
Liza M.
Tech CEO & Stanford MSx Alum | Marketplace, HR tech and proptech

Studied at Stanford Graduate School of Business

Works at Boon + Gable
Available tomorrow at 1:00 PM UTC
Questions? Start chatting with this coach before you get started.
Liza's Coaching Offerings

Build a Successful Startup — In-Depth Founder Support
Expert coaching to help you achieve your entrepreneurial goals
$1,51320h of coaching

Build an Investor-Ready Fundraising Deck
Craft a narrative and build a polished deck that drives fundraising success
Starting at $80110h+ of coaching

Early-Stage Startup Coaching — Fundraising, Building, Growth
Best for early-stage founders trying to fundraise, build, hire, or grow
Starting at $422.755h+ of coaching
Custom hourly · $89/hr
Get help with Venture Capital Strategy, Compensation Strategy, and .
Liza’s Startups Qualifications
Experience level: Executive
Welcome to my profile! As the CEO and Co-Founder of Gable, I am passionate about marketplaces, hr tech, and proptech. If you are looking to build a marketplace, or a startup that sells to HR or Workplace/IT - let's talk! With a strong foundation in technology and leadership from my time at Microsoft, where I led innovative projects in AI and security, I bring a wealth of experience to the startup world. My journey also includes directing the Stanford MSx Program, where I combined my expertise in product management with a focus on the future of work. Whether you're looking to launch your startup or scale your business, I'm here to guide you through the challenges and opportunities.
Liza can help with:
Venture Capital Strategy
Compensation Strategy
Hiring
Business Strategy Development
Branding
Fundraising
Ideation
Go-to-Market Strategy
About Liza
I’m a second-time immigrant, a founder, and a mom to two little girls — and I’m passionate about helping the next generation of entrepreneurs and immigrants unlock the opportunities the U.S. has to offer. With a technical background in Computer Science and Electrical Engineering, I spent nearly a decade at Microsoft, growing from engineer to product leader on billion-dollar businesses. Since then, I’ve built and scaled a global marketplace from the ground up, raised venture funding, and navigated the highs and lows of entrepreneurship firsthand. Now I want to share that hard-earned experience — from breaking into tech as an immigrant, to leading product at scale, to fundraising and building a company — so you can accelerate your journey, avoid common pitfalls, and become the best version of yourself.
Work Experience

CEO and Co-Founder
Boon + Gable
September 2020 - Present
Gable is redefining how people leaders deploy and manage workplaces in modern companies. We make it possible for companies to get the benefits of in-person moments and the flexibility of remote and hybrid policies.

Director of Stanford MSx Program and Admissions
Stanford University Graduate School of Business
July 2019 - July 2020
Combining my experience of building amazing technology products with my passion in future of work and diverse workforce - working to build a new product for remote workers.
Senior Manager, PM
Microsoft
September 2018 - June 2020
Responsible for leading the product from creation to market entry. Led groundbreaking work with engineering and research team to apply machine learning algorithms to innovate how security analysts triage and respond to threats.
Product Manager 2, Microsoft AI
Microsoft
March 2017 - November 2018
Led key features from creation to market launch, which were ranked top 5 requested features from customers.
Senior Software Engineer
Microsoft
November 2012 - March 2017

First Lieutenant
Israeli Defense Forces
March 2009 - September 2010

Intelligence Officer
Israeli Defense Forces
October 2006 - March 2009
Education

Stanford Graduate School of Business
Stanford MSx
2019 - 2020
Tel Aviv University
Bachelor of Science (BSc), Electrical Engineering and Computer Science
2010 - 2014