Sandra C.

Sandra Cuya

McCombs School of Business (UT Austin) Logo

Studied at McCombs School of Business (UT Austin)

Uber Logo

Hiring Manager at Uber

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About Sandra

I'm a Product Leader with over a decade of experience building and scaling products used by millions of customers, merchants, and partners. Throughout my career, I've hired, coached, and mentored product managers across levels—from aspiring PMs breaking into tech to senior PMs preparing for leadership roles. I help clients navigate PM interviews, career transitions, promotion strategies, stakeholder management, and day-to-day product leadership. My coaching style is practical, candid, and tailored to your goals, whether you're trying to land your first PM role, break into Big Tech, or grow into a stronger product leader. If you're looking for actionable feedback, structured guidance, and insights from someone actively leading product teams at scale, I'd love to help.

Why do I coach?

I coach because I know firsthand how difficult it can be to navigate a career when you don't have a roadmap. As a first-generation immigrant, I entered the professional world without immediate access to the networks, mentors, and role models that many people take for granted. As a woman building a career and leading teams in male-dominated industries, I've also experienced the unique challenges that come with finding your voice, building confidence, and advocating for yourself. I was fortunate to have mentors and resources later in my career that helped me pivot, unlock opportunities, and accelerate my growth. Coaching is my way of paying that forward. My goal is to provide others with the guidance, support, and practical tools that can make career growth feel less intimidating and more achievable—especially for those who may not see many people like themselves in the rooms they're striving to enter.

Work Experience

Uber Logo

Product Lead

Uber

January 2022 - Present

Hiring Manager

WW International Logo

Director of Product

WW International

October 2020 - September 2021

Hiring Manager

TIDAL Music (Acquired by Block) Logo

Vice President, Retention & CX

TIDAL Music (Acquired by Block)

November 2018 - October 2020

Hiring Manager

Lead a global team across product, product marketing, and customer experience to drive subscriber lifetime revenue with direct oversight of user retention and engagement, member lifecycle and loyalty, CRM, and customer support. Responsible for driving cross functional collaboration across Product, Tech, BD, Growth to drive seamless member experiences as well as capability development for automation and personalization.

Unilever Logo

Digital Growth & CRM Lead

Unilever

May 2016 - November 2018

Hiring Manager

Birchbox Logo

Senior Manager, Growth & Retention

Birchbox

April 2013 - April 2016

Hiring Manager

Sandra was also given offers to work at

  • Google Logo

    Google

  • Amazon Logo

    Amazon

  • Disney+ Logo

    Disney+

  • L'Oréal Logo

    L'Oréal

Education

McCombs School of Business (UT Austin) Logo

McCombs School of Business (UT Austin)

BBA, Marketing

Sandra C.

Sandra C.

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