Kevin Juza
5.0
(5)
Boost Your Career with a Proven Sales Leader | 300% Sales Growth Expert
Studied at University of San Francisco
Works at California State University San Marcos
Not currently taking new clients
Kevin’s Career Coaching Qualifications
Coaches professionally
Experience level: Director
10+ people coached for Career Coaching
Welcome to my profile! With over a decade of experience in leadership development and sales enablement, I specialize in helping professionals unlock their full potential and achieve career growth. As the Managing Director of The Tenacious Leader, I've driven significant revenue growth for clients by enhancing sales strategies and team performance. My background includes leading high-performing teams at companies like CalAmp and Teradata, where I consistently exceeded targets and improved operational efficiency. Whether you're looking to refine your leadership skills or navigate career transitions, I'm here to provide tailored guidance and support. Let's connect and chart a path to your career success!
Kevin can help with:
AI Automation
AI Fundamentals
AI Outreach
AI-Powered Job Search
Career Planning
Cover Letters
Freelancing
General Exploration
Interview Prep
Job Search Strategies
Leadership
Networking Strategy
Personal Branding
Professional Networking
Resume Review
Salary Negotiation
Skill Building
About Kevin
During my 20-year+ business career, I’ve worked for multiple Fortune 500 Companies, managing up to five states, 200 locations, and 5,000 people. I’ve also led inside sales and operations teams at small technology companies. I’ve started and owned two retail fitness centers and a real estate property management business. I also earned a master’s in human resources and organizational development from the University of San Francisco. After over 20 years in corporate America, I decided to take the reins and live my dream: to be a sales and leadership coach, helping individuals and their teams maximize their potential. With my ACC credential, I became a certified coach through the International Coach Federation and received my ontological coach training through Accomplishment Coaching. Coaching has been a passion of mine for years. In corporate America, coaching was my superpower in all my success. Life taught me that change is not just inevitable—it’s what brings opportunity. My journey has brought me success and failure. When we are afraid of failing, we hold ourselves back from personal growth. Throughout my life, I learned to harness tenacity as a verb rather than an adjective to describe a journey. I look forward to learning what makes up the essence of being you!
Why do I coach?
I coach because I am passionate about making a real difference in people’s lives. Nothing is more fulfilling than helping individuals unlock their fullest potential and watching them grow professionally and personally. I believe every leader has untapped strengths and capabilities, and my mission is to guide them in discovering and harnessing those to drive success. Through personalized coaching, I empower my clients to overcome challenges, sharpen their decision-making, and create strategies that align with their vision. It’s not just about achieving business goals; it’s about fostering growth, confidence, and a lasting impact beyond the workplace. Together, we will unlock the path to your true potential and transform obstacles into opportunities for growth.
Work Experience
Executive in Residence
California State University San Marcos
January 2025 - Present
In the CSUSM BUS 300 (Business Professional Development) class, I serve as a mentor, instructor, and career coach to help students enhance professional skills, prepare for job searches, and develop individual career plans. These volunteers provide one-on-one coaching, conduct mock interviews, and teach weekly class sections to bridge the gap between college and a business career.
Executive Coach
LEAD San Diego
July 2021 - Present
The Mentorship/Executive Coach in the LEAD San Diego Advance program provides tailored, one-on-one, and group support to women leaders, focusing on enhancing career growth, strengthening leadership skills, and facilitating professional development. I help participants navigate career challenges through structured monthly sessions that cover topics such as personal strengths, strategic networking, and executive presence.
Managing Director | Interim/Fractional CXO | Leadership Development Consultant | Executive Coach
The Tenacious Leader
January 2020 - Present
I am currently engaged as a consultant and fractional executive, driving operations & sales enablement strategies to generate revenue growth for my diverse clients, ranging from SMB to Enterprise. Key Client Contributions: - At Tourmo, I led forecasting, objective setting, and sales performance analysis, which resulted in a 300% boost in sales effectiveness. I was responsible for driving the pipeline and ensuring our sales strategies aligned with market conditions. - Partnered with Marketing and Sales teams at enterprise content management leader Hyland to align strategies, and boosted lead conversion by 75%. - Led forecasting, objective setting, and sales performance analysis, and increased sales effectiveness by 300% while adapting to the market conditions for enterprise generative AI Application Aible. - Developed and scaled multiple Inside Sales teams and increased outbound prospecting activity by 200%+ by leveraging phone, email, and social media outreach for Tourmo, Aible, and ProcessMiner. - Created sales tools for lead generators, improved goal-tracking and communication, and delivered 125% improvement in team alignment with account teams for AI data software company Panasas. - Accelerated sales 150% for AI marketplace TaxGlobal by introducing new pipeline management system and implementing best practices in HubSpot, dashboards, and sequences. During this time frame, I also freelanced at these companies: Penguin - www.penguincs.net As a Senior Consultant, I deliver smart campaign targeting and execution, inside sales implementation & enablement, and effective CRM design and configuration to deliver immediate business results. COO Forum - www.cooforum.net As a Chapter Director & COO Coach, I facilitated discussions for the San Diego Chapter of the Chief Operating Officer Forum. I fostered professional development coaching sessions that served Second-in-Command Executives to work through business issues they faced in their unique leadership role. Sales Operations, Project Management and +6 skills
Senior Manager, Sales Development
CalAmp
July 2019 - February 2020
In this role, I guided a team of 14 Business Development Representatives and Inside Sales Representatives in producing qualified sales leads, delivered 180% of qualified leads target, and contributed $271K in revenue. Key Contributions: - Led Sales Development Representative team that exceeded goals by 140% by implementing aggressive outbound strategies through integrating sales tools, Salesforce, Outreach.io, LinkedIn Sales Navigator, and ZoomInfo, for one seamless process. - Integrated 2 Business Development teams in post-acquisition phase to leverage strength of both environments and merged them into one team, which reduced cost by 15%.
Senior Human Resources Manager, Americas
Teradata
January 2015 - February 2018
At Teradata, I coached and led a team of Lead Development Representatives in achieving 110% of KPI goals and delivering healthy pipeline that contributed $5.5M in attributed revenue. Key Contributions: - Implemented performance measurement matrix that ensured daily management and accountability and led to 225% improvement in lead-to-opportunity conversion. - Performed as Salesforce.com SME, restructured lead flow and customer engagement models, improved transparency, and boosted pipeline accuracy by 85%. - Led local area marketing events that attracted 180 new prospective clients, contributed directly to pipeline growth, and boosted qualified leads by 65%.
Inside Sales Manager
Ashford University
November 2009 - January 2015
At Ashford University, I managed sales initiatives for student enrollment, successfully enrolled and retained 648 students, and contributed $35M in annual revenue. Key Contributions: - Led CRM system roll-out for 120 advisors, increased admissions advisor efficiency by 70%, and improved conversion rates by 30% through enhanced tracking and documentation processes. - Played vital role in 6 team member promotions by leading them in exceeding revenue targets by 125% in 2013.
Franchise Owner
Snap Fitness
July 2007 - December 2015
I opened two Snap Fitness franchise locations on time and under budget, reduced opening costs by 50% through successful vendor negotiations, and launched within 30 days. Key Contributions: - Hired and led team of 12 personal trainers and club team members in driving sales and customer satisfaction by offering personal training packages that boosted profitability by 25%. - Recognized as “Manager of the Year” for growing franchise revenue by 165%.
Education
University of San Francisco
Master's Degree, HROD - Human Resources Organizational Development
Activities and societies: Santa Rosa & San Francisco Campus My master's thesis was on the impact of transforming an organization from operating the business by the original founder and transitioning to bringing in an outsider which brings in a more corporate culture, which makes decisions more from a top-down approach, compared to a more collaborative and bottom-up leadership approach.
University of Evansville
Bachelor of Science - Business Administration, Management and Marketing
Activities and societies: Sigma Phi Epsilon, Delta Sigma Pi, Orientation Leader, Senior Trustee, and Alumni Board Member Studied for four years and achieved a Bachelor of Science with degrees in Management and Marketing. I was a semester shy of also gaining my degree in Education. The education in the classroom was challenging and interesting, but I learned the most from the groups, teachers, and fellow students' engagements outside the classroom, which prepared me to be confident in my career.
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