Leland+ Content Library

How to Write an MBA Goals Essay

A complete framework for writing the goals essay that nearly every MBA program requires. Learn the winning formula, then use fillable tables to map your goals, select supporting past experiences, and connect to opportunities at up to four target schools. At the end, you'll have everything you need to draft a focused goals essay.

How to Get into a Top 10 Medical School

Are you aspiring to secure a spot in a top 10 medical school? This event is your chance to gain insider tips and strategies to make your application shine. Join me as we discuss crafting a standout application that captures the attention of admissions committees. As a current M.D. candidate at the University of Pennsylvania's Perelman School of Medicine and a Yale graduate, I bring a wealth of experience in research, healthcare consulting, and entrepreneurship. I have a passion for helping students from diverse backgrounds including non-traditional and international students. I am eager to guide you through the intricacies of the activities section and personal statement, school selection, secondary essays, and overall application strategy.

Don't Use an LSAT Wrong Answer Journal. Do This Instead. [5/27/2026] (Recording)

After this session, you'll know exactly how to identify why you're missing LSAT questions and what to do about it in your next study session. Instead of logging wrong answers in a journal that tells you what went wrong, you'll learn how to track the reasoning errors that actually repeat across question types, and how to build a correction habit that sticks. This session will also cover how to distinguish a knowledge gap from an execution error, because the fix for each is completely different. Attending live means you can describe your current study setup and get a direct response about whether your approach is working or working against you. The coach works with LSAT students at every score level and brings a clear sense of the patterns that separate candidates who plateau from those who break through.

Starting Your GMAT Journey: An Introduction to the GMAT Focus Edition [5/21/2026] (Recording)

Starting GMAT prep can feel confusing when you’re not sure what’s changed in the Focus Edition or how to begin effectively. This session is for anyone looking for a clear introduction to the GMAT Focus Edition and what it takes to succeed. You’ll learn how the exam is structured, what each section tests, and how to build a study plan that aligns with your strengths and target score. Join live to ask questions about your starting point and get guidance on how to approach your prep with confidence. The speaker is an expert GMAT coach who regularly helps candidates navigate the early stages of studying. They’ll share the patterns they see across successful test takers and the foundational strategies typically covered in 1:1 prep sessions.

Break Into Tech: Networking & Coffee Chat Playbook

Breaking into tech or product management isn’t just about your résumé — it’s about getting in front of the right people before the job ever hits LinkedIn and having the insight to convert interviews into offers. After coaching 100+ candidates into roles at Google, Meta, Adobe, and other top companies, I can tell you the biggest lever you control is simple: effective coffee chats. Most candidates send the same cold emails and LinkedIn messages that get ignored. In this session, we’ll walk through how to actually stand out when people are busy, how to pick the right targets, and how to turn a single conversation into a warm path toward interviews at companies you want. You’ll learn: • How to identify the right people to reach out to (and who not to waste time on) • What to say in your first message so it gets opened and answered • How to run a coffee chat that leaves a memorable impression • How to uncover roles before they’re posted • How to build a networking system that compounds over time If you’re an MBA student or career switcher aiming for tech or PM roles, this session will give you the exact playbook that’s helped dozens of candidates break in.

Stop Sounding Generic: How to Write a Standout Law School Personal Statement [5/27/2026] (Recording)

Many law school personal statements sound polished but forgettable, making it hard for applicants to truly stand out. This session is for candidates who want to write essays that feel distinctive, authentic, and memorable to admissions readers. You’ll learn how to identify the strongest parts of your story, avoid overly generic themes and language, and structure a personal statement that creates a clearer sense of who you are. Join live to ask questions about your own essay ideas and get guidance on how to sharpen your narrative before submitting. The speaker is an experienced law admissions coach who regularly helps applicants strengthen their personal statements and overall positioning. They’ll share the patterns they see across standout essays and the kinds of feedback typically given in 1:1 coaching conversations.

The BCG Offer Blueprint

The unfiltered insider playbook on how BCG actually evaluates candidates — from interviews to promotions to what separates offers from rejections. Written by a former BCG Partner. This document is part 1 of a 9 part Consulting Interview Resource kit.

Inside the Mind of an MBA Admissions Committee [6/1/2026] (Recording)

What actually happens when your application is reviewed? This session offers a behind-the-scenes look at how admissions committees evaluate candidates, compare profiles, and make difficult decisions among highly qualified applicants. Attendees will gain insight into what drives admissions decisions beyond surface-level credentials and learn how to frame their candidacy in a way that resonates with the evaluators behind the process.

How to Position Yourself for Promotion: What Leaders Actually Evaluate [6/2/2026] (Recording)

Many professionals assume strong performance alone leads to promotion. In reality, promotion decisions are usually based on a broader set of factors leaders evaluate when determining who is ready for the next level. In this workshop, we’ll break down how promotion decisions are often made and introduce a practical framework you can use to assess and strengthen your own positioning. Drawing from over 12 years in corporate professional services, executive search, and talent development leadership, including leading promotion review processes, sitting in on promotion and performance discussions, and advising on promotion decisions, I’ll share practical insights into what leaders actually look for when evaluating readiness for advancement. In this session, you’ll learn: - The key factors leaders evaluate when determining promotion readiness - Why strong performers still get passed over for promotion - How to assess your own positioning across results, leadership behaviors, and organizational confidence - Practical ways to strengthen your visibility, leadership presence, and readiness for the next level - How to identify the highest-impact areas to focus on for career growth You’ll leave with a clear framework to evaluate your promotion readiness, identify potential gaps, and approach your career growth more strategically and intentionally. This session is designed for professionals who are preparing for increased responsibility, navigating career growth, or looking to position themselves more effectively for future advancement.

Level up your Product Fundamentals with AI [5/27/2026] (Recording)

After this session, you will know how to use AI tools to sharpen your product thinking, structure clearer PRDs and roadmaps, and identify where AI can accelerate your workflow without replacing the judgment that hiring managers actually evaluate. We will cover how to prompt AI effectively for competitive analysis, how to use it to stress-test feature prioritization, and where candidates consistently over-rely on it in ways that weaken their work. Attending live means you can describe your specific situation and get a direct response, hearing in real time how the coach thinks through cases like yours. This coach works with product candidates daily and will be sharing the patterns they see across the strongest applicants, which is a rare and concrete look at how this thinking actually develops in practice.

How to Break into MBB Consulting [5/27/2026] (Recording)

Many candidates aim for MBB but fall short because they don’t fully understand how to navigate the process from the inside out. This session is for those looking to break into McKinsey, BCG, or Bain with a more informed and intentional approach. You’ll learn how to differentiate your background, build meaningful connections during recruiting, and approach interviews in a way that reflects how top firms assess potential. Join live to hear from a panel of experts with MBB backgrounds and ask your questions about breaking into consulting. The panelists have firsthand experience both interviewing and coaching candidates and will share the patterns they see across those who successfully land offers. Expect candid insights and practical advice similar to what’s discussed in 1:1 coaching conversations.

How to Master the Art of Data Science in Accounting | Google PM [6/1/2026] (Recording)

“Accounting is no longer just about reconciliations and reporting. It’s becoming increasingly driven by data.” Today’s accounting professionals are expected to do far more than traditional accounting work. As finance and accounting teams become more data-driven, professionals with technical skills like SQL, automation, and data analysis are gaining a major advantage in both the job market and the workplace. In this workshop, I share practical, real-world strategies for applying data science concepts within accounting workflows to improve efficiency, automate repetitive processes, and support stronger business decision-making. Drawing from modern accounting and analytics practices, I walk through how technical skills are transforming the profession and how accountants can position themselves ahead of the curve. Through real examples, attendees will learn how SQL is used in accounting environments to analyze financial data, validate transactions, and support reporting processes. We’ll also break down common SQL use cases in accounting, including reconciliations, variance analysis, data validation, and operational reporting, while discussing how accounting teams increasingly rely on data querying to make informed decisions. The session also explores database migration concepts and how system changes can impact accounting reporting and SQL scripts. Attendees will learn the fundamentals of how data moves across systems, why migrations create reporting challenges, and how accounting professionals can adapt their processes and workflows during transitions. We’ll also cover how to organize, clean, and analyze large datasets in Excel to support accounting decisions more effectively. In addition, the workshop dives into accounting automation use cases, including how accountants leverage SQL and process automation tools to reduce manual work, improve accuracy, and create more scalable workflows. This workshop is designed for students and professionals who want to strengthen their technical skillset, better understand the intersection of accounting and data science, and prepare for the future of the accounting profession. Across finance and accounting teams, one trend continues to accelerate: professionals who understand both accounting and data are becoming increasingly valuable. RSVP today. Space is limited.

GRE Geometry & Algebra: The Top Tips High Scorers Use [5/22/2026] (Recording)

Geometry and algebra questions make up a major portion of the GRE Quant section, but high scorers approach them with specific strategies that go far beyond memorizing formulas. This session is for students who want to improve both accuracy and speed on two of the most heavily tested GRE topics. You’ll learn the shortcuts and patterns top scorers rely on, how to recognize common trap setups, and the foundational concepts that make difficult problems more manageable under time pressure. Join live to see how an experienced GRE instructor breaks down these question types and the patterns they see across high-performing test takers. You’ll also have the chance to ask questions in real time and get practical guidance on how to apply these strategies effectively during your own preparation.

2026-2027 Wharton MBA Essay Guide

A prompt-by-prompt breakdown of all Wharton essays, with specific tips on what to do and what to avoid. This guide will help take your application from good to attention-grabbing!

How to Stand Out When So Many Use Claude / ChatGPT for Essays [5/27/2026] (Recording)

As AI tools become more widespread in the admissions process, differentiation matters more than ever. This session will explore how applicants can rise above increasingly polished but increasingly generic essays by developing sharper self-awareness, stronger personal narratives, and more nuanced positioning. Attendees will learn what admissions committees notice immediately in AI-assisted applications and how to ensure their story remains distinctive, memorable, and authentically their own.

Last Chance to Ask Questions for the Dental Early Admit… [6/1/2026] (Recording)

Dental early admission timelines move quickly, and many applicants reach the final stretch still unsure about how their application will actually be evaluated. This session is for students preparing to submit or finalize their dental early admit applications who want clarity before deadlines arrive. You’ll learn what admissions committees focus on most, the common mistakes that weaken otherwise strong applications, and how to make sure your essays, experiences, and overall narrative are working together effectively. Join live for an opportunity to hear directly from an experienced admissions coach who works closely with dental applicants throughout the process. You’ll be able to get real-time answers to key application questions and hear the kinds of insights and patterns typically discussed in 1:1 coaching conversations before submission deadlines.

How to Use AI to Break Into Investment Banking & Private Equity [5/21/2026] (Recording)

In this session, you will learn how to use AI tools to research firms, personalize cold outreach, and prep for technical interviews in investment banking and private equity recruiting. You will also walk away with a framework for identifying which parts of your application process AI can accelerate versus where it tends to create generic, forgettable work. Attending live means you can ask how these approaches apply to your specific background, whether that is a non-target school, a career pivot, or a gap in your deal experience, and hear the answer in real time rather than guessing from a recording. The coach works directly with candidates breaking into finance and will share the patterns that consistently separate the ones who get interviews from the ones who do not.

MBA Self-Discovery Workbook: Unlock Your Narrative & Write Freely

This is a reflection-focused, 13-section workbook for MBA applicants to uncover and build your story before embarking on the complex, layered process of writing your essays. This resource is informed from my time in Stanford GSB's Interpersonal Dynamics (Touchy Feely), my time helping dozens of other GSB classmates find their voice as the Managing Editor for Stanford GSB's Paper (Nondisclosure), and in helping over 500 MBA applicants self-reflect in a way that feels genuine, personal and clarifying. I wrote this resource with just enough structure (but not too much), and with a practical eye towards covering the ground you'll need for your MBA apps. You'll go deep, but every question has a purpose. I also use this with everyone I work with, and it's something we'll cover at the very beginning of our process. My hope is that this resource, in addition to being a big help, feels like we're in conversation. The goal is just to get to know you a little better, one step at a time, in a way that feels natural, even enjoyable. Even if you're the only one who ever sees it, I've tried to write this in a way that I'd speak about this kind of thing with you. Because I think humans are the best way to help other humans see themselves a little deeper. And trust me, plenty of "coaches" could use more of that too ;) This workbook will cover your background, motivations, short and long-term goals, values, behavioral stories, and more. A PDF is attached here, but there's also a downloadable Word file I recommend using to make things much easier for you to fill out as you go. This took me about 20-30 hours of time to put together, and I suggest putting at least 5-10 into filling this out. Some go at it all at once, but most do it in a few sittings. Long walks are good to interperse between writing sessions, and I actually recommend you reflect and go back to this to update your answers several times throughout your MBA process. Save new versions as you go and you'll be able to see your application pixellate over this monthslong process. If you're reapplying, I'd push you to compare what you end up with here with what you submitted last time. The differences may be revealing. I hope ends up a real tool for you, and that it helps you find answers you might not have found otherwise. It also will give you a glimpse into what coaching together feels like. Don't hesitate to reach out if you feel like sharing this. Working on your writing and applications together is a natural byproduct of the kind of reflection you'll be doing here, and it's my favorite thing to help someone with. Happy writing :) -Ben

Running Out of Time on the LSAT? Here's How to Fix It [6/2/2026] (Recording)

Running out of time on the LSAT can be frustrating, especially when you understand the material but struggle to finish sections under pressure. This session is designed for students who want a more structured approach to pacing and a better understanding of where time is actually being lost. You’ll learn how to diagnose timing breakdowns, build strategies for moving through questions more efficiently, and identify the habits that commonly slow test-takers down. The coach works with LSAT students regularly and will share the patterns they see across improving scorers, along with the diagnostic thinking they use when evaluating timing issues. If you want a more repeatable approach to managing LSAT timing, it’s worth joining live.

Beyond the Deal: How Private Equity Actually Creates Value [5/27/2026] (Recording)

After this session, you will understand how PE firms actually measure and drive value creation after an acquisition, not just how they talk about it in interviews. We will cover the operational levers that matter most in a typical hold period, how value creation plans get built and stress-tested, and what separates firms that consistently hit their return targets from those that struggle. Attending live means you can bring your specific questions, whether you are trying to understand a firm's portfolio strategy or preparing to discuss value creation in an interview, and get a direct answer grounded in how these situations actually play out. The coach works inside this world regularly, and this session is a chance to hear how a practitioner frames problems that most candidates only encounter in case studies.