
Amy Chou
Leadership Coach | Former Google & TikTok Sr Leader | Berkeley MBA
6,135 min coached
3,187 followers
Top Expert
Studied at Haas School of Business (Berkeley)
Works at Dream Plan Do Live Coaching & Consulting
Successful clients at





Available tomorrow
Starting at 4:30 PM UTC
Feel free to message me on Leland, or drop me a message at [email protected], I am happy to work out any availability issues for us!
Questions? Start chatting with this coach before you get started.
Amy's Offerings
Custom hourly · $350/hr
Get help with Coaching and Mentoring, Conflict Resolution, and .
Amy also coaches for Career Coaching, Product Marketing, and Marketing. View all.
Amy’s Leadership Coaching Qualifications
Coaches professionally
Experience level: Director
60+ people coached for Leadership Coaching
AI Certified
Completed Level 1 of Leland’s AI Builder Program
Amy has helped clients get into these companies:
With over 20 years of firsthand experience in marketing leadership roles at top tech companies like Google, TikTok, Intel, and Cisco, I transitioned into a full-time ICF certified leadership coach in January 2024. My own journey from individual contributor to senior exec gives me real insight into the challenges mid to senior, high achieving leaders like you face. As your coach, I help you get clear and own your strengths, and translate that into genuine confidence in how you lead. With my marketing background, I will help you frame and communicate that leadership presence clearly, whether you're building a path to promotion, or stepping into a bigger role. You get both real corporate leadership experience and coaching training in one. Let's get clear on your strengths, sharpen how you lead, and build your path to what's next.
Amy can help with:
Coaching and Mentoring
Conflict Resolution
Diversity and Inclusion
Emotional Intelligence
Ethical Leadership
Problem Solving
Time Management
Amy also coaches for Career Coaching, Product Marketing, and Marketing. View all.
About Amy
I am a woman of color. I am a mother of 2 girls. I am a wife. I am an immigrant. I am an introvert. I was a senior marketing leader in prominent tech companies, and I am now a business owner. I know what it's like to have real capabilities and still hesitate when opportunities arise, and that shapes how I understand my clients, and how I show up for them as a coach. I am proud of my accomplishments working for big-name tech companies (TikTok, Google, Cisco, Intel), steadily advancing as a marketing leader. That marketing background is now one of my biggest strengths as I serve my clients. My coaching expertise helps you discover and own your strengths, the value you bring to the table. My marketing background helps you frame, build, and communicate that story clearly, whether you're going for a promotion, building your leadership brand, or navigating a new role. From my years navigating from an individual contributor to a first line manager, then to a senior leader, I've discovered that my greatest fulfillment comes from helping my peers, leaders, reports, and mentees thrive through ✨ 𝗗𝗿𝗲𝗮𝗺 (define their own version of success), 𝗣𝗹𝗮𝗻 (build a clear path to get there), 𝗗𝗼 (take intentional & concrete action), and 𝗟𝗶𝘃𝗲 (make sustained progress)! Learn more about me at https://www.linkedin.com/in/amychou/
Why do I coach?
I light up when I help others gain clarity on their vision, own their strengths, feel confident, and communicate all of that clearly to the people who matter, whether that's a manager, a hiring team, or a room full of stakeholders. I am grateful to have worked with incredible coaches along my own journey, who helped me design my life based on my own values, and what matters to ME. I now get to pay it forward. I get to bring both my corporate and marketing background and my coaching training to the table, helping clients gain clarity, own their strengths, and take intentional actions forward with confidence.
Work Experience

Founder - Career and Leadership Coach
Dream Plan Do Live Coaching & Consulting
January 2024 - Present
Combining my ICF PCC coach training with 20+ years of marketing leadership experience in tech (TikTok, Google, Cisco, Intel), including 10+ years advancing from first line manager to senior leader, I offer 1:1 personalized coaching to help mid to senior, high achieving professionals get clear on their strengths, then frame and communicate their value clearly, whether they're pushing for a promotion, building their leadership brand, or navigating a new role. I've coached over 400 individuals, with a client base spanning across diverse industries from tech to financial institutions. They range from strong individual contributors, to non-profit founders, to SVPs of large orgs. Career Path Planning. Personal Branding. Leadership.

Head of Global SMB Ads Product Marketing
TikTok
April 2022 - January 2024
Hiring Manager
Led a diverse team of 30+ global and regional SMB Product Marketing Managers with the goal of driving global SMB customer success on TikTok (TT) and grow revenue, through improving product fit for SMBs and teaching SMBs how to drive business growth leveraging TT ads products. Analytic Problem Solving, Coaching & Mentoring and +3 skills

SMB Ads Marketing DEI Lead
January 2018 - April 2022
Interviewer
Worked with SMB Ads Marketing VPs and directors to build annual Diversity, Equity, Inclusion (DEI) commitments. Partnered with Sustained Dialogue Institute to customize a multi-week DEI commitment program, helping leaders to have more effective DEI discussions, and turn DEI dialogues into actions. The program led to several org wide DEI enhancements including DEI as part of all Town Hall discussions, bias busting during hiring, and the formation of allyship groups across Ads marketing org. Coaching, Organizational Development and +4 skills

Head of Global SMB Ads Performance Marketing
January 2017 - April 2022
Hiring Manager
Led global SMB ads performance marketing team (14 direct reports), focusing on helping medium sized customers achieve their marketing objectives leveraging Google Ads solutions. Performance Marketing, Growth Marketing, Leadership.

Sr Channel and Partnership Marketing Manager
April 2012 - December 2016
Hiring Manager
Managed Global Channel Programs team who drove joint sales and marketing initiatives (co-marketing, incentives, events) with Google AdWords Premier SMB Partners to expand Google Ads growth with Small and Medium Businesses ($5B annual goal).

Global Field Marketing Manager
Cisco
September 2009 - March 2012
Interviewer
Marketing lead for five of Cisco’s top 12 global financial services & payments accounts. Led go to market initiatives and drove adoption for Cisco collaboration technologies (e.g. WebEx).

Technical Sales and Marketing Manager
Intel
September 2000 - August 2009
Various technical sales and marketing manager roles, doubled one of Intel’s top five online retail accounts’ annual revenue, and consistently exceeded annual quota ($80M for 2008).
Education

Haas School of Business (Berkeley)
MBA, Marketing and Leadership Communications
2009

University of Illinois at Urbana-Champaign
BS, Computer Science
Activities and societies: Society of Women Engineers, Taiwan in Action (Chinese awareness and social club), Asian American Association
86 Reviews
Overall Rating
5.0
Knowledge
4.9
Value
5.0
Responsiveness
5.0
Supportiveness
5.0
Amy has helped clients get into these companies: