
Jeriel Acosta
Senior PM @ Fullstory, non-traditional paths to Product Management & MBA
Studied at Kellogg School of Management (Northwestern)
Works at FullStory
Available Sunday at 5:00 PM UTC
Questions? Start chatting with this coach before you get started.
Jeriel's Coaching Offerings
Custom hourly · $50/hr
Get help with General Exploration, AI Roadmap Development, and .
Jeriel’s Product Management Qualifications
Experience level: Product Manager
10+ people coached for Product Management
True product sense often comes outside the engineering track, born from a deep understanding of users' journeys, their motivations, and the decisions that drive market dynamics. I pivoted from Sales at Google to leading complex AI and growth product initiatives by leveraging my business background to make better product decisions. I'm here to help you do the same. Drawing on the strategic rigors of a dual-degree MBA/MS and my own successful transition, I can guide you through the ambiguity of a career shift to translate your "non-traditional" history into a clear competitive edge in the PM world. Together, let's craft your distinct 'reason to be' that proves your professional journey is exactly what equips you to build products that win.
Jeriel can help with:
General Exploration
AI Roadmap Development
AI Agents
Skill Building
User Research & Insights Automation
Strategy & Vision
Resume Review
AI Automation
AI Product Design
Salary Negotiation
Execution
Promotion Strategy
LinkedIn Review
Influence & Collaboration
Prototyping with AI
Work Experience

Senior Product Manager
FullStory
2025 - Present
Building an ecosystem of analysis-ready behavioral data for humans + AI agents.
Senior Product Manager
MoneyLion
2024 - 2025
Led the transformation of the web experience from static marketing pages into an interactive marketplace for all consumer finance. Product Strategy, Search Engine Optimization (SEO) and +2 skills

MBA Product Manager Intern
Pendo
2022 - 2022
PM for the Analytics team - Led 0-to-1 product development lifecycle, from discovering a problem worth solving to launching a Formulas solution in Pendo's report builder that's now used by >50% of target users. Design Research, Rapid Prototyping and +4 skills

Product Manager
2019 - 2021
Growth PM for Keen, a collaboration between Area 120, Google's start-up incubator, and PAIR (People + AI Research), to increase user activation, retention, and engagement. Worked with small scrappy team to translate post-launch feedback from 700+ users into prioritized product roadmap to ship high-impact features. Launches include: * Recommendation System * Creators Showcase * Onboarding Flow * Series of Quality of Life improvements to mobile app Product Lifecycle Management, UX Research and +3 skills

Product Owner
2017 - 2020
Consistent top performer - 1st in Americas for Revenue attainment, 2nd in global Product adoption. Led product initiatives and API integrations to sustainably grow upsell, cross-sell, and customer retention for 10+ strategic partners ($360M/year in revenue). Product Development, Service Design and +2 skills

Account Strategist, Small and Medium-Sized Businesses (Ads)
2016 - 2017
Consistent Top 5 performer for revenue, product adoption, and OKR goals each quarter. Solution Selling, A/B Testing and +1 skill
Co founder
Citeshare
2013 - 2015
Co-founded a start-up to create a platform of second-hand citations for research papers. Taught myself digital marketing, MVP hypotheses testing, and fell in love with entrepreneurship. Entrepreneurship, Data Analysis and +2 skills
Education
Kellogg School of Management (Northwestern)
Master of Business Administration - MBA
2021 - 2023
Activities and societies: . - Recipient of the Levy Inspiration Grant for international entrepreneurship. Relevant classes: - AI and the Future of Work - Software Development - Launching and Leading Startups - Negotiations (Fundamentals + Advanced) - Leader as a Coach Negotiation, SQL and +5 skills
Northwestern University
Master of Science - MS, Design Innovation
2021 - 2023
Activities and societies: . -Launched AI product to automate the review, redaction & sealing of 100M+ public court records in Cook County to safeguard women’s “Right to Privacy” re: reproductive health information. (https://www.cbsnews.com/chicago/news/lori-lightfoot-iris-martinez-womens-right-to-privacy/) Relevant classes: - Research, Design, Build - Digital Design Development - Equity-centered Design Research - Mindful Product Management - Whole Brain Communication Product Management, Domain Modeling and +3 skills
Columbia University
BA, Economics-Philosophy
2012 - 2016