
Todd Greider, ACC
5.0
(13)
Elevate Your Sales Strategy | Sales Enablement Expert | Sales Skill Enabler
Studied at Penn State Smeal College of Business
Works at AEG Performance & Coaching, LLC
Successful clients at
Not currently taking new clients
Todd’s Sales Operations Qualifications
Coaches professionally
Experience level: Director
Todd has helped clients get into these companies:
With over two decades of experience in sales strategy and operations, I have honed my skills in leadership coaching and sales enablement across various industries. As the Founder and Leadership Coach at AEG Performance & Coaching, LLC, I specialize in helping early career to VP-level leaders enhance accountability, foster productive team cultures, and achieve their goals through a growth mindset. My extensive background at a Fortune Top 20 organization, where I lead sales enablement strategies focused on skill development, Salesforce/systems training, and data reporting; equips me with the insights to drive measurable outcomes. Whether you're looking to refine your sales skills or elevate your leadership capabilities, I'm here to guide you every step of the way. Let's connect and craft a strategy for your success!
Todd can help with:
Account Management
AI Automation
AI Fundamentals
Cover Letters
CRM Automation
Customer Relationship Management
Freelancing
Interview Prep
LinkedIn Review
Networking Strategy
Promotion Strategy
Resume Review
Salary Negotiation
Sales Analytics
Sales Enablement
Sales Operations
Sales Strategy
Sales Training
Skill Building
Territory Management
Todd also coaches for Communication & Public Speaking, Leadership Coaching, Executive Coaching, and Career Coaching. View all.
About Todd
At AEG Performance & Coaching, I help emerging and established leaders—ranging from early-career professionals to VP-level executives—build the communication, accountability, and mindset needed to lead with confidence, clarity, and purpose. As an International Coaching Federation (ICF) certified coach (ACC), Certified Professional in Talent Development (CPTD®), and leadership development strategist with over two decades of cross-industry experience (corporate - Fortune Top 25, nonprofit, private sector), I created AEG to bring personalized coaching and scalable leadership solutions to individuals and organizations ready to grow. Who I Help 🔹 First-time managers navigating new leadership responsibilities 🔹 Mid-level professionals ready to level up and lead cross-functional teams 🔹 Senior and VP-level leaders seeking renewed energy, clarity, and influence 🔹 Organizations committed to cultivating talent and leadership pipelines What I Offer 🔹 1:1 and team leadership coaching grounded in EI and communication 🔹 Tools and frameworks driving accountability, trust, and high performance 🔹 Specialized support for leaders with Analytical social styles, helping them connect authentically My Coaching Approach Guided by the principles of Patience, Presence, and Purpose, I challenge leaders to: 🔹 Communicate with greater empathy and precision 🔹 Lead with positive energy and authenticity 🔹 Develop a growth mindset that drives results and resilience If you're ready to "believe in better"—for yourself, your team, or your organization—let's talk.
Why do I coach?
I coach because I have experienced firsthand the transformative power of coaching. Coaching empowers me to believe in myself and lead authentically, fueling my passion for helping others. I’m committed to creating lasting impact for leaders across industries. True leadership comes from within and is built upon self-awareness, continuous improvement, and the ability to inspire others to greatness. With years of experience coaching leaders from early career to VP levels, I’ve seen how these skills transform individual performance and team dynamics. My mission is to empower leaders to thrive in their roles, inspire others, and continuously evolve.
Work Experience

Leadership Coach & Founder
AEG Performance & Coaching, LLC
August 2024 - Present
Through 1:1 coaching sessions, I work with early career to VP-level leaders to explore improving accountability (for themselves and their teams) by overcoming internal blocks, creating productive team cultures through increased positive energy, and achieving goals through a continuous growth mindset. Leadership Coaching, Communication and +5 skills

Sales Effectiveness Director & Leadership Coach
Elevance Health
September 2022 - Present
Responsible for sales enablement activities that improve frontline sales effectiveness and accountable for partner alignment across the Commercial and Specialty Business Division, identifying needs and owning the development of strategic and tactical solutions to improve sales experience across the selling cycle. Lead sales skill training design, development, implementation, and execution for front-line sellers and leadership. I am responsible for owning the strategy and certification of training consultants and facilitators across multiple areas of the business (Medical Sales, Medicaid, Pharmacy, and enterprise Learning and Development). I led the strategy and execution of a Tableau reporting tool training focused on in-depth client management & and recession planning insights to drive more consultative sales in uncertain market conditions for 500 new business and retention sales associates. Areas of Focus: ➖ Large Group Segment Sales Effectiveness Strategy ➖ Sales Reporting Tools/Value Selling (Tableau) ➖ Salesforce.com Training Strategy ➖ Sales Skills Ownership: Consultative Selling, High Stakes Presentation Skills, and Data Storytelling. ➖ External Broker Training Leadership Development Coaching (Internal) – Serving as a group facilitator for the People Leadership Fundamentals program leading the development of 55+ leaders (2023-2024). Business Strategy, Sales Enablement and +16 skills

Sales Training Manager & Leadership Coach
Elevance Health
August 2019 - September 2022
I managed and led a team of Training Consultants supporting sales development needs across 14 states. I supervised my team's development and execution of sales training for sales skills, systems (Salesforce & other tools), and broker training efforts. Responsible for developing and maintaining effective relationships with leaders across the sales organization and a variety of functional areas such as Sales, Sales Readiness/Operations, Broker, Product, Marketing, and Underwriting. Diversity & Inclusion (2019-2020 - Business Resource Group - Co-Chair): ✔ Led the “Working at Anthem in a Virtual Environment” business resource group focused on supporting the professional development and networking needs of Anthem's remote workforce as well as supporting a solid and robust virtual workforce culture. Leadership Coaching (Internal) Efforts: ✔ Experienced coach of aspiring leaders, 1st and 2nd line managers, and senior leaders (Director, VP, Executives). Serving as a leadership coach working 1:1 as well as group coaching with leaders throughout the organization cultivating high-performing talent. ✔ Coach for Anthem's People Leadership Fundamentals program helping 40 first-time leaders at Anthem hone their skills and build familiarity with Anthem's Leadership Model. Members of the cohort range from first-time people managers to Staff VP level leaders. ✔ Well-versed in delivering 360 feedback as well as other feedback assessment tools. Business Strategy, Sales Enablement and +19 skills

Business Change Manager & Leadership Coach
Elevance Health
December 2018 - August 2019
Focused on developing top talent, building strong leaders, and high performing teams; I lead and supported a variety of sales training business initiatives within the Commercial and Specialty Business Division. I was primarily responsible for the creation of the training strategy and implementation of learning initiatives for Local Business (Large Group and Small Group) across all 14 states in which Anthem conducts business, as well as the Sales Excellence program focused on sales soft skills development and training initiatives including consultative selling, presentation skills, effective communications, and Personal Branding to name a few. In addition to my work in the Sales division, I served in various leadership roles within one of Anthem’s Associate Resource Groups (ARG), part of our Diversity and Inclusion efforts. Diversity & Inclusion: ✔ Co-Chair for the “Working at Anthem in a Virtual Environment” ARG leading the vision and strategy focused on supporting the professional development and networking needs of Anthem's remote workforce as well as supporting a strong and robust virtual workforce culture. Leadership Coaching (Internal) Efforts: ✔ Member of Anthem's Coaching Team - a Distinguished Group of Coaches Across the Organization ✔ Serving as a leadership coach within the Key Talent Development Program (coaching Director, Staff VP, and RVP level leaders) Business Strategy, Sales Enablement and +13 skills

Senior Learning Consultant
Elevance Health
September 2014 - November 2018
Led the program management of a Sales Onboarding revamp through the ADDIE (Analysis, Design, Development, Implementation, and Evaluation) process. This resulted in a 231% increase in participation and the program exceeded all KPI goals. Coached presenters and led the execution of 3 conferences for various stakeholders annually. Partnered with Marketing to write a Sales Playbook, Sales Value Messaging Framework, and certification curriculum to launch the pharmacy benefit management company (PBM), CarelonRx. The program led 2,000 sales & marketing associates to a training curriculum focused on developing the necessary skills to communicate in the marketplace (4.7/5.0 ROI scores) & 82% pass rate on certification.

Manager, Training & Corporate Initiatives
Asset Marketing Systems Insurance Services, LLC.
September 2008 - April 2014
Set the strategy and managed all areas of insurance training design, development and delivery for internal and external audiences. Worked with Subject-Matter-Experts (SMEs) and other internal/external resources throughout the instructional design process (ADDIE model) to deliver an online university, webinars, teleconferences, and online sales training resource library focused on helping small business owners (independent financial advisors) grow their businesses. In addition, I worked closely with the HR Business Partner on employee and organizational development projects for internal staff. Major Contributions & Achievements: ✔ Responsible for the Learning Strategy and Planning of All Annual Learning Events ✔ Planned and facilitated more than 400 national teleconference and webinar events ✔ Planned and implemented 120+ individual instructor-led courses ✔ Content and curriculum development for all learning events ✔ Delivered Instructor-led training and web-based training as needed (Audience ranged from 5-50) ✔ Managed the planning and coordination of an annual multi-day advanced sales conference ✔ Managed a comprehensive Mentor Program for financial advisors (13 Mentors) ✔ Negotiated contracts for 3rd Party vendors (hotels, AV, Speakers, and software vendors) ✔ Secured a $49,500 education grant from the California Employment Training Panel (ETP) ✔ Raised over $200,000 in sponsorship to fund learning initiatives. ✔ Launched the company's social media presence (Facebook & LinkedIn) Business Strategy, Sales Enablement and +15 skills

Training Specialist
Asset Marketing Systems Insurance Services, LLC.
March 2005 - September 2008
My focus was on designing learning. I conducted needs analyses, developed content (manuals, handouts, job aids and PowerPoint presentations) for external use, as well as implemented an evaluation process to ensure learning retention. In this role, I was responsible for the event management and execution of 7 annual sales events and 1 rewards conferences. In addition, I assisted in the development of an online training portal. Served as the lead on video course design, production, and editing, as well as designed and created course exams. Marketing, Sales Enablement and +8 skills

Assistant Branch Manager
Hertz
June 2003 - March 2005
Managed the daily sales operations of a high volume branch, including routine B2B sales & marketing efforts, strategic partnerships and account planning, as well as preparation of weekly financial and resource reports for analysis & corporate review. Business Strategy, Account Management and +10 skills

Sales Representative
Acclaim Electronics
January 2003 - June 2003
My role consisted of the new business acquisition and distribution of excess electronic components from key accounts. I managed an extensive client base, including accounts in Central and South America, Spain, as well as locations throughout the United States. Account Management, Communication and +2 skills
Education

iPEC
Certification
2024 - 2024
Immersive program offering more than 320 hours of personalized coaching, curriculum, practice/application, and coaching. Earned three distinct certifications: Certified Professional Coach (CPC) Energy Leadership™ Index Master Practitioner (ELI-MP) Certified Executive Coach (CLDS) - COR.E Leadership Dynamics™ Specialist Coaching, Executive Coaching, and +2 skills

Yale School of Management
Management Excellence Certificate
2020 - 2020
The ATD & Yale Management Excellence Certificate Program is a specialized leadership development initiative designed to empower professionals with cutting-edge management strategies and tools. A collaboration between the Association for Talent Development (ATD) and Yale School of Management, the program blends expertise in talent development with world-class business insights. I gained valuable skills in areas of decision-making, strategic thinking, leadership, and organizational performance, with a focus on driving measurable outcomes in today’s dynamic business environment. The program is ideal for talent development leaders, managers, and other professionals seeking to elevate their leadership capabilities and enhance organizational impact.

Penn State Smeal College of Business
BS, Marketing and International Business
- Minor in Spanish. Operations Management, Communication and +2 skills

Pennsylvania State University
International Studies
13 Reviews
Overall Rating
5.0
Todd has helped clients get into these companies: