How to Run a Self-Funded Search Fund (2025)
Learn how to run a self-funded search fund in 2025. Discover proven steps to raise capital, acquire a business, and gain full ownership.
Posted November 4, 2025

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Table of Contents
Many aspiring entrepreneurs dream of owning a business but don’t always have the capital or connections that traditional investors expect. A self-funded search fund offers a practical path to business ownership through personal savings, creative financing, and focused management. Unlike the traditional search fund model, this approach gives searchers greater control, better economics, and the chance to acquire and operate one business independently.
This article explains how this self-funded model works, its key steps, and how you can run it successfully.
What Is a Self-Funded Search Fund?
A self-funded search fund is a form of entrepreneurship through acquisition (ETA) where the entrepreneur funds their own search process to find, buy, and operate a company. Instead of raising money from institutional investors, the searcher uses personal savings, small loans, or contributions from friends and family to find a business.
In a traditional search fund, investors provide equity capital upfront to finance the search and later fund the acquisition. In return, they take part in ownership and decision-making authority. The self-funded model eliminates that early dependence on outside capital. You carry more risk, but you also retain more flexibility and long-term rewards.
Many MBA graduates and aspiring entrepreneurs choose this route because it offers independence. You are the final decision-maker and can structure deals that align with your goals without investor pressure.
Why Choose the Self-Funded Model?
Unlike the traditional search fund model, which relies on institutional investors for funding and oversight, this approach puts you fully in control. You make the key decisions, benefit from better long-term economics, and have the opportunity to build and grow one medium-sized business on your own terms.
| Factor | Self-Funded Search Fund | Traditional Search Fund |
|---|---|---|
| Funding Source | Personal savings, SBA loan, seller note | Institutional investors |
| Ownership | Majority or full | Shared with investors |
| Control | Greater control, final say | Investor oversight |
| Risk | Personal financial risk | Shared risk |
| Economics | Better economics, higher return | Lower personal upside |
| Support | Self-driven network | Structured investor support |
This model fits entrepreneurs who value freedom in management, want to keep equity, and are ready to take personal responsibility for outcomes. While it carries more personal risk, it also offers better economics when the business performs well.
Understanding the Search Phase
The search phase is the foundation of every self-funded journey. It covers everything from planning your approach to finding a target company.
Planning Your Search Process
Planning your search process is the first real test of discipline in this field. Before contacting sellers or brokers, you need a clear plan, a realistic budget, and a set timeline. Expect to spend between $30,000–$80,000 on expenses like legal fees, travel for due diligence, subscription costs for broker listings, and advisory services. Most searchers fund this stage through personal savings or small loans from family and friends. Treat this period as your foundation where you define your strategy, track every expense, and build relationships with trusted advisors. Partner early with attorneys, accountants, or mentors who understand the search fund model, as their guidance can help you evaluate deals more accurately and avoid financial mistakes.
Note: A well-planned search doesn’t just help you find a company; it prepares you to acquire and operate a business with confidence and long-term focus.
Funding Your Search
Funding your search starts with using your own resources wisely. Most searchers rely on personal savings first, then explore other options like a home equity line of credit, a small business loan, or help from a few trusted equity investors. Some also earn extra income from consulting or side projects to cover costs during the search phase. The goal is to keep ownership and control while staying financially stable. Choose funding sources that support your independence and give you the flexibility to acquire and operate a business without outside pressure.
Building a Deal Pipeline
Building your deal pipeline takes patience and consistency. The best opportunities usually come from several sources, like brokers, online listings, investment bankers, direct outreach, and referrals from mentors or alumni. Focus on companies with steady cash flow, loyal customers, and manageable operations. Most successful searches target businesses earning between $1 million and $5 million in annual revenue, which is large enough to be stable but still small enough for you to lead and grow effectively.
Read: How to Start a Search Fund — The Ultimate Guide
The Acquisition Process: How to Buy One Business
Once you identify a target, the acquisition process begins. This is where financing, negotiation, and due diligence come together.
Structuring the Deal
The structure of a self-funded search fund often combines debt and equity. Common elements include:
- Personal equity: 10–20% of the purchase price from your savings
- SBA loan: 60–70% through the Small Business Administration
- Seller note: 10–30% financed by the seller
- Optional small contribution from private equity or individual investors
A seller note helps reduce upfront cost and builds trust with the seller. The SBA loan requires a personal guarantee, which means your own assets are on the line. This setup increases accountability and shows commitment to lenders.
Working with Lenders and Advisors
You’ll likely work with an investment banker, attorney, and accountant during this stage. They help confirm valuation, manage legal fees, and coordinate closing documents. The bank will evaluate your business plan, financials, and experience before approving the loan.
Strategic guidance from mentors or advisors is valuable during negotiations. Experienced entrepreneurs or MBA program mentors can help you evaluate purchase price, structure, and financing terms objectively.
Legal and Due Diligence Steps
Tasks during due diligence:
- Review financial statements, tax filings, and contracts
- Assess existing debt or obligations
- Evaluate the management team and employee structure
- Confirm that costs, leases, and customer data are accurate
This phase can take several weeks. Investing in professional legal services and financial reviews can prevent costly mistakes.
Operating the Business After Acquisition
Once you acquire a company, your focus shifts from search to management. This is where you apply your leadership and operational skills.
Taking Over and Building Trust
As the new owner, you’re now responsible for day-to-day decisions. Spend time understanding employees, customers, and vendors before making big changes. Keep the existing management team if they add value, and communicate your long-term vision clearly.
Creating Value
Start by improving processes and building reliable systems. Focus on:
- Revenue growth through better marketing or sales
- Expense control and cash management
- Hiring strong managers
- Building a data-driven reporting process
Small improvements can lead to significant long-term returns, especially when you own most of the equity.
Financing Operations
After the acquisition, you’ll manage loans, seller note payments, and reinvest profits into growth. Keep open communication with your bank or equity investors to maintain trust and access future financing.
Managing Risk in the Self-Funded Model
Every search fund carries some risk, but careful planning helps reduce exposure.
| Main Risks | Ways to Limit Risk |
|---|---|
| Overestimating revenue or underestimating expenses | Use seller notes to share downside risk with sellers |
| Taking on too much debt | Keep a financial cushion for emergencies |
| Buying a business outside your expertise | Build relationships with advisors who can offer strategic guidance |
| Relying too heavily on one customer or supplier | Diversify revenue sources and strengthen key relationships |
Comparing Self-Funded vs. Traditional Search Funds
| Aspect | Self-Funded Search Fund | Traditional Search Fund |
|---|---|---|
| Capital Source | Personal savings, SBA loan, seller note | Institutional investors |
| Equity | You keep most ownership | Shared among investors |
| Control | Full autonomy | Limited by investor agreements |
| Risk | Higher personal exposure | Shared among the fund |
| Reward | Higher long-term payoff | Moderate upside |
| Support | Independent advisors | Structured investor support |
A self-funded search fund is better for those who value independence and are comfortable taking personal financial risk. A traditional search fund suits those who prefer stability and investor support.
How to Raise Capital Without Institutional Backing
Personal and Family Capital
Most self-funded searchers begin with personal savings or support from friends and family. Always use written agreements to avoid misunderstandings.
Attracting Debt and Equity Partners
As you scale, you can invite small groups of equity investors who respect your autonomy. You might also seek private equity partnerships for later expansion.
Government-Backed Loans
The Small Business Administration (SBA) offers 7(a) loans with favorable terms. Expect to:
- Provide a personal guarantee
- Submit a detailed business plan
- Contribute at least 10–20% of the purchase price as equity
Best Practices for Self-Funded Searchers
Running this type of search requires discipline and structure. Keep your personal finances organized and maintain enough liquidity to handle unexpected costs. Track every expense during the search phase so you always know where your money is going. Build a reliable support network of brokers, bankers, and mentors who can guide you through sourcing and due diligence. Focus on one business that truly matches your strengths and long-term goals instead of chasing multiple opportunities at once.
When to Seek Outside Support
Some stages of the process are better handled with professional help. Hire an investment banker if the deal is complex or involves multiple parties. Work with a lawyer to manage contracts and closing documents, and consult an accountant for financial modeling and tax planning. It’s also smart to seek guidance from advisors who specialize in small-business acquisitions. They can help you spot issues you might miss on your own. While outside services add to your costs, they often save you from far more expensive mistakes later on.
Read: Search Fund Financing: The Different Types & What to Know
Common Mistakes and How to Avoid Them
Paying too high a purchase price due to emotional attachment.
Many searchers fall in love with a deal and ignore the data. Always rely on objective valuation methods and let advisors review the numbers before you pay for a company that doesn’t justify the price. Staying analytical protects your long-term investment.
Ignoring hidden costs like taxes, deferred maintenance, or legal liabilities.
These costs often surface after closing and can reduce profits immediately. Smart entrepreneurs build a detailed due diligence checklist that includes tax reviews, facility inspections, and legal audits to uncover hidden issues early.
Underestimating working capital needs after the acquisition.
Running a business usually requires more cash than expected, especially during ownership transitions. Set aside extra capital for payroll, inventory, or marketing so you can keep operations steady while implementing improvements.
Losing focus by chasing too many deals at once.
It’s easy for new searchers to pursue every lead, but spreading yourself thin slows progress. Focus on the few companies that match your criteria and analyze them deeply. A targeted approach leads to stronger deals and better outcomes.
Overleveraging with loans that restrict cash flow.
Taking on too much debt can limit flexibility and hurt daily operations. Work with lenders who understand small-business acquisitions and aim for balanced financing that supports growth without creating unnecessary pressure. Ultimately, the best entrepreneurs use debt strategically to strengthen, not strain, their business.
The Future of Self-Funded Search Funds (2025 and Beyond)
The self-funded path is growing. Many MBA graduates see it as a direct route to ownership. The process is more accessible now with better tools, online broker listings, and Small Business Administration support.
Future trends:
- More banks and private equity firms are open to funding smaller acquisitions
- Growing mentorship programs connecting searchers with experienced entrepreneurs
- Broader access to deal data and advisory services
The model rewards those who stay consistent and analytical.
The Bottom Line
Self-funded search isn’t for the faint of heart, but for the right entrepreneur, it’s a direct, powerful route to ownership. You’ll wear many hats: investor, operator, negotiator, risk-taker. And if you stay focused, humble, and disciplined, you may end up with more than just a business; you’ll also have a vehicle for long-term wealth and personal freedom. Bet wisely. Bet on yourself.
Ready to take the next step?
Connect with expert coaches who specialize in search funds. Get guidance on raising capital, finding the right deal, and building a successful acquisition career.
Try our tested cold outreach templates tailored for search fund roles. These are the same strategies used by leading candidates to secure interviews with operators and investors:
- The Ultimate Cold Outreach Template
- Cold Outreach Template
- Email and LinkedIn Networking Templates for Outreach
Read these next:
- The Top 10 Search Fund Accelerators (2025)
- Search Fund vs. Venture Capital: How to Know Which One is Right for You
- List of Top Search Funds (2025-2026)
- How to Find & Land a Search Fund Internship
- Search Fund vs. Private Equity: Differences & What to Know
FAQs
What is a self-funded search fund?
- It is a self-funded search model where searchers use personal savings or small loans to buy and run a business, keeping full control and ownership.
What is the difference between a self-funded search and a traditional search?
- A self-funded search uses personal resources, while a traditional one relies on investors. Self-funded searchers keep more equity but take on more risk.
What is the dark side of search funds?
- The pressure. Many searchers face stress, limited resources, and financial risk while pursuing the right deal.
How much money do you need for a search fund?
- Most searchers spend $30,000–$80,000 during the search phase, depending on the search model and available resources.













