Leland+ Content Library

How to Write a “Why Stanford” Essay That Stands Out

Actionable guidance on crafting a compelling Stanford GSB essay that clearly connects your goals, values, and motivations with what the school uniquely offers.

How to Stand Out in the MBA Applicant Pool

Differentiate your story, showcase impact, and craft an application that grabs top programs’ attention.

Getting Into a Top MBA Program: Strategies for Success

An overview session covering key tactics for building a standout MBA application—from defining your story and choosing schools to optimizing each component for maximum impact.

Inside McKinsey: Before, During & After with 2 McKinsey Alumni

A candid conversation with two McKinsey alumni exploring their paths to the firm, what life at McKinsey is really like, and how the experience shaped their careers post-consulting.

Ace MBA Interviews: Strategies for Walk Me Through Your Resume & TMAY

A tactical session focused on nailing two of the most common MBA interview questions with structured approaches, strong storytelling, and tips for tailoring your narrative to each program.

Mock McKinsey Case Interview with Tips

A live case interview walkthrough paired with insider advice on recruiting for top consulting roles—covering prep strategies, resume tips, and interview best practices.

Traditional MBA Candidates: Differentiating Yourself

A strategic session for applicants from common pre-MBA backgrounds—like consulting or finance—focused on how to craft a distinctive narrative, highlight unique experiences, and stand out in a competitive pool.

Letter of Recommendation Deadlines Tracker – MBA Applications

A spreadsheet to help applicants organize recommender deadlines across schools, ensuring timely submissions and clear communication throughout the application cycle.

Columbia MBA Example Essays – Music Education, Innovation, and Leadership

Three essays answering Columbia's prompts on “Why an MBA,” “A favorite class,” and “A leader you admire,” blending a passion for music education with social entrepreneurship, teamwork, and creative leadership.

Application Strategies for Non-Traditional Candidates

Learn how to leverage your distinctive background and stand out in the MBA application process!

Product Recruiting AMA with a PM from LinkedIn, Uber, and a Startup

Hear insights from a Product Manager from LinkedIn, Uber, and a startup! Get your questions answered on product recruiting, career paths, and breaking into top tech roles.

Understanding Job Offers (Including Compensation and Benefits)

A practical guide to understanding the full value of a job offer—from salary to stock options to hidden perks.

How to Create a Timeline to Ace the GMAT

Tips and guidance for building a structured, effective GMAT prep plan.

Template: How to Guide your Recommenders

A comprehensive guide for recommenders to craft impactful MBA letters, focusing on key attributes and application requirements for top business schools.

Using LLMs and AI to Supercharge Your Personal Brand in Networking

Leverage AI and LLMs to refine your personal brand, create compelling introductions, and stand out in professional networking opportunities.

Investment Memo: Tango Example

Dive into a real-world investment memo for Tango to understand startup valuation, due diligence, and SaaS business analysis.

Strategy and Operations Resume

Resume highlighting leadership in strategy, product success, and experience across healthcare, tech, and academic settings.