Gia Lacqua

I'm Gia Lacqua, a Leadership Behavior Strategist who helps high-performing leaders uncover the invisible strategies driving their decisions, leadership, and success, and redesign the ones that no longer serve them. A former Fortune 100 Vice President with more than 20 years in the pharmaceutical industry, including 12 in leadership, I combine real-world executive experience with a neuroscience-informed understanding of behavior. That combination is what lets me find the unconscious patterns shaping how clients think, lead, communicate, and decide under pressure — patterns most coaching never reaches. My work is grounded in one belief: every successful person is running a personal strategy, whether they designed it or inherited it. The behaviors that once fueled achievement often become the exact liabilities driving burnout, overfunctioning, and indecision. I help leaders see the strategy underneath the symptom, then rebuild it intentionally — aligned with who they are now, not who they had to be to get here. I'm a Forbes Coaches Council member, award-winning author of PowerShift, and host of the What The Shift podcast — known for translating complex human behavior into practical strategy that produces measurable change in leadership, performance, and life.