AI coding tools like Claude Code, Cursor, and Replit have made it possible for non-developers to build real software. But "possible" and "easy" are not the same thing.
After building multiple shipped products with AI (including CarouselBot, a SaaS with paying users), and coaching others through their first builds, I understand the issues that prevent vibe coding projects from succeeding and actually making it to production.
In this session, I'll cover the five mistakes that kill most vibe coding projects before they launch, including starting without a clear spec, treating AI like a magic wand instead of a collaborator, never committing working code, building features nobody asked for, and not finding beta users.
You'll walk away with a practical framework for going from idea to working product without spiraling into endless prompt loops or spending hours of rework because you overwrote working code with an experiment.
This session is for you if you're a founder, marketer, content strategist, or domain expert who wants to build software with AI but keeps getting stuck. No coding experience required. Some failed attempts actually preferred.
About me:
I'm former writer and content strategist who now builds AI tools for businesses and runs two SaaS products. I also edit the Wondering About AI newsletter on Substack and coach non-traditional builders through their first software projects on Leland.
