatbot 2 – Interstate Highway Corp (Highroad)

Practice test 2

BCG Casey Chatbot 4 – Transitz (Mover)

Practice test 4

Vibe Coding Effectively as Product Managers - BYU Student Edition

Who is this for? 1) Students trying to break into PM in the AI world 2) Former/Current PMs looking to upskill What will be covered? Pre-requisites before you start Vibe Coding You will learn elements of 1st principles product thinking that are necessary before you start vibe coding How to Vibe Code Learn and Vibe code along with us leveraging one of the many powerful AI Tools available today as part of the session Vibe Coding During Interviews How to handle vibe coding questions as part of PM interviews and how to vibe code during a PM Interview

Networking Checklist

A strategic, actionable plan for building and maintaining a professional network through daily, weekly, monthly, and yearly tasks

Writing a Holistic Set of Kellogg Essays (Deck)

Many applicants find a way to write at least one strong essay. But those that really maximize the essay-writing process find a way to make clear how their experiences inform their goals, and develop clear narrative through-lines that make their contributions to the school and program tangible. They have a “brand”. You know what they’re all about. This event will draw from example essays written by successful Northwestern Kellogg admits. These essays were particularly strong in how they spoke to one another—how they created a three-dimensional applicant who top Kellogg AdComs could envision contributing to their community. Their professional and judiciously placed personal experience offer evidence for why they’re the kind of person who will make their specific kind of difference in the world. During this session, we'll analyze these essays alongside you so you have a clear view into how you can apply what you've learned to your own writing, and put your best application forward for Kellogg's top-flight MBA program.