Ulyana G. | Leland

Ulyana G.

5.0

(1)

Studied at Universität St. Gallen

Hiring Manager at Via Transportation

Successful clients at

Available Monday at 10:00 AM UTC

Usually responds within 10 hours

Protected by the Leland Experience Guarantee

Available Monday at 10:00 AM UTC

Usually responds within 10 hours

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About Ulyana

I am an ICF-trained coach and a sales leader with 10+ years career in tech. I'd love to help you discover and move towards your next exciting step, whether that's in career, side projects, hobbies, or any other area of life. My coaching is rooted in the philosophy that you can live multiple, diverse lives in one. My career spans tech sales leadership from big tech to scale-ups, but I've built it while working on side projects like a cooking school and surf camp, and picking up new hobbies. I know what it takes to balance high-performance work with personal fulfilment. Whether you are looking to pivot your career, launch a passion project, or simply get "unstuck," I would love to help you move forward with clarity and strategy.

Work Experience

Head of Sales, Citymapper Ads

Via Transportation

May 2024 - Present

Hiring Manager

Leading the Citymapper Advertising business across international markets: - Defining growth & monetisation strategy across ads proposition - Building scalable direct and programmatic ad offering from ad format development to GTM strategy - Managing ad sales team from hiring & onboarding to performance management - Establishing and growing relationships with brands, media & creative agencies - Managing programmatic SSP partnerships & reseller relationships

Global Partnerships

Via Transportation

November 2023 - May 2024

Hiring Manager

- Driving direct & agency ad sales for enterprise clients across existing and new business - Working with partners, brands, and agencies to create unique contextual media activations on the platform - Developing strategic partnerships to expand Citymapper's advertising in UK & FR markets

Industry Manager | Senior Industry Manager

Google

February 2021 - November 2023

Interviewer

Senior Account Executive (Industry Manager) for Waze Ads UK leading Sales Strategy for QSR, Auto, Grocery, Travel & Government Categories. Managing business development & being Waze Ads advocate within the media industry. Growing partnerships with existing clients/agencies, leading & coaching AMs to provide best in class solutions to clients.

Account Manager | Senior Account Manager

Google

February 2019 - February 2021

Interviewer

Managing top tier Waze Ads clients (via agencies & direct): strategic advisory, qualitative and quantitative analysis of industry & campaigns, product education, analytical problem solving, developing innovative strategies to reach customers’ goals.

Associate Account Strategist | Account Strategist | Senior Account Strategist

Google

July 2016 - January 2019

Interviewer

Working with top Google Ads clients in Central and Eastern Europe on growing their business with help of online marketing.

Marketing Consultant

Victorinox

September 2014 - December 2015

Marketing consulting for Victorinox Travel Gear line. Main projects included: 1. Market research on consumer characteristics and behavior 2. Market research focused on POS strategies 3. Development of a Word of Mouth global strategy

Visiting Associate

Boston Consulting Group

2014 - 2014

Cost optimization for major transportation company. Business plan development for a new branch of global non-profit organization.

Management Trainee

Four Seasons Hotels and Resorts

July 2012 - November 2013

Supported the senior executive team in opening of the city finest luxury 5* hotel working on high impact projects across departments including pre-opening hiring of 150+ employees, exclusive restaurants openings & securing wide press coverage.