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Description
A strong investment thesis is the backbone of any successful ETA journey. This package helps you transform your goals and insights into a polished, investor-ready strategy. With expert coaching, you’ll identify the right industries, acquisition criteria, and rationale that set you apart from other searchers. By the end, you’ll be confident in articulating your thesis to investors and using it as your north star throughout the acquisition process. Key components of this package can include, but aren’t limited to: • Clarify your goals, background, and investor alignment to shape your unique perspective. • Evaluate industries and sub-sectors that fit your criteria and strengths. • Translate insights into a differentiated thesis that resonates with capital providers. • Refine your narrative for clarity and confidence when pitching.
What you'll get from this package
Investor-Ready Investment Thesis (2–3 page polished document)
Industry Mapping & Criteria Matrix
Differentiated Value Proposition Narrative
Additional details
Coaching delivered via live sessions.
Services included:
Thesis Development
Talk to a team member
Schedule a call with a Leland team member who can help you explore your options.
Schedule a call
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Chase also coaches for Executive Coaching and Small Business. View all.

Offered by Chase M.
Joined October 2025
5.0
Buy the Right Company, Then Run It Well — Counsel from a 5x Acquirer
I've lived every stage of the ETA journey myself: raising capital, sourcing and diligencing more than a hundred businesses, closing acquisitions, and then running the companies for the long haul. I run Decada Group, a self-funded holding company that has acquired five businesses and started three, all held permanently. The coaching draws on that seat time and on years inside the ETA community, including a Utah searcher network several hundred strong. I've watched searches produce great owner-CEOs, and I've watched them break people who bought the wrong company. I coach to help you land in the first group: honest pressure-testing before you buy, and a steady thinking partner once you own it.
$1,875
5h of coaching