Justin Tidmarsh
5.0
(4)
Transform Your Marketing Career | Ex-Nike, Target, & Starbucks Leader
Studied at Carlson School of Management (Minnesota)
Works at WITH/in
Successful clients at
Available tomorrow at 11:00 PM UTC
Questions? Start chatting with this coach before you get started.
Justin's Coaching Offerings
Custom hourly · $79/hr
Get help with Cover Letters, Market Research, and .
Justin’s Marketing Qualifications
Coaches professionally
Experience level: Vice President
10+ people coached for Marketing
With over two decades of experience in high-impact marketing roles at top companies like Nike, Best Buy, Starbucks, Target, and Chase, I bring a wealth of knowledge in consumer insights, integrated marketing, and brand loyalty. As the Founder and Managing Director of WITH/in, I specialize in coaching high performers to lead with clarity and confidence, while also consulting with consumer brands to drive scalable growth. My background in executive coaching and marketing strategy has enabled me to successfully mentor individuals, helping them achieve their professional goals. Whether you're looking to enhance your marketing skills or lead transformative change within your organization, I'm here to guide you every step of the way. Let's connect and start your journey to success!
Justin can help with:
Cover Letters
Market Research
Branding
Skill Building
Resume Review
Marketing Strategy
Salary Negotiation
Content Creation
Promotion Strategy
Networking Strategy
Interview Prep
Digital Marketing
LinkedIn Review
Justin also coaches for Executive Coaching and Life Coaching. View all.
About Justin
For 25 years, I’ve led growth for brands like Nike, Best Buy, Target, Starbucks, Chase, and Lands’ End while always putting the human at the center. I’ve built marketing strategies from the ground up, led cross-functional teams, uncovered deep customer insights, and guided organizations through high-stakes change to achieve growth. But here’s what the resume doesn't show: I’m an out gay executive, a husband, a father, and a former gym owner. My path hasn’t been traditional, and that’s exactly what gives me perspective. Strength, to me, is resilience and clarity. The courage to live and lead in alignment with who you are is what guides me. I’ve coached people to find their power in the boardroom and the weight room, and I’ve learned that lasting transformation comes from steady, intentional work. I know the pressure of results, deadlines, and expectations while trying to protect what matters most outside of work. I’ve seen leaders lose themselves to the grind and I’ve been there too. Today, I coach and consult leaders to reclaim clarity, renew their energy, and lead in ways that feel real again. Because success that costs you yourself isn’t success at all.
Why do I coach?
I coach because I know what it’s like to look successful on the outside while feeling stretched thin on the inside. Juggling pressure, family, and the constant push to do more can lead to burnout. I work with busy professionals and parents who want to lead without losing themselves. I’ve seen how often under-represented voices are overlooked, and how the systems meant to drive progress can actually hold people back. My coaching helps clients reconnect to who they are, find their voice, and lead with authenticity so their success reflects their true self. I’ve been the quiet voice trying to be perfect, the high-performer chasing the next title, the one afraid to take the risk. Coaching helped me change that, and now I help others do the same.
Work Experience
Founder, Managing Director
WITH/in
June 2025 - Present
WITH/in is a new kind of partner for leaders ready to drive meaningful transformation within themselves, their teams, and the systems they shape. We coach high performers to lead with clarity, confidence, and renewed capacity. We consult with consumer brands to accelerate decision-making and activate scalable growth strategies that keep pace with a changing marketplace. Coaching, Executive Coaching and +3 skills
Vice President, Integrated Marketing
Lands' End
July 2024 - June 2025
As VP of Integrated Marketing, I led data-driven strategies that transformed consumer insights into impactful marketing initiatives across paid media, growth, and retention—driving profitable demand growth and deepening customer engagement. My focus was on enhancing the customer journey and loyalty through integrated efforts across digital, retail, and wholesale channels. Customer Segmentation Strategy, Performance Marketing and +10 skills
Senior Director, Global Retail Experience Design
Nike
December 2021 - June 2024
Consumer Marketing, Business Insights and +6 skills
Senior Director, Women's Consumer Insights
Nike
November 2020 - December 2021
Influential Communicator, Business Insights and +9 skills
Senior Director, Membership
Nike
May 2018 - November 2020
Consumer Marketing, Influencing Others and +17 skills
Senior Director, Membership & Lifecycle Marketing
Best Buy
November 2014 - May 2018
Director, Brand Loyalty
Chico's FAS
August 2012 - November 2014
Group Marketing Manager
Starbucks
April 2011 - August 2012
Marketing Manager
Chase Bank
December 2006 - April 2011
Various
Target
March 2001 - December 2006
Justin was also given offers to work at
JPMorgan Chase & Co.
Education
Carlson School of Management (Minnesota)
MBA, Business
Marketing Management, Consumer Marketing and +6 skills
Carlson School of Management (Minnesota)
Bachelor's Science Business, Marketing
Marketing Management, Consumer Marketing and +3 skills
4 Reviews
Overall Rating
5.0
Justin has helped Leland clients get into JPMorgan Chase & Co.