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This package is designed for military and veteran applicants ready to elevate their essays and translate their operational leadership into an impactful story that resonates with top-tier business school admissions committees. Whether you are starting from scratch or refining initial drafts, this package provides targeted, expert support to help you build an application-ready narrative. Typical coaching activities in this package include: - Strategic De-brief & Planning Session: We will conduct a deep dive into your operational deployments, leadership roles, and personal background to uncover the foundational stories that highlight your unique perspective and authentic leadership style. - Veteran Differentiation Strategy: We will collaborate to define what makes your specific military track unique, ensuring your narrative stands out not just against the general applicant pool, but also against other highly competitive military candidates. - "Demilitarized" Essay Brainstorming: We will dig into your highest-stakes leadership experiences (things like crisis management, cross-functional teamwork, and resource allocation) and extract the core business-applicable themes while stripping out confusing jargon and acronyms. - Narrative Crafting & Executive Voice: We will shape your experiences into clear, engaging, and well-structured essays. We will work on moving away from a dry, objective language toward a personal, reflective narrative that highlights your empathy, emotional intelligence, and vision as a future business leader. - Iterative Essay Editing: We will refine and polish your drafts through multiple rounds of rigorous feedback. We’ll ensure your essays have structural clarity, punchy prose, and a tone that directly speaks to top-tier admissions teams.
Differentiated, Mission-Aligned Essays: Compelling, high-polish essays tailored to the unique values and culture of each of your target business schools, ensuring your military impact is seamlessly translated.
A Cohesive "Why MBA" Narrative: A crystal-clear articulation of your military transition story, explaining exactly how your past service connects to your short- and long-term civilian career goals.
A Polished Portfolio of Drafts: Structured outlines and multiple rounds of fully edited essay drafts, optimized for clarity, emotional resonance, and leadership scale.
A Demilitarized Executive Tone: Writing that honors the weight of your military accomplishments while presenting you as an adaptable, introspective, and high-potential leader ready for the private sector.
Coaching delivered via live sessions.
I use a hybrid coaching model that blends collaborative, face-to-face video calls with asynchronous review. I intentionally front-load the engagement with live video sessions so we can dive deep into your unique background and solidify your overarching narrative. Once that foundation is built, we shift to a flexible, asynchronous workflow focused on intensive revision an iteration. This ensures rapid-fire feedback, meticulous editing, and maximum efficiency as we polish your essays for final submission.
Services included:
Essays
Schedule a call with a Leland team member who can help you explore your options.
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Ian also coaches for Life Coaching, Career Coaching, Startup Founders, and Executive Coaching. View all.

Joined August 2024
5.0
Military & Vet Applicants | 10+ T15 Admits | Army SOF Vet | Stanford MBA/MS
Since joining Leland, I've coached military applicants into Harvard (2x), Stanford (2x), Columbia, LBS, Duke, and UVA (the last two with scholarships). That includes one Army applicant with a 3.2 GPA and below-average GRE who earned dual admission to Harvard and Stanford. Prior to Leland, I mentored dozens of transitioning veterans into every M7 school. I know the challenges of applying while still in the military because I did it. I was admitted to Stanford, MIT, and Berkeley while on deployment, doing networking calls on a NIPR phone and submitting applications over satellite comms. If you work with me, you won't need to explain to your coach the difference between enlisted and officer, what a TS/SCI is, or what it means to ETS. I support applicants through every stage of the process: school selection, test prep, essays, and interviews. Most importantly, I'll help you translate your military experience into language that resonates with admissions committees and build a clear, compelling post-MBA narrative.
5h+ of coaching