
Sandra Cuya
Break into Product | Get Promoted | Uber Product Lead
Studied at McCombs School of Business (UT Austin)
Hiring Manager at Uber
Questions? Start chatting with this coach before you get started.
Sandra's Coaching Offerings
Custom hourly · $129/hr
Get help with AI Agents, AI Automation, and .
Sandra’s Product Management Qualifications
Experience level: Director of Product
10+ people coached for Product Management
Growth & Personalization oriented product leader with over 12 years of experience building, launching, and scaling successful D2C and B2B products globally and developing high performance teams across high-growth startups, Big Tech, and Fortune 500 companies. Successfully coached and mentored 10+ aspiring + current PMs to the next level. Whether you are pivoting into Product or want to level up your skills, I'm here to help.
Sandra can help with:
AI Agents
AI Automation
AI Fundamentals
AI Product Design
AI Roadmap Development
Behavioral Interview Prep
Cover Letters
Execution
Frameworks
Freelancing
General Exploration
Influence & Collaboration
LinkedIn Review
Networking Strategy
Product Case Interview Prep
Promotion Strategy
Prototyping with AI
Resume Review
Salary Negotiation
Skill Building
Strategy & Vision
User Research & Insights Automation
About Sandra
I'm a Product Leader with over a decade of experience building and scaling products used by millions of customers, merchants, and partners. Throughout my career, I've hired, coached, and mentored product managers across levels—from aspiring PMs breaking into tech to senior PMs preparing for leadership roles. I help clients navigate PM interviews, career transitions, promotion strategies, stakeholder management, and day-to-day product leadership. My coaching style is practical, candid, and tailored to your goals, whether you're trying to land your first PM role, break into Big Tech, or grow into a stronger product leader. If you're looking for actionable feedback, structured guidance, and insights from someone actively leading product teams at scale, I'd love to help.
Why do I coach?
I coach because I know firsthand how difficult it can be to navigate a career when you don't have a roadmap. As a first-generation immigrant, I entered the professional world without immediate access to the networks, mentors, and role models that many people take for granted. As a woman building a career and leading teams in male-dominated industries, I've also experienced the unique challenges that come with finding your voice, building confidence, and advocating for yourself. I was fortunate to have mentors and resources later in my career that helped me pivot, unlock opportunities, and accelerate my growth. Coaching is my way of paying that forward. My goal is to provide others with the guidance, support, and practical tools that can make career growth feel less intimidating and more achievable—especially for those who may not see many people like themselves in the rooms they're striving to enter.
Work Experience

Product Lead
Uber
January 2022 - Present
Hiring Manager

Director of Product
WW International
October 2020 - September 2021
Hiring Manager

Vice President, Retention & CX
TIDAL Music (Acquired by Block)
November 2018 - October 2020
Hiring Manager
Lead a global team across product, product marketing, and customer experience to drive subscriber lifetime revenue with direct oversight of user retention and engagement, member lifecycle and loyalty, CRM, and customer support. Responsible for driving cross functional collaboration across Product, Tech, BD, Growth to drive seamless member experiences as well as capability development for automation and personalization.

Digital Growth & CRM Lead
Unilever
May 2016 - November 2018
Hiring Manager

Senior Manager, Growth & Retention
Birchbox
April 2013 - April 2016
Hiring Manager
Sandra was also given offers to work at

Google

Amazon

Disney+

L'Oréal
Education

McCombs School of Business (UT Austin)
BBA, Marketing