
APM AMA: Landing an APM Offer as a Non-Technical Student
Breaking into product management without a technical degree is absolutely possible—with the right positioning. Join Elena A., an incoming Associate Product Manager at Salesforce with experience as a Salesforce intern, for a session on landing APM roles as a non-technical candidate. Bring your questions—Elena will share how she told her story, built product credibility from a non-CS background, and navigated the APM recruiting process from first applications to final rounds.
Product Management Sprint Kickoff 2025
Kick off Leland’s Product Management Sprint with a high-impact session designed to set you up for success across the full week of PM recruiting events. You’ll get a clear overview of the PM hiring landscape, the skills and stories top companies look for, and how to structure your prep for product sense, execution, and behavioral interviews. Whether you’re just exploring PM or gearing up for applications, this kickoff will help you navigate the sprint with clarity, confidence, and a winning strategy.

Product Deep Dive
This exercise will help you analyze key aspects of a product, including its target audience, pain points, differentiators, and areas for improvement.

Building AI Prototypes as a Product Manager
Launching AI products requires a different approach than traditional product development. In this session, Principal Product Manager at Nike and AI expert Jon M. will walk you through the process of building AI prototypes that are functional, user-centered, and testable. You’ll learn how to translate ideas into working prototypes, validate assumptions with real users, and iterate effectively to ensure your AI product delivers lasting value. By the end, you’ll have practical strategies to bridge the gap between AI concepts and actionable product outcomes.

The Product Resume: What Actually Works
Crafting a standout resume for product roles isn’t about cramming every metric or buzzword you can think of—it’s about telling a clear story that shows how you think, lead, and build. In this focused session, led by Yoshi K., a former Meta and LinkedIn product leader with extensive interviewing and hiring experience, you’ll learn what actually makes a product resume effective and how to position your experience in a way that resonates with hiring managers. We’ll cover the do’s and don’ts of product resumes, how to tailor yours for different types of roles, and what common mistakes to avoid so you can cut through the noise and land more interviews—whether you're pivoting into product or refining an already-strong resume.

AI in Product Interviews: What to Expect and How to Prep
Product management interviews are evolving fast, and AI-related questions are showing up in ways most candidates aren't prepared for. This session is for aspiring and practicing PMs who want to understand how to navigate product interviews at AI-first companies or answer AI-related prompts in traditional PM roles. You'll leave knowing how to frame your thinking around AI product decisions, how to approach metrics and trade-offs specific to AI features, and what strong versus weak answers actually look like in this context.

What Good Looks Like -PMs and Sr. PMs
A clear, practical look at the skills and habits that make great PMs and Sr PMs — straight from a product leader.

Product Case Interview Prep: “What’s Your Favorite Product?”
“What’s Your Favorite Product?” Description: “Tell me about your favorite product” sounds simple, but in PM interviews it’s often a test of how clearly you think about users, tradeoffs, and product decisions. This session is for candidates preparing for product management interviews who want a stronger, more structured way to approach this common question. You’ll learn how to break down a product through a PM lens, communicate user insight and product judgment, and structure an answer that shows how you think rather than just what you like.

Product Analytics Interview Question Framework
Framework with real example on how to answer product analytics interview questions.

Slack Take-Home: A PM's Response Deck
See this example of how a PM cracked the Slack take-home case study interview.

Intro to using Figma
Learn the basics of Figma to start designing your own websites and apps. This guide covers the essential tools and features you need to know.

Intro to Design Systems
A beginner's guide to building, implementing, and maintaining a design system. Learn how to create consistency and scale your designs.

Gestalt Principles
Master the Gestalt Principles of perception to create powerful, intuitive, and visually harmonious designs that captivate and guide your users.

Heuristic Evaluation
Learn how to conduct a heuristic evaluation to identify usability problems and improve your product's user experience with Nielsen's 10 principles.

Day in the Life of a Product Designer
Take a peek into the daily routine of a Product Designer. See how they balance meetings, design work, and cross-functional collaboration.

Structuring your Figma Files
Learn best practices for organizing your Figma files to improve collaboration, maintain consistency, and speed up your design workflow.

Digital Accessibility
Learn the principles of digital accessibility and how to create inclusive designs that can be used and understood by all people, regardless of ability.

Mock PM Interview with a Tech Exec at Atlassian
In this session, you’ll watch a realistic mock product management interview with a tech exec at Atlassian designed to mirror the product sense and execution rounds you’ll face at top tech companies. The interview and debrief are facilitated by Leland coaches Jeremy H. (Tech Exec & Hiring Manager at Atlassian; previously Microsoft, Slack, Ramp) and Mike M. (Product Manager at Leland; former Atlassian APM intern) to ground the experience in how real hiring decisions are made. You’ll see how strong answers are structured, how interviewers weigh trade-offs and metrics, and where candidates commonly stumble. Expect a transparent scoring rubric and take-home frameworks for product sense, prioritization, and analytics so you can walk into your next PM interview with clarity, confidence, and a game plan.

Requirements Gathering for UX Designers
Master the essential skills for gathering project requirements. Learn how to work with stakeholders to define project scope and create better products.

Resources for Design Students
Discover the best online tools, communities, and learning platforms to help you build your portfolio, master your craft, and launch your design career.