Jim J. | Leland

Jim Jackson

Studied at University of Utah

Works at Lime Design

Protected by the Leland Experience Guarantee

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About Jim

I'm a Creative Director, brand strategist, educator, and entrepreneur with 25+ years of experience building brands, products, and creative organizations. Throughout my career, I've led multidisciplinary creative teams across branding, retail, consumer products, packaging, digital experiences, and marketing. I've led award-winning work for companies including Target, Salesforce, T-Mobile, Canva, General Mills, Walgreens, Quicken, and DreamWorks, while also founding my own consumer brand and teaching design at Brigham Young University. I coach creative professionals, design leaders, marketers, and founders who want to strengthen their portfolios, develop leadership skills, navigate career transitions, build compelling brands, and create work that drives measurable business impact. My approach combines strategic thinking, practical industry experience, and personalized mentorship to help clients accelerate their growth and achieve meaningful career goals.

Why do I coach?

The best opportunities in my career came from mentors who challenged me to think bigger and see possibilities I couldn't yet see for myself. Coaching allows me to do the same for others. I enjoy helping creatives move beyond execution and develop the strategic mindset, leadership skills, and confidence needed to advance their careers. Whether you're an emerging designer, an experienced creative leader, or an entrepreneur building a brand, I'm passionate about helping people identify their strengths, sharpen their vision, and create a path toward meaningful professional growth.