Leland+ for MBA

Duke MBA Essay 1 Example: 25 Things About Yourself

This is an example of the Duke MBA Fuqua Essay #1, which has the following essay prompt: "The ‘Team Fuqua’ spirit and community is one of the things that sets the MBA experience apart, and it is a concept that extends beyond the student body to include faculty, staff, and administration. Please share with us “25 Random Things” about you. The Admissions Committee wants to get to know YOU – beyond the professional and academic achievements listed in your resume and transcript. Share with us important life experiences, your hobbies, achievements, fun facts, or anything that helps us understand what makes you who you are. Your list will be limited to 2 pages (750 words maximum). Please present your response in list form, numbered 1 to 25. Some points may be brief, while others may be longer."

MBA Essay Development Requirements

A structured framework for developing compelling MBA essays that align your stories to admissions criteria and post-MBA goals.

Deferred MBA Admissions Event Sprint Kickoff

Kick off Deferred MBA Week with an overview of everything you need to know to build a winning application strategy from start to finish. In this session, we’ll break down what makes deferred programs unique, what top schools are really looking for in early-career candidates, and how to use the rest of the sprint—panels, workshops, and AMAs—to your advantage. You’ll walk away with a clear game plan for essays, recommendations, testing, and timelines, plus guidance on how to prioritize your time based on where you are in the process.

Chicago Booth Personal Essay – Outside the Office

A personal essay on improv comedy, community, and how life outside of work shaped my adaptability and perspective.

Wharton Future Goals Essay Example

This is an admitted students' essay answering Wharton's prompt: How do you plan to use the Wharton MBA program to help achieve future goals.

INSEAD Personal and Leadership Reflection Essay

A candid overview of leadership strengths, weaknesses, and ongoing development in managing diverse, cross-functional teams.

Great First MBA Interview Answer. Ready for Follow-Ups? Learn to be!

▶ Your first answer went well. Then the follow-ups started. And they didn’t stop. In many MBA interviews, interviewers drill far beyond your initial response. If you are prepared, this is where you shine. If you are not, this is often where an otherwise strong application quietly slips away. I have helped applicants succeed in even the most demanding interview formats. In this 30-minute live session, I will introduce and demonstrate one of the core techniques I use with clients, the Dual Lens Interview Prep method, a practical approach designed to help you prepare not just answers, but real interview conversations. 🚩Do not miss this event - you will not learn this technique anywhere else!🚩 ▶You will learn how to: ◆ Prepare for follow-up questions that dig beneath your initial response ◆ Step into the interviewer’s mindset to anticipate deeper probing ◆ Build a flexible story bank that adapts across questions and schools ◆ Practice effectively on your own using recorded responses and structured reflection ◆ Go multiple layers deep on a single story without sounding rehearsed or scripted ▶ What we’ll do live I will walk through an example of the Dual Lens method in action, showing how one core story can generate multiple rounds of natural, high-quality follow-ups. I will also show how to organize this practice using simple tools, how to evaluate your own responses, and how this method fits into the broader interview prep system I use with MBA admits each year. ✔ What you’ll leave with A clear, repeatable framework you can start using immediately, whether you are preparing solo, with friends, or alongside a coach. ▶ Register now to learn how to handle MBA interview follow-ups with confidence.

Acing the Harvard Business School Interview

The HBS interview is a high-stakes conversation that tests clarity of thought, self-awareness, leadership potential, and impact under pressure. In this series, you’ll learn how Harvard evaluates candidates, how to prepare for the case-style discussion and follow-up questions, and how to communicate your story with confidence and precision. Whether you’re awaiting an invite or preparing for interview day, this workshop will give you a clear playbook to perform at your best.

International Students & US Master's Admissions

Learn what Admissions Committees in the US look for in your graduate application.

Mastering the "Why MBA" essay in the AI Era

As AI reshapes how admissions committees evaluate applications, the “Why MBA” essay has become even more critical for demonstrating clarity, intentionality, and long-term vision. In this session, you’ll learn how to articulate a compelling MBA rationale that goes beyond generic goals, integrates AI’s impact on your industry or career path, and clearly connects your past experience to your future ambitions. Whether you’re early in the process or refining a draft, you’ll leave with a sharper framework for writing a “Why MBA” essay that feels authentic, differentiated, and future-ready.

Tackling the "Why This School" MBA Essay

Most MBA programs will have an essay along the lines of: "Why MBA; Why this school?" This is one of the most impactful parts of your application and is often the difference maker between getting an interview and getting a rejection. During this free session, I'll walk through: - What schools are actually looking for in this essay (explicitly and implicitly) - Common mistakes applicants make in this essay - How to structure this essay - Additional tips on crafting a standout essay

How to Write an MBA Resume

A quick, step-by-step guide to writing the perfect MBA résumé.

How to Ace your MBA Interview

The MBA interview isn’t about perfect answers. It’s about having clear career goals, a compelling “Why MBA / Why this school,” deep self-awareness, and confident leadership presence. If you're preparing for an MBA interview and want to approach it strategically - not just memorize answers - this masterclass gives you a practical framework to stand out.

Ace the INSEAD Interview

The INSEAD interview is known for being conversational yet deeply probing, designed to assess leadership maturity, cultural adaptability, and clarity of purpose. In this session, you’ll learn how INSEAD structures its interviews, what interviewers are truly evaluating, and how to craft responses that reflect global perspective, self-awareness, and impact. You’ll leave with practical strategies to prepare confidently and stand out in one of the most distinctive MBA interview processes.

MBA Reapplicant Guide

While it is disappointing to have put so much effort into applications and not get into the school you wanted, there is still hope! Admissions committees tend to look favorably upon reapplicants, provided you can show that you’ve improved your candidacy. During this session, we will discuss how to navigate the MBA admissions process as a reapplicant. We will discuss common reasons people are rejected, how to show growth and MBA readiness, and other ways to improve your chances this time around. We will have tips for those who have applied recently, as well as those who are reapplying again after a break.

Career Goals -- Why they're the key to MBA apps and how to nail them

MBA admissions teams use your career goals to gauge clarity, direction, and fit—making them a critical part of your application. In this session, you’ll learn how to craft focused short- and long-term goals, connect them to your experience, and avoid common mistakes. Whether you’re drafting or refining essays, you’ll leave with a clear framework to articulate compelling, credible goals.

MBA Application Master Checklist

Staying organized is half the battle in MBA admissions. This master checklist walks you through every step of the process, from locking your school list and preparing your recommenders to final essay polish and interview prep, so nothing falls through the cracks. Designed for applicants targeting top programs who want a proven structure to keep their application on track and their momentum going all the way through decision day.

Start Now: MBA Applications Week Kickoff

MBA applications reward bold, strategic action. The strongest admits do not wait for motivation to strike. They take control early, define a powerful story, and build momentum long before deadlines hit. In this kickoff session, we will show you exactly how to separate yourself from the crowd. You will learn how to sharpen your narrative, clarify your goals with precision, position your experiences for maximum impact, and build a timeline that keeps you ahead and confident. This is not about filling out forms. It is about architecting a compelling case for admission. If you are serious about turning ambition into an admit letter, this is your launchpad.

The Non‑Traditional Applicant’s Storytelling Workbook

How to build an authentic, coherent MBA narrative (without obsessing over stats). Non‑traditional candidate stories can be coherent, but often candidates just don’t know how to translate them for what Adcom wants to hear. This guide helps you translate your niche experience into MBA language.

Sample Finance to MBA CV

Example of a finance-focused CV for MBA applications.