Nariman T. | Leland

Nariman T.

5.0

Studied at Eastern Michigan University

Worked at Unlock Health

Available tomorrow at 1:00 PM UTC

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Work Experience

Art Director

Unlock Health

May 2019 - January 2025

(formerly GLC, then SPM) Designed and executed creative for association and healthcare client content. Elevated client brands with award-winning creative including Forum Magazine redesign (2020 HERMES Platinum Award), ASQ’s SQP Journal redesign (2020 EXCEL Gold Award) and Equilar’s C-Suite Magazine (2021 HERMES Platinum Award). Presented creative concepts and design directions to leadership and clients. Rebranded GLC, built new style guide and optimized internal marketing workflow. Increased business acquisition and brand awareness with data-driven creative solutions and visual consistency across multiple channels including industry tradeshows, webinars, paid social, display advertising, email and sales collateral. Collaborated with internal stakeholders, external vendors and freelancers as needed. Ensured all work was completed on time and within budgets while juggling multiple projects at once and pivoting to others as needed.

Art Director

ZS Associates

August 2015 - December 2018

Led the global Office Redesign Initiative, delivering customized creative solutions, developing file builds, and managing production and project workflows. Collaborated extensively with ZS C-suite executives, external vendors, and third-party partners to ensure seamless execution and alignment with organizational goals. Established Environmental Brand Guidelines unifying enterprise-wide visual assets. Designed enterprise-wide initiatives such as consistent corporate presentations templates, leadership presentations and event marketing collateral.

Lead Visual Design: North America and EU

Claire’s

December 2014 - July 2015

Directed end-to-end creative strategy and execution for claires.com and icing.com, encompassing paid advertising, organic social, email campaigns, partner promotions, and custom graphic design for Claire’s and its collaborators. Revitalized Claire’s e-commerce platform with a modern, user-centric design tailored to a broader audience demographic. Provided mentorship and guidance to junior designers, fostering professional growth and maintaining excellence in creative output.

Creative Director

Capital One

May 2012 - May 2014

Hiring Manager

Managed a team of creatives producing marketing and communication collateral for over 25 co-branded credit card programs and card acquisitions. Created compelling design solutions that drove user acquisition and product adoption. Hired and onboarded creative professionals and fostered collaboration among internal and external stakeholders, maintaining project alignment with business goals.

Creative Manager / Sr. Art Director

HSBC

August 2006 - May 2012

Hiring Manager

Managed a team of creatives, delivering multichannel campaigns for over 50 brands. Led the visual direction for credit card advertising campaigns and other growth initiatives for bank, wealth management and retail co-brand partners. Delivered innovative creative solutions while adhering to strict legal and compliance guidelines in financial services.

Art Director/Graphic Designer

Aquent

January 2002 - August 2006

Quill Inc., Apr 2006–Jul 2006 General Learning Communications, Oct 2005–Mar 2006 Ford Motor Company, Jan 2003–Sept 2005 Marcom Inc., Jan 2002–Dec 2002 Created visual solutions for marketing/communication needs. Managed creative projects from conception to completion executed all phases of design development including ideation, concepting, layout, client presentation, production and proofing.

Guest Lecturer

Eastern Michigan University

January 2001 - May 2001

Taught design principles, Adobe applications, and practical design techniques to non-majors, emphasizing real-world application Developed course curricula, administered grading and mentored students.

Graphic Designer

National Center for Manufacturing Sciences

January 1992 - July 2000

Conceptualized, designed, and produced comprehensive marketing and communication materials across print and digital. Supported corporate events: developing themes, creating marketing collateral, coordinating exhibit booths, designing speaker presentations, and producing promotional materials. Managed the design, production, and logistical aspects of NCMS corporate display booths, including on-site staffing when needed. Streamlined vendor selection and bidding processes, ensuring compliance with non-profit regulations while maintaining quality standards. Spearheaded corporate rebranding initiatives, driving alignment with organizational goals and enhancing brand identity.