Leland+ Content Library

Market Sizing Walkthrough: Global Internet Users

Crack the classic market sizing problem of estimating the number of global internet users. Learn the key data points and assumptions you need to make to solve it.

How to Prepare for Case Interviews

Build the skills to crack any case—structure, analyze, and communicate like a top-tier consultant.

Yale SOM Essay – Choosing Challenge to Fuel Growth

A reflective essay tracing the decision to pursue engineering over business, and how embracing academic, professional, and extracurricular challenges shaped a more dynamic and purpose-driven path.

Conflict Story: Acing Your Behavioral Interview

Learn how to tell a compelling conflict story using the STAR method. Showcase your problem-solving and communication skills to impress interviewers.

How to Write Your First Cover Letter

Write a cover letter that gets you hired. This guide breaks down the essential sections, key tips, and common mistakes for recent grads.

MBA Round 1 Application Checklist and Timeline

A month-by-month guide covering every step of the Round 1 MBA application process—from goal-setting and test prep to essays, interviews, and final submission.

Fragmented vs. Consolidated Markets

Learn the key characteristics, pros, and cons of fragmented and consolidated markets and how to evaluate which is the right market to enter.

Fragmented vs. Consolidated Markets: Quick Review

Learn the key characteristics, pros, and cons of fragmented and consolidated markets and how to evaluate which is the right market to enter.

Advanced Investment Banking Interview Guide

A deep-dive into 15 advanced technical questions with sample answers covering valuation, modeling, M&A, and financial strategy.

Decoding Private Equity Recruiting: 10 Key Attributes That Hiring Managers are Looking For

A guide to private equity recruiting, outlining the top 10 traits firms seek—from modeling skills to strategic thinking and global perspective.

Stanford GSB Interview Prep Template

This spreadsheet is a structured template designed to help candidates prepare for the Stanford GSB interview by outlining key attributes and corresponding stories.

Business Strategy & Ops Cover Letter Example – Ex-McKinsey

A former McKinsey consultant highlights experience driving enterprise strategy, transformation, and executive alignment across 20+ projects.

SolarCo Case Interview: Profitability & Regulatory Impact

Analyze a solar firm's flat margins, cost structure, and regulatory headwinds—then recommend targeted improvements for long-term profitability.

Wharton Deferred Essays – Food Systems, Health Equity, and Community

Two essays outlining a bold vision for leading innovation in the plant-based space and a deep commitment to equity-driven impact through food, health, and student engagement.

Company Research to Ace Your Interview

Learn how to research companies to master your next interview. We'll show you how to find the right information, structure your answers, and stand out from the competition.

Framework: RICE (Prioritization)

Learn the RICE scoring model (Reach, Impact, Confidence, Effort) to make data-driven decisions and build a product roadmap that delivers maximum value.

The MBA Resume That Got Me My Consulting Offer

Get an inside look at a successful MBA application resume for consulting. Learn how to highlight your experience and land an offer.

INSEAD Example Essays – Product Leadership, Global Agility, and Restless Curiosity

A complete INSEAD essay set featuring career goals in product management, reflections on cultural agility and personal growth, and stories of building cross-border relationships and learning through service, improv, and exploration.

Secondary Story Example

See a successful secondary story example and learn how to create your own standout response.

Private Equity Recruiting: Tips & Advice

Learn the tips and strategies you need to know to break into the competitive world of private equity.