​AI is transforming how marketers create, test, and scale campaigns—but only if you know how to use it effectively. In this session, Albert C., a Leland coach and former marketing leader at Meta, will share the exact tools, workflows, and prompts he uses to supercharge marketing output and creativity. ​You’ll learn practical, real-world ways to leverage AI for everything from content generation and audience research to ad optimization and reporting. Whether you’re part of a startup team or running marketing solo, you’ll walk away with actionable strategies to save hours of work each week and dramatically boost your marketing performance.