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Diana F.

Diana Frurip

Kendall College Logo

Studied at Kendall College

Instagram Logo

Worked at Instagram

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About Diana

My career hasn’t followed one straight path. I moved from agency life into tech, climbed the corporate ladder at Meta, and chose to continue developing as a senior individual contributor rather than becoming a people manager. Along the way, I’ve worked across industries ranging from social media and fintech to travel and insurance, while navigating layoffs, reorgs, and contract roles. These experiences have taught me how to stay adaptable, communicate my value, and make thoughtful career moves even when the path forward isn’t obvious. Outside of work, I’m a certified yoga teacher, enthusiastic reader, frequent traveler, and devoted dog mom based in Chicago.

Why do I coach?

I coach because so much of career growth depends on having access to candid advice, encouragement, and knowledge that isn’t always shared openly. I want to give back by sharing what I’ve learned throughout my own career and helping others advocate for themselves with greater clarity and confidence. I’m especially passionate about supporting people from backgrounds that remain underrepresented in tech and helping build a more diverse, inclusive industry.

Work Experience

PayPal Logo

Staff product designer

PayPal

March 2026 - June 2026

United Airlines Logo

Product Designer

United Airlines

November 2024 - March 2026

WhatsApp Logo

Product Designer

WhatsApp

March 2022 - January 2023

Facebook Logo

Lead Product Designer

Facebook

November 2019 - March 2022

Instagram Logo

Senior Product Designer

Instagram

November 2016 - November 2019

Interviewer

Education

Kendall College Logo

Kendall College

Bachelor of Fine Arts (B.F.A.), Interactive Design

2005 - 2009

Diana F.

Diana F.