
Sandy Liang

Harvard College

Nanyang Business School
Successful clients at
Available Friday
Starting at 11:30 AM UTC
Questions?
You can start chatting with Sandy before you get started.
Work with Sandy
Select a category that you're looking for help in.
Work Experience

Research Assistant
Nanyang Business School
2025 - Present

Content Marketing Consultant
Forrester
2021 - 2023
- Led 30+ market intelligence projects to support clients’ product marketing and lead generation efforts - Designed surveys, conducted interviews, and authored papers for clients in AI, cloud computing, and cybersecurity, namely on topics related to customer experience and industry best practices - Trained 10+ new hires on data analysis, project management, and client communication - Secured and cultivated new consulting engagements with potential clients - Awarded “Quality Client Work” for exceptional project performance annually Selected White Papers and Projects: • White paper: State of digital modernization and operational intelligence for the downstream energy industry • White paper: Software testing and quality management practices; advantages of AI-infused testing • White paper: Cause and effect of low employee benefits utilization and solutions to improve engagement

Associate Consultant
Forrester
2018 - 2021
- Collected and synthesized quantitative and qualitative data; surfaced insights to address client hypotheses - Partnered with clients and sales teams to identify client needs and manage project timelines - Led and supported sales and operational initiatives including new products testing, client value capture, vendor selection and data quality control, and process improvements

Category Management Associate
Wayfair
2017 - 2018
- Managed US Outdoor Structures’ business; grew 100+ supplier portfolio by +100% YoY - Negotiated and realized $500K+ in cost savings by optimizing contract terms with suppliers, product lines, forecasts, merchandising, promotional campaigns, and supply chain management - Reduced portfolio’s incident rate by ~40% YoY by addressing packaging performance and resolving supply chain operational challenges

Site Merchandising Associate
Wayfair
2016 - 2017
- Designed front end digital experience: content, and customer journey for 30+ outdoor product categories, growing North American outdoor business by +50% YoY - Developed global customer-facing site improvements, based on competitive research, KPIs, and collaboration with cross-functional partners - Trained 30+ new hires on conducting competitive research and benchmarking to ensure smart pricing
Education

Harvard College
Bachelor's Degree, Psychology, Psychology
Activities and societies: Harvard Student Agencies, Harvard College in Asia Program, Korea Institute, Women in Business, Social Innovation Collaborative, Institute of Politics - Women in Leadership • Citation in Mandarin Chinese • Organizational behavior lab work with Dr. Andrew Brodsky at HBS

Beijing Language and Culture University
Chinese Language
• Fung Scholar • Studied Advanced Mandarin Chinese through Harvard Beijing Academy • Certified “Advanced Mid” speaking level by American Council on the Teaching of Foreign Language (ACTFL) OPIc
5.0 average review
10 reviews
Overall rating
Sandy has helped clients get into these schools:
Sandy has helped Leland clients get into Self Employed