Leland+ Content Library
Select a category
Popular on Leland+
Summarizing & Synthesizing (Using ChatGPT)
Learn how AI condenses complex information into actionable summaries and takeaways.
Is a U.S. Degree Still Worth It? Hear from Recent F-1 Grads & BigTech Hiring Managers
With a turbulent U.S. political climate, difficult economic conditions, and the rise of global multipolarity, many applicants are asking: Is a U.S. degree still worth it? Recent U.S. visa policy updates have added new layers of complexity to the decision, leaving international students and early-career professionals weighing the risks and rewards of moving to the US more carefully than ever. In this panel moderated by Soundarya (Author of Unshackled, O-1 recipient, Columbia MS'19), you’ll hear from Angela C. (recent O-1 recipient, Stanford MIP '23), David H. (Former Recruiter @ Meta, Intuit & A16Z), and Madhuri M. (recent green card recipient, former Product Hiring Manager @ Adobe) who have hired, coached, and worked with with dozens of international applicants. They’ll share candid perspectives on how U.S. employers view international candidates, what still pays off, what may be shifting, and how to think about long-term career security in light of today’s environment. You’ll leave with a grounded understanding of both the opportunities and the risks of studying in order to work in the U.S., so you can make an informed decision about whether pursuing a U.S. degree aligns with your future goals.
Mastering Market Sizings
Mastering Market Sizings is an interactive workshop designed for anyone who wants to confidently approach market sizing questions - essential skill in consulting interviews. Join Wasim T. as he teaches the Carve-and-Segment approach, a method to logically break down market sizing problems into clear, manageable components. You’ll also learn how to communicate your analysis effectively using the MAC framework (Methodology, Assumptions, Calculations). During the session, you will work through a market sizing exercise step-by-step, helping you understand and internalise how these methods work in practice. We’ll discuss common pitfalls and how to avoid them. By the end of the workshop, you’ll have a structured, repeatable approach and increased confidence for independently approaching market sizing questions.
Breaking Into & Excelling in Product Marketing: Top 10 Proven Attributes of Exceptional PMMs
Product Marketing is one of the most dynamic and impactful roles in marketing. It is also not consistently defined across organizations. Without a clear understanding of what truly drives success, it’s easy to get overlooked for promotions, or miss the mark when trying to break into the role. Join Amy Chou (Former Google & TikTok Product Marketing Exec) and Kevin Au (Former Product Marketing Executive at Bill) for a 45-minute Q&A style discussion. Designed for: Marketers looking to break into PMM, and Current PMMs wanting to level up and accelerate their career growth Together, these two former PMM senior leaders will share insider insights on the Top 10 Attributes of Exceptional PMMs, qualities that separate great PMMs from good ones. You’ll walk away with: What hiring managers really look for when building PMM teams. The critical skills and traits top-performing PMMs consistently demonstrate. Guidance to assess your own strengths and identify growth areas. Real-world examples of how these show up in day-to-day work. Join us and leave with practical tips to elevate your impact and accelerate your PMM growth!
Executive Systems for Life and Work: Applying CEO-Level Tools to Your Personal and Family Life
The best leaders don’t just run great companies—they run their lives with the same level of clarity, structure, and purpose. In this session, expert Leland coach Gwen T. will share how to apply executive-level systems and frameworks to your personal and family life to create more alignment, efficiency, and peace of mind. You’ll walk away with practical, easy-to-implement strategies to operate your life like a high-performing organization—without losing sight of what matters most.
Jobs to Be Done Framework Reference Guide with Multi-Industry Examples
Reference guide covering the JTBD formula, real-world examples across B2B and B2C companies (Spotify, Peloton, Slack, HubSpot, Figma, and more), and quick tips for applying JTBD thinking to your startup. Use this to understand the framework deeply and see how different companies address different jobs for different customer segments.
How Might We Examples: 12 Companies Across B2B & B2C Industries
Comprehensive examples guide showing Meh → Better → Best HMW progression for 12 real companies across diverse industries: EdTech (Udemy), Personal Finance (Mint), Wellness (Headspace), Food Delivery (DoorDash), Fitness (Peloton), Collaboration (Slack), Sales (HubSpot), Recruiting (Lever), Analytics (Mixpanel), Customer Success (Zendesk), DevOps (GitHub), and Finance (Brex). Each example includes the customer insight, three HMW versions with explanations of why each works or doesn't, and industry-specific patterns.
Where AI Delivers Value
Learn the ten most common areas where AI creates measurable impact across industries.
Synthesizing Interview Discoveries into Useful Insights
Learn how to consolidate interview data, identify patterns (problem, solution, pain point, language, and buyer patterns), prioritize insights using frequency × urgency framework, validate your JTBD statement with real customer language, and make three critical decisions: Is this worth solving? What's the MVP? Who do we build for first?
BCG Casey Chatbot 7 – Metro Financial Group (UCB)
Practice test 7
Bootstrapping Versus Fundraising for Startup Founders
One of the biggest decisions every founder faces is how to fund their startup—should you bootstrap or raise capital? In this workshop, Angela C.—a Stanford entrepreneurship instructor and founder of Stanford’s Education Entrepreneurship Hub—will walk you through the pros and cons of each approach and how to determine what’s right for your business. Having bootstrapped her own SaaS startup to users in 80+ countries and coached hundreds of first-time founders, Angela will share frameworks for evaluating funding strategies, building sustainable business models, and pitching effectively when you’re ready to raise. Whether you’re launching your first MVP or scaling toward growth, this session will help you make smarter, more strategic funding decisions.
Breaking Into Private Equity
Private equity is one of the most competitive—and rewarding—careers in finance, but understanding how to break in can be challenging. In this session, you’ll learn what top firms look for in candidates, how to position your background effectively, and what steps to take whether you’re recruiting from investment banking, consulting, or another path. Join Wendy P. (Tech PE @ Silver Lake), Pranav M. (4 years in MF/MM PE; 20+ offers), and Derek O. (Vista Equity Partners; ex-Audax Private Equity; ex-Goldman Sachs) as they share firsthand insights on the recruiting timeline, interview preparation, and networking strategies that actually work. Collectively, they’ve coached over 150 professionals into PE roles across top funds!
Prompting Guide for Writing & Editing
Step-by-step guide to crafting and refining prompts that produce clear, effective writing through AI collaboration.
AI Use Cases for Knowledge Workers
Quick reference guide to high-impact AI applications in writing, research, planning, and communication.
How to Conduct Useful Customer Discovery Interviews
Learn the three-act interview structure (Context, Deep Dive, Future State), the golden rule of customer discovery (listen, don't pitch), and powerful JTBD questions that uncover real problems. Get specific guidance on what to ask and the five mistakes to avoid, from leading questions to interviewing only friends.
How to Make Your Law School Application Stand Out
Applying to law school is competitive—and crafting an application that truly captures your strengths and story can be challenging. In this session, expert Leland coaches and law admissions specialists Anna G. (Harvard Law School), Kevin P. (Duke Law Grad), and Conor A. (Harvard Law School) will walk you through exactly what top law schools are looking for and how to position yourself as a standout candidate. You’ll learn how to craft a compelling personal statement, highlight meaningful experiences, and present a cohesive application that showcases your unique strengths. By the end, you’ll have actionable strategies to make your law school application memorable and maximize your chances of admission.
Customer Discovery Interview Guide: Questions, Structure & Best Practices
Complete interview reference guide with all key questions organized by interview stage (context, jobs to be done, future state), red flags vs. green flags to watch for, and preparation checklist. Use this before every interview to stay focused on learning truth rather than seeking validation.
BCG Casey Chatbot 1 – PolarTech (Edison)
Practice test 1
How Might We Framework Summary Guide
Reference covering what HMW is, how to write HMW statements step-by-step, good vs. bad examples with explanations, common mistakes to avoid (prescribing solutions, being too vague, ignoring research), insights for creating your own HMWs, and validation checklist. Use this to turn each key insight into 2-3 different HMW framings and select the most inspiring ones.
BCG Casey Chatbot 3 – Novofoods (Mildana)
Practice test 3
