Sandy L.
5.0
(10)
Studied at Harvard College
Works at Nanyang Business School
Successful clients at
Available Sunday at 1:00 AM UTC
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Work Experience
Research Assistant
Nanyang Business School
2025 - Present
Content Marketing Consultant
Forrester
2021 - 2023
- Led 30+ market intelligence projects to support clients’ product marketing and lead generation efforts - Designed surveys, conducted interviews, and authored papers for clients in AI, cloud computing, and cybersecurity, namely on topics related to customer experience and industry best practices - Trained 10+ new hires on data analysis, project management, and client communication - Secured and cultivated new consulting engagements with potential clients - Awarded “Quality Client Work” for exceptional project performance annually Selected White Papers and Projects: • White paper: State of digital modernization and operational intelligence for the downstream energy industry • White paper: Software testing and quality management practices; advantages of AI-infused testing • White paper: Cause and effect of low employee benefits utilization and solutions to improve engagement
Associate Consultant
Forrester
2018 - 2021
- Collected and synthesized quantitative and qualitative data; surfaced insights to address client hypotheses - Partnered with clients and sales teams to identify client needs and manage project timelines - Led and supported sales and operational initiatives including new products testing, client value capture, vendor selection and data quality control, and process improvements
Category Management Associate
Wayfair
2017 - 2018
- Managed US Outdoor Structures’ business; grew 100+ supplier portfolio by +100% YoY - Negotiated and realized $500K+ in cost savings by optimizing contract terms with suppliers, product lines, forecasts, merchandising, promotional campaigns, and supply chain management - Reduced portfolio’s incident rate by ~40% YoY by addressing packaging performance and resolving supply chain operational challenges
Site Merchandising Associate
Wayfair
2016 - 2017
- Designed front end digital experience: content, and customer journey for 30+ outdoor product categories, growing North American outdoor business by +50% YoY - Developed global customer-facing site improvements, based on competitive research, KPIs, and collaboration with cross-functional partners - Trained 30+ new hires on conducting competitive research and benchmarking to ensure smart pricing
Education
Harvard College
Bachelor's Degree, Psychology, Psychology
Activities and societies: Harvard Student Agencies, Harvard College in Asia Program, Korea Institute, Women in Business, Social Innovation Collaborative, Institute of Politics - Women in Leadership • Citation in Mandarin Chinese • Organizational behavior lab work with Dr. Andrew Brodsky at HBS
Beijing Language and Culture University
Chinese Language
• Fung Scholar • Studied Advanced Mandarin Chinese through Harvard Beijing Academy • Certified “Advanced Mid” speaking level by American Council on the Teaching of Foreign Language (ACTFL) OPIc
10 Reviews
Overall Rating
5.0
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