Rana Mumtaz
Studied at The Wharton School (UPenn)
Works at Various startups
Available tomorrow at 11:00 PM UTC
Questions? Start chatting with this coach before you get started.
About Rana
Rana is a growth minded product executive who has driven a $100M impact by implementing PLG frameworks. Most recently she was the head of product growth at a $200M ARR B2B Start-up where she drove 5X improvement in cross-sell motion. She has influenced large organizations with 100+ cross-functional team members driving impactful strategies that improved product adoption by 10X. She built strong product teams with complementary skill sets, raised awareness of major opportunities to the executives and drove consensus to drive execution. She is adept at crafting product vision, strategy, roadmap, and setting success metrics for the product. She has helped product teams align their work with the product strategy and drive impact.
Why do I coach?
To give back to the community and help folks who are trying to build muscles that are really hard.
Work Experience
CPO/SVP of Product & UX
Various startups
2023 - Present
Advising an Agentic AI start-up that is automating complex workflows for the Office of CFO with their 0 to 1 journey. Advising a pre-seed Gen AI powered Image classification Start-up with their MVP buildout. The idea is to create memories by classifying and clustering images into themes and help user create digital books on demand. Interim head of product growth at marketing automation SaaS start-up. Helped improve trial to paid conversion by double digits, responsible for user onboarding, conversion, monetization and retention. Led a team of senior PMs. Interim head of product growth at B2B Sub-$200M SaaS Start-up, built a roadmap based upon insights, found levers that drove 10X improvement in adoption. Improved monetization by 80%. Led a team of PMs, Design and LifeCycle Marketing. Advised a 0 to 1 consumer start-up focused on AI powered meal planning mobile app. Helped go-to-market strategy, competitive differentiation as well as monetization strategy. Advising a Pre-seed B2B SaaS, AI video creator product @Prontopia with their PMF and Go-to-market strategy. Advising a Luxury Home Furnishings Market Place on product launch, GTM and Growth Strategy Software as a Service (SaaS), Product Analytics and +9 skills
Guest Lecturer
Section
2024 - 2025
Taught multiple classes to Section School students on achieving product market fit, as well as product ideation. Product Market Fit, AI Product Management and +1 skill
Head of Product
Delphia
2022 - 2023
Hired by the CPO to manage the entire product portfolio and drive product market fit for our core product - Retail investment product with 3 investment portfolios (Mobile App) - Data platform that helps us collect store and drive signals (AI/ML) from user data (B2B platform) - Web3 token and consensus game (Web App) - Sweepstakes product (Mobile App) - Accelerated our path to achieving product market fit on our core product by bringing clear focus to the most important objective. - Advised the CPO on business strategy which then helped him re-define business goals. - Built product strategy by helping the founders align on a product vision and goals. - Brought executives attention to investing in achieving PMF before we make significant investment in Growth marketing. This helped us divest out of marketing spend of $2M per year. - Helped define the ideal customer profile of our retail product by collaborating with user research and data scientists. - Participated and moderated over 50 user research sessions to then deliver an Ideal customer profile. - Helped improve our process of achieving PMF while efficiently spending our funding and improved our runway by 6 -12 months. - Accelerated the launch of Web3 Phi Ethereum ERC 20 utility token helped us grow our Discord community - Helped launch S&P benchmark beating portfolio, Delphia 500 for our retail investors. Currently this technology is being leveraged by the company to pivot into a B2B portfolio platform with a goal of landing $100M in revenue. - Launched Trends product and helped innovate by guiding the team towards rapid prototype testing. - Grew the PM team from 1 to 4 Sr. PMs; led over 50 Product, Engg., and UX team members. - Transformed the product org from an output to an outcome seeking organization. Customer Engagement, Product Led Growth and +22 skills
Fast Track Product Mentor
First Round Capital
2021 - 2022
Mentoring Product Managers and early stage entrepreneurs with their product strategy and helping them grow their product muscle. Product Leadership, Mentoring and +5 skills
Head of Product, Payments and Monetization
Bird
2019 - 2022
Hired by the CEO to help mitigate payments risk and fraud, soon took on additional scope to own the entire payments stack including payments as a service and building Spin Wallet (A platform that he planned to monetize as a standalone SaaS product). Within a year my scope grew to include mobility as a service. - Curtailed critical fraud in less than 6 weeks which helped avoid being shut down by Visa network, a critical win. - Improved revenue yield from 54% to 93% which resulted in $30M revenue impact. - Launched Spin Scooters on Google Maps & Lyft App; improved rides per scooter by 10% ~$6M. - Improved payment transaction costs by advocating to switch to a better payments processor, impact of $15M - To enable pay-as-you-go and subscription payment models, built a flexible payments-as-a-service platform from 0 to 1, this was to become a SaaS product to be called Spin Wallet creating an opportunity for Spin to drive a new revenue stream of $100M. - Built Mobility-as-a-Service (MaaS) platform from 0 to 1. API platform that enabled us to launch Spin scooters on the Lyft app and Google maps. - Hired and managed Sr. PMs. - Led over 30 engineering, UX, data analysts, & operations team members. Customer Engagement, Product Led Growth and +25 skills
Education
The Wharton School (UPenn)
MBA, Finance
Drexel University
MS, Environmental Engineering