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Jobs to Be Done Framework Reference Guide with Multi-Industry Examples

Contributed by Angela C.

5.0

(42)

Stanford | | First Time Founder Specialist | Fundraising & GTM Expert

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Reference guide covering the JTBD formula, real-world examples across B2B and B2C companies (Spotify, Peloton, Slack, HubSpot, Figma, and more), and quick tips for applying JTBD thinking to your startup. Use this to understand the framework deeply and see how different companies address different jobs for different customer segments.

Guide