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How to Conduct Useful Customer Discovery Interviews
Contributed by Angela C.
Stanford | | First Time Founder Specialist | Fundraising & GTM Expert5.0
(42)
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Learn the three-act interview structure (Context, Deep Dive, Future State), the golden rule of customer discovery (listen, don't pitch), and powerful JTBD questions that uncover real problems. Get specific guidance on what to ask and the five mistakes to avoid, from leading questions to interviewing only friends.
Guide
