About Huw

Oxford MBA with 12+ years of experience at the crossroads of creative industries and global business. My career spans commercial theatre producing, investment structuring, and brand strategy, with a proven record of raising capital, delivering national touring productions, and co-producing acclaimed shows across the UK. Alongside this, I have led global marketing and transformation initiatives for Apple, Google, Samsung, and Wendy’s International, building campaigns that reached audiences worldwide. I have worked across both commercial and non-profit sectors, navigating the distinct demands of international markets in Europe, North America, and Asia. This dual lens — creative producing and strategic business leadership — has shaped my perspective on how culture, commerce, and community intersect to create lasting impact. Passionate about bridging theatre and finance, I am particularly focused on sustainable investment models for the arts, widening access to live performance, and embedding equity and inclusion in the structures that support artists and audiences. My approach combines analytical rigour with creative empathy, always grounded in collaboration and the belief that cultural work can drive both social and financial returns. “Harness creativity as both cultural value and commercial driver — build structures that empower artists, engage audiences, and generate sustainable returns for all stakeholders.”