William F. | Leland

William F.

Studied at University of Pennsylvania

Works at Self Employed

Available tomorrow at 10:30 PM UTC

I'm located on the east coast, so I am please take that into consideration when looking at my availability.

Protected by the Leland Experience Guarantee

Available tomorrow at 10:30 PM UTC

I'm located on the east coast, so I am please take that into consideration when looking at my availability.

Questions? Start chatting with this coach before you get started.

Interested in coaching?

Select a category below to view William’s offerings.

About William

Hi, I'm Will. I've called Philadelphia home for over 20 years, but I'm originally from DC and grew up mostly in Ohio, so I bring that Midwest nice combined with that Philly vibe of authenticity. I got really lucky and found my college "fit," within 5 minutes of stepping onto the campus of my alma mater, Xavier University, in Cincinnati, OH. I experienced much the same feeling the first time I stepped onto campus at my second alma mater, the University of Pennsylvania (UPenn), where I got my Master's in Higher Education. I've worked in a variety of fields - advertising, EdTech, student affairs and admissions, but my goals have always been the same - make things easier for everyone. That could be for the prospective students using our websites, for the people wanting to find out about our products, or when I worked for the Cincinnati Reds - making sure people had a better time at the ball park. When I'm not sitting behind a computer, I'm cheering on the Phillies, the Reds, the Eagles, the Sixers, the Pistons (my kid allegiances and my grown-up allegiances are friends), going on hikes with my partner, learning about the newest trends in applications and enrollments or just enjoying everything Philadelphia - a world class city - has to offer!

Why do I coach?

I specialize in figuring out your best college "fit." With college application systems, the Common App and others, it can be really tempting to apply to hundreds of schools. I'll help you narrow your list down to the schools that are a best fit for you - the ones that meet what YOU want out of college and will give YOU the best chance to succeed. Let's work together to you understand the college search process and make it easier than it is. Colleges like nothing more than making the application process complicated, so let me help you break it down, making it easier to find you you're right fit! And if you're here for assistance or mentoring regarding better public speaking, be that in front of audiences of 5 people in a staff meeting, 50 in a departmental meeting or 500 at a conference presentation, I can help! I've coached and mentored countless students and co-workers on strategies for presenting and improving their public speaking skills, from how to practice their delivery to how to prep for a presentation to delivering key, memorable moments!

Work Experience

Admissions Recruitment Specialist

Self Employed

November 2021 - Present

Teamwork, Higher Education Recruitment and +17 skills

Former Admissions Officer, College Counselor/Consultant

InGenius Prep

March 2024 - February 2025

- Articulate and devise strategies for maximizing high school students academic and extracurricular portfolios through a college admissions lens. - Manage a case load of 60+ students through the candidacy building and application completion processes on an annual basis - Students gained admission to top 20 schools, including Penn, Cornell, Brown, Yale, MIT, Carnegie Mellon and NYU. - Counsel and prepare students on the college admissions process - Advise students on high school courses to take in specific subject areas. - Share knowledge of US higher admissions processes and practices with students, parents, and peers. - Participated in webinars, sales presentations and podcasts.

Director, US Partnerships

GradRight

August 2023 - December 2023

- First US-based Sales Director hired to expand university/college partnerships for Hyderabad-based Ed-tech and Fin-tech international student recruitment and financing firm. - Responsible for revenue generation of approximately $1.8M annually and developing approximately 15 new relationships per month. - Provide industry strategy expertise, lead generation, proposal development, and contract negotiation. - Establish relationships with university stakeholders including Enrollment Managers, Directors of Recruitment and Deans. Teamwork, Organization Skills and +8 skills

Associate Director for Graduate Admissions, MBA/EMBA

Temple University, Fox School of Business

September 2022 - July 2023

Hiring Manager

- Led recruitment for Executive and Full-time MBA programs, including conducting in-person and virtual information sessions, domestic and international recruitment activities and directing marketing efforts. - Handled interview, scholarship evaluation, and decision process for all applicants. - Designed and executed crisis communications strategy when program enrollment was paused for Fall 2023 term, including counseling students on enrolling in other programs, as well as the deferral and refund processes to maintain brand trust. Teamwork, Higher Education Recruitment and +21 skills

Former Admissions Officer, College Counselor/Consultant

InGenius Prep

February 2022 - February 2023

Counseling and guiding potential applicants through the college and graduate school application process. Diversity, Teamwork and +13 skills

Director of Graduate Recruitment

Drexel University, College of Engineering

March 2020 - November 2021

Admissions Committee

- Responsible for day-to-day management of graduate application and recruitment processes. - Collaborated with international student services on potential and incoming student communication plans, including serving as the point-person during Covid-19 crisis for all new/returning students. - Revamped 2021-22 master’s and doctoral application processes, deadlines, and decision timelines for a total of 26 programs in coordination with faculty and staff across 6 departments. - Supervised development and management of graduate recruitment events; increased total events from 40 in 20-21 to 70 in 21-22 and managed faculty/student involvement in recruitment process. - Co-chaired Recruitment and Enrollment Faculty committee that researched, recommended, and implemented tuition freeze and alumni fellowship for 21-22 academic year, among other recommendations and plans. - Reviewed applications for potential scholarship awards and amounts. - School representative for university-wide Graduate Enrollment group, tracked efforts, and delivered best practices for recruitment.

Assistant Director of Graduate Admissions

University of Pennsylvania, School of Engineering and Applied Science

February 2014 - February 2020

- School Super-User for application/evaluation and CRM system, serving as chief staff/faculty trainer and overseeing the day-to-day operations for 6 PhD and 18 master’s programs. - Provided support for prospective students/ staff/ faculty during the admissions cycle. - Managed significant increase in revenue and applications, including growing from under 7,000 applications to multiple years with over 10,000 applications for all programs. - Co-managed planning and launch of Online MS in Computer Science, first-of-its-kind in the Ivy League. Included leading project design for admissions & application system, advising structure and initial class size, with over 1,000 apps in the first cycle and increases of nearly 50% in the next two cycles. - Project lead for evaluating, revising and transforming application process and timeline for all masters programs. - Designed and ran full-scale applicant surveys that included results on: melt, matriculated/ nonmatriculated experiences, and application products to guide development of school-wide admission policies and practices. - Prepared and delivered weekly, monthly and annual enrollment reports noting current and historical trends. - Marketing writer for all application-related messaging campaigns, including email, social media and letters.